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WORDS AND PICTURES MAKE ME SMILE
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Page 1: You tube thailand   words & pictures

WORDS AND PICTURES MAKE ME SMILE

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_____ http://youtu.be/jNQXAC9IVRw

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FIND YOUR PLACEGET COMFORTABLETELL US A STORY

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CONTENT THAT’S COMPELLING, CONTEXTUAL, AND UNIQUE.

!

NOT “ADVERTISING”

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START A CONVERSATION

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HARVEY NICHOLS SORRY, I SPENT IT ON MYSELF

http://youtu.be/P8DOZ_rK8rI

http://youtu.be/ITyeI3YyYw8

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VOLVO TRUCKS LIVE TESTS

http://youtu.be/Jf_wKkV5dwQ

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MAKE PEOPLE LIKE YOU SOONER

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MERCEDES MAGIC BODY CONTROL

http://youtu.be/nLwML2PagbY

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IS EVERYONE INVITED?

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MELBOURNE REMOTE CONTROL TOURIST

http://youtu.be/rg74NzJlGp0

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INTEL & TOSHIBA THE BEAUTY INSIDE

http://youtu.be/3GdWUjG72sk

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McDONALD’S OUR FOOD YOUR QUESTIONS

http://youtu.be/MAZOmB3q0s4

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LIFE’S TOO SHORT MAKE IT EFFORTLESS

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CHROME EXPERIMENT RACER

http://youtu.be/KOCM9_qGccY

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OLD SPICE INTERNETERVENTION

http://youtu.be/-SHPxyhkfnY

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DO THE ONE THING

BUT DO IT REALLY, REALLY WELL

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LOWE’S FIX IN SIX

http://youtu.be/N3bFr97PI6M

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DOVE THE AD MAKEOVER

http://youtu.be/818if1bkCdo

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TECHNOLOGY IS GREATHUMANITY IS BETTER

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ROUND 1 STORYTIME HANGOUT

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ROUND 2 FRONT ROW

http://youtu.be/eCXA1_h8Dec

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ROUND 3 LEGALIZE LOVE

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START A CONVERSATION

IT DOESN’T HAVE TO BE EPIC. IT HAS TO BE RIGHT.

ORCHESTRATION, NOT INTEGRATION.

DOES IT ENTERTAIN? INFORM? PROVIDE UTILITY?

BE HARD ON YOURSELF. BUT DON’T OVERTHINK IT.

FIND YOUR STORY

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WE’RE����������� ������������������  ALL����������� ������������������  STORYTELLERS

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EMPOWERS BRANDS TO BECOME THE MEDIA CHANNEL

WHERE ENGAGING CONTENT CAN BUILD STRONGER RELATIONSHIPS

INVOLVES THE USER IN THE NARRATIVE

A UNIQUE ENVIRONMENT TO START THE CREATIVE JOURNEY

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COLLABORATEWork with people who know your audience

and understand the medium. They can provide the viewers and a brand new perspective.

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VOLKSWAGEN BEETLE 3-TRACK

http://youtu.be/p3MeWfYG-UI

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BE REALAuthenticity is key. It’s okay to cut the proverbial

cr@p. Chances are, people will like you more.

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AT&T: FROM ONE SECOND TO THE NEXT

http://youtu.be/_BqFkRwdFZ0

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DOLLAR SHAVE CLUB OUR BLADES ARE F**ING GREAT

http://youtu.be/ZUG9qYTJMsI

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GREAT CONTENT WILL WIN

YouTube is a storytelling medium like no other. So, do what feels right. Tell the whole

story and involve people along the way.

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NBC SPORTS AN AMERICAN COACH IN LONDON

http://youtu.be/6KeG_i8CWE8

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IT’S OKAY TO TAKE YOUR TIME

5-MINUTE FILM: 4 MILLION VIEWS IN A WEEK

1-MINUTE EDIT: 180,000 VIEWS

20-SECOND EDIT: 20,000 VIEWS

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CARLTON DRAUGHT HELLO BEER

http://youtu.be/vnU8Ff0hjqI

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CHAMPION CHOICE

ONE SIZE DOESN’T FIT ALL. ENCOURAGE EXPLORATION AND CURIOSITY.

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BRITISH AIRWAYS YOUROPE

http://youtu.be/d6VdAR3-O1U

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NIKE MY TIME IS NOW

http://youtu.be/Z-vxI5OY55U

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COMMIT TO THE CAUSE

IF YOU’RE ONTO SOMETHING INTERESTING, KEEP THE MOMENTUM GOING.

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CANADIAN TIRE ICE TRUCK

http://youtu.be/3i_bsfwPE1s

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EMBRACE THE MEDIUM

THE WAY VIDEOS ARE WATCHED CAN INFLUENCE THE STORY. IT MAY HELP YOU DELIVER A MORE

MEANINGFUL MESSAGE.

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REFUGE DON’T COVER IT UP

http://youtu.be/4IEV0I9uijs

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BUSINESS IN THE COMMUNITY SECOND CHANCE

http://youtu.be/rPh9eQlZOmY

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ALLIANZ BE OK BUTTON

http://youtu.be/F2MZ1OwtZOs

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CHANGE THE SCRIPT

NO ONE SAID IT HAD TO BE A STORY. LEARN HOW TO DO THINGS DIFFERENTLY.

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CAFCA DIGITAL LULLABY

http://youtu.be/ZfFT7pOhprU

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FLORA HANDY

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www.handybyflora.com

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ARE WE HAVING FUN

YET?IF YOU DON’T ENJOY MAKING IT,

PEOPLE WON’T ENJOY WATCHING IT.

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TAYLOR SWIFT ATTACKED AT THE GRAMMYS

http://youtu.be/Z-gWoXfwk_w

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ITHACA AUDIO THE CITY IS LONDON

http://youtu.be/WNSgZ4av6rQ

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WRECKING BALL CHATROULETTE VERSION

http://youtu.be/W6DmHGYy_xk

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≠ COLLABORATE

≠ BE REAL

≠ GREAT CONTENT WILL WIN

≠ CHAMPION CHOICE

≠ COMMIT TO THE CAUSE

≠ EMBRACE THE MEDIUM

≠ ENJOY!

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WORDS AND PICTURES MAKE ME SMILE