Xirrus Competitive Overview Channel 5AUG15

Competitive Overview

August 2015

© 2015 Xirrus. All Rights Reserved.

•  Overview

•  Key Differentiators

•  Product Comparisons

•  Competitors  Aerohive  Meraki  Ruckus  Aruba  Cisco  Ubiquiti

Contents

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Competitive Landscape Competitor Highlights

•  51% enterprise WLAN market share, down from 60% several years ago •  Wins as the end-to-end provider or as the safe choice •  Limits wireless innovation as they protect much larger wired business •  Xirrus often gets in the door to address poor Cisco Wi-Fi performance •  11% enterprise WLAN market share, second largest vendor •  Broad portfolio and emphasizes security, often leads with Clearpass •  Acquisition (Q1’15) by HP causing uncertainty with customers/channel •  Diluted message – controller-based (higher $) & controllerless (Instant) •  Have exhibited healthy growth following IPO in Nov. 2012 •  Increased carrier focus has gained more Cisco attention •  Strong in hospitality and public access Wi-Fi •  Only vendor besides Xirrus with a strong performance message •  IPO in March 2014, raised $75M from equity offering •  Emphasize controllerless, lead with pricing, few differentiators •  Education, retail, and healthcare are key markets with increasing focus on EDU •  Emphasize ease-of-use with cloud management platform •  Acquired in November 2012 by Cisco for $1.2B •  No significant integration with Cisco of yet, positioned for SMB •  Cloud-only delivery model with pitch centered around ease of use •  Integrate many services for ‘free’ into cloud appeals to small customers

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Key Xirrus Differentiators Differentiator Xirrus Cisco Aruba Aerohive Ruckus Meraki

Scalability – 2 to 16 radio solutions to address broad density needs and less equipment for reduced TCO ✓ ✗ ✗ ✗ ✗ ✗

App Control at the Edge – Visibility and policy control of 1300+ apps in the AP for predictable performance ✓ ✗ Not on all

APs 1/2 the apps ✗ 1/10 the

apps

100% High Speed – Twice as many 11ac radios per AP with SW programmable 2.4GHz/5GHz per radio ✓ ✗ ✗ ✗ ✗ ✗

Upgradable HW – Modular platform for technology and capacity upgrades (incl. 11ac Wave 2) w/ no rip/replace ✓ Only 1

model ✗ ✗ ✗ ✗

Easy-to-Use Cloud – Zero touch set up, very simple management interface, no central controllers ✓ ✗ Limited

funct Very

complex ✗ No on-prem

option

Distributed Control – Integrated controller with no single point of failure, superior scalability, lower cost ✓ ✗ Instant

APs Limited

perf ✗ Cloud required

Multi-radio design – Dedicate radios for access or IDS/IPS, packet capture, P2P, etc. – not shared use ✓ ✗ ✗ ✗ ✗ ✗

acXpress™ –Optimize performance by automatically segmenting slow and fast clients between radios ✓ ✗ ✗ ✗ ✗ ✗

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AP Competitive Product Positioning AP Class Xirrus Aruba Cisco

11ac - High End 225 $1295+200

11n - Low End 103 $395+200

Ruckus Aerohive Meraki

3702 $1295+300

702 $495+300

R300 $395+125

11ac Wall Switch 205H $695+200

H500 $365+125

370 $999

121 $499

630 $975

MR34 $1399

11n - Mid-range 115 $895+200

2602 $1095+300

7982 $1099+125

330 $999

630(11n) $875

MR26 $1099

MR18 $649

Pricing shown is list price per AP plus prorated controller as applicable

620 $675

520 $350

R700 $995+125

205 $695+200

11ac - Mid-range

130 $649

R500 $645+125

320 $395

MR32 $799

1702 $695+300

700W(11n) $495+300

XD4 $1595 (4 rad) High Density

1130 $1399

XH2 $1395

T300 $1295+125

11ac Outdoor

11ac Wave 2 320 $1395+200

XD2 $1295

R710 $1295+125

11ac - Low End X2 $445

215 $995+200

2702 $1095+300

R600 $795+125

230 $799

1850 $?+300

270 (3x3) $1595+200

1570 (3x3) $5000+300

MR72 $1599

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Competitive 11ac Wave 2 APs Xirrus Aruba Ruckus Cisco

Model XD2-240 AP320 R710 AP1850

Radio modes 2-a/b/g/n/acW2 1-b/g/n 1-a/n/acW2

1-b/g/n 1-a/n/acW2

1-b/g/n 1-a/n/acW2

Radio bands 2-2.4/5GHz 1-2.4GHz 1-5Ghz

1-2.4GHz 1-5GHz

1-2.4GHz 1-5Ghz

11ac Wave 2 Radios 2 1 1 1

SU-MIMO Streams 4 4 4 4

MU-MIMO Streams 4 3 3 3

Max Bonding 160MHz 80MHz 80MHz 80MHz

Wave 2 Data Rate 3.47Gps 1.73Gbps 1.73Gbps 1.73Gbps

Antenna Type Internal Internal and External options

Internal Internal and External options

Uplink 2-GigE 2-GigE 2-GigE 2-GigE

Feature Differentiation TurboXpress, integ controller, app control, 5 uplink modes,

acXpress

Controller and controllerless (Instant) options, app control

(AppRF), ClearPass

Beamflex+ (directional) antennas, adaptive

polarization (PD-MRC)

