YAKS ORG = the Yaks agency =
Table of contents• Problem• Solution– Sponsorships– Generating self supporting income– Support from herds people
• Overview
Problem• Yaks are a Tibetan mountain animal that is
threatened with EXTINCTION
• How to protect these animals from extinction?
Solution• YAKS ORG (the yaks agency) to build a self
supporting system through:1. Sponsorships
Making it possible to sponsor these wonderful animals (much like sponsoring other protected, or extinction threatened species).
2. Generate self supporting incomeBy using their wool, milk, cheese and other natural resources, to create a self-supporting income for these animals.
3. Getting support from herdersEncouraging herds people to help and protect the Yaks
Sponsorship
YAK ORG main pillars:
YAKS ORGSelf-support
income
Herders support
(includingAgricultural/
Cultural/Legal/Political/Scientific)
Sponsorships - target• Our agency’s focus will be to acquire
supporting funds • We will target: – Companies
Companies (especially those in Asia) that could add a beautiful campaign to their CSR activities
– Governmental organizationsChinese and Tibetan organizations
– Other international organizationsto organize with different fund raising events & get support
Sponsorships - approach• Approaching our target, selling our cause to
get the partnerships and funds, has to be made in a creative & non-conventional way
• Direct contact with companies and organizations
Generate self-supportive income• Organize special Yak fairs• Part of the program will be a special fund
raising event• Create a lot of PR & buzz around our cause• Yak wool and cheese will be sold for purpose
of income• The fair is directly correlated to sponsorships
Support from herders• Work together with herders to
protect yaks• Herders will take responsibility
to maintain yaks’ natural habitat and raise their number