ADDED VALUE Operative can super-charge what you already have with robust analytics, automated reporting, operations and streamlined optimization: • Refine your programmatic ad products • Implement the best partners for your inventory • Save time on reporting and other manual labor • Decrease programmatic expenses You’re invested in programmatic, but are you maximizing return on unreserved inventory? BENEFITS • Raise revenue 20%+ without new budget expenses • Focus on strategic growth in programmatic direct channels • Optimize revenue & strategy daily using automation [email protected] www.operative.com FREE CONSULTATION Contact us about Operative’s Compete™ solution and receive a strategy analysis and market comparision of your current programmatic business at no charge. Getting started is easy! No implementation costs, quick setup, & flexible service that works with your programmatic stack. Operative Compete™, our automated programmatic solution, allows publishers to take back control of the exchanges, maximizing profitability with minimal effort. EARN MORE FROM YOUR PROGRAMMATIC BUSINESS 3 WAYS TO USE COMPETE™ LICENSE THE SOFTWARE CPM Fee Model FULL EXCHANGE MONETIZATION Revenue Share Model SOFTWARE + PERFORMANCE CPM Fee/Rev Share Fees determined by volume and platform