External antenna option, controllerless

option

Power PoE+ (PoE limited) PoE PoE+ (PoE limited) PoE+ (PoE limited)

Warranty Limited Life Limited Life Limited Life Limited Life

AP List Price $1295 $1395 $1295 ?

Controller List per AP NA $200 NA w/ Instant

$125 $300

= Key Differentiators 6


Competitive High/Med End 11ac Wave 1 APs Xirrus Aruba Cisco Meraki Meru Ruckus Aerohive

Model XR-620/630 AP215/225 2702/3702 MR32/34 AP822/832 R600/R700 AP230/370

Radio modes 2-a/b/g/n/ac 1-b/g/n 1-a/n/ac

1-b/g/n 1-a/n/ac

1-b/g/n 1-a/n/ac

822: 1-b/g/n, 1-a/n/ac 832: 2-a/b/g/n/ac

1-b/g/n 1-a/n/ac

1-b/g/n 1-a/n/ac

Radio bands 2-2.4/5GHz 1-2.4GHz 1-5Ghz

1-2.4GHz 1-5Ghz

1-2.4GHz 1-5Ghz

822:1-2.4GHz,1-5GHz 832: 2-2.4/5GHz

1-2.4GHz 1-5GHz

1-2.4GHz 1-5Ghz

11ac Radios 2 1 1 1 822: 1; 832: 2 1 1

MIMO: Streams 620: 2x2:2 630: 3x3:3

3x3:3 11n- 4x4:3 11ac- 3x3:3

MR32: 2x2:2 MR34: 3x3:3

822: 2x2:2 832: 3x3:3

R600: 2x2:2 R700: 3x3:3

3x3:3

Antenna Type Internal Internal and External options

Internal Internal Internal and External options

Internal Internal and External options

Uplink 2-GigE 215: 1 GigE 225: 2 GigE

2702: 2 GigE 3702: 1 GigE

1-GigE 1-GigE 2-GigE 2-GigE

Feature Differentiation

Software prog bands/modes, integ

controller, app control, 5 uplink

modes, acXpress

Controller and controllerless (Instant) options, app control (AppRF), ClearPass

Modular slot for Wave 2, 3G/4G, etc.

(3702 only), CleanAir, 3x4/4x4

antennas

3rd radio for WIDS/WIPS, BLE on

MR32, integrated features in cloud

Software prog band, single channel

architecture

Beamflex+ (directional)

antennas, adaptive polarization (PD-

MRC)

Plenum rated, integrated controller,

app control

Power PoE+ PoE PoE+ PoE PoE PoE PoE

Warranty Limited Life Limited Life Limited Life 90 day controllers

Limited Life Limited Life Limited Life Limited Life

AP List Price $675 / $975 $995 / $1295 $1095 / $1495 $799 / $1399 $895 / $1295 $795 / $995 $799 / $999

Controller List per AP

NA $200 NA w/ Instant

$300 $150/year Mandatory Cloud

$300 $125 NA



Xirrus Aerohive Ruckus Cisco Aruba Ubiquiti

Model X2-120 AP130 R500 1702 205 UNIFI AP AC

Radio modes 1-b/g/n 1-a/n/ac

1-b/g/n 1-a/n/ac

1-b/g/n 1-a/n/ac

1-b/g/n 1-a/n/ac

1-b/g/n 1-a/n/ac

1-b/g/n 1-a/n/ac

Radio bands 1-2.4GHz 1-5GHz

1-2.4GHz 1-5Ghz

1-2.4GHz 1-5GHz

1-2.4GHz 1-5Ghz

1-2.4GHz 1-5Ghz

1-2.4GHz 1-5GHz

11ac Radios 1 1 1 1 1 1

MIMO: Streams 2x2:2 2x2:2 2x2:2 3x3:2 2x2:2 3x3:3

Antenna Type Internal Internal Internal Internal Internal Internal

Uplink 1-GigE 1-GigE 2-GigE 2 GigE 1 GigE 2-GigE

AppCon No 700 apps No Yes (requires additional hw)

Yes No

Cloud Yes Yes No*(analytics) No Yes No

Feature Differentiation

XMS-Cloud/EasyPass,

Price

Plenum rated, integrated controller

Beamflex+ (directional) antennas

CleanAir Controller or controllerless (Instant),

AppRF, ClearPass

Price, simplicity

Power PoE+ PoE PoE PoE+ PoE+ PoE+

Warranty Limited Life Limited Life Limited Life Limited Life 90 day controller

Limited Life 90 day controller

Limited Life

AP List Price $445 $649 $645 $695 $695 $299

Controller List per AP NA NA $125 $300 $200 NA

Competitive 11ac Wave 1 Entry Level APs



Xirrus Meru Cisco HP Ruckus Aruba Aruba Motorola

Model XR-320 AP122 700W 527 H500 205H 103H 7502

Number of Radios 2 2 2 2 2 2 2 2

Front Ethernet Ports 4 x GigE 2 x 10/100 4 x GigE 3 x GigE 4 x 10/100 3 x GigE 2 x 10/100 3 x 10/100

PoE Out Yes (11af) Yes (11af) Yes (11af) Yes (11af) Yes (11af) Yes (11af) No Yes (11af)

Uplink 1GigE 1 GigE 1 GigE 1 GigE 1 GigE 1 GigE 1 GigE 1 GigE

Wi-Fi 2x2:2, 11a/b/g/n/ac

2x2:2, 11a/b/g/n/ac

2x2:2, 11a/b/g/n

2x2:2, 11a/b/g/n/ac

2x2:2, 11a/b/g/n/ac

2x2:2, 11a/b/g/n/ac

2x2:2, 11a/b/g/n

2x2:2, 11a/b/g/n/ac

Frequency Bands 2.4, 5GHz 2.4, 5GHz 2.4, 5GHz 2.4, 5GHz 2.4, 5GHz 2.4 or 5GHz 2.4 or 5GHz 2.4, 5GHz

Mounting Options Wall US, EU, AU Wall US, EU Wall US, EU Wall US, EU Wall US, EU Wall US,EU Wall US,EU Wall US, EU

Pass through port Yes (RJ-45+PDB) Yes (RJ-45) No Yes (RJ-45) Yes, channel for pass through Yes (RJ-45+PDB) Yes (RJ-45) No

On-prem Controller No Required Required Required Optional but needed for full functionality Optional Required Optional

Max dimension (cm) 15x8.6x2.7cm 14cm(L), 13.6cm(W) 15.2x10.2x4.1cm 8.6x15x3.5cm 9x17x2.9cm 8.6x4x15cm 14x8.6x3.1cm 3.5x9.5x9cm

Power Options PoE,48VDC,12VDC PoE,48VDC,12VDC PoE,48VDC PoE,48VDC PoE, 48VDC PoE,48VDC,12VDC PoE,48VDC,12VDC PoE, 48VDC

Max Power 9W 9W 11.6W 12.9W 9.5W 13W 9.4W 6.5W

Cloud Management Yes No No No No No No No

AP Warranty Lim lifetime Lim lifetime Lim lifetime Lim lifetime Lim lifetime Lim lifetime Lim lifetime Lim lifetime

Controller Warranty N/A 1 year 90 days 1 year Lim lifetime 1 year 1 year 1 year

AP List Price $395 $499 $495 $549 $365 $695 $345 $395 Controller List per AP NA $250 $300 $200 $125 $150 $150

Competitive Wall Switch APs

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Xirrus Ruckus Aruba Aerohive Ruckus Model XH2-120 T300 AP-270 AP1130 7782

MIMO 2x2 11ac 2x2 11ac 3x3 11ac 2x2 11ac 3x3 11n (2x2 narrow beam)

Radios 2.4GHz/5GHz programmable 2.4, 5GHz 2.4, 5GHz 2.4, 5GHz 2.4, 5Ghz

Uplinks 2G 1G 2G (1PoE+) 1G 1G SSIDs 16 16 16

Antennas 4-Ntype 30/Omni 6-Ntype / Omni or 80 deg Internal 4-Ntype

30/120/Omni Internal / 6-Ntype

Power PoE+ PoE PoE+ PoE+ 802.3af or AC

Max Tx power 26dBm 23dBm 28dBm Temp Range -40 to 55C -20 to 55C -40 to 65C -40 to 55C -40 to 65C

Humidity 95% 95% 95% 95% 95%

Controller required No Yes optional No Yes AP Warranty Limited life 1 Year Limited life Limited Life 1 Year

Special feature

Programmable radio, controller less, AppCon

Internal omni or external 5GHz antenna

Spectrum analysis, Open DNS, integrated TPM

TPM, on device Radius, captive portal, DHCP server, AVC mesh;

List Price $1,395 $1,295 $1,595 $1,399 $2,995

Competitive Outdoor 11ac Wave 1 APs



•  Test Description: 16 11ac clients connected to each AP in different combos (1 or 2 radios, 11n and/or 11ac, etc.) to find max throughput

•  Conclusion: All competitors tested support only one 11ac radio per AP. Two 11ac radios on Xirrus APs delivered the best performance.

Miercom Report: 11ac AP Performance

http://www.xirrus.com/miercom11ac 11

Thank You

Xirrus Competitive Overview Channel 5AUG15

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