Xerago overview (brief)

Xerago- OverviewCredentials Presentation / Free to Circulate

About Xeragoo Asia’s largest New Age Marketing Services Entity

− Founded by Marketing Professionals with offices in San Francisco, Singapore, Sydney, Hong Kong, Dubai, Chennai and Mumbai. − Over 13 years of experience with reputed global marketers in Fortune entities− Strong marketing orientation in the interactive marketing and direct marketing contexts− Services range from process-driven Web solutions to analytics led insights

o Team– Team size of 350+ currently– Ideal mix of domain experts, analysts, designers, web developers, software engineers, process experts, quality assurance in

solution delivery– Prior, experience in fortune 500 companies, leading advertising companies and innovative start ups. – Passionate & motivated team – eager to learn

o Working Model– Flexible to work on a variety of engagement models– Dedicated teams of domain, analytics, process, creative and visual experts for Global Clients (US, Europe, Africa, Middle East

and Asia Pacific)– Proven global delivery capabilities to efficiently deliver knowledge solutions to top marketers and allied service providers– Spans the spectrum of Strategic, Tactical & Transactional deliveries on imagery, content, interactivity, experience, conversion

and analytics.

What we do?

Customer Value Maximization Customer AnalyticsMeasures and analyzes the impact of your marketing

Marketing TechnologiesIdentifies, implements and manages the technologies that power your marketing.

Marketing ServicesManages your marketing programs to help accomplish your goals. Portal Management

Digital and Mobile Marketing

Social Media Marketing

Inbound Marketing

1 to 1 Marketing

Transforms marketing by augmenting marketing efforts for better business results

Some awards won

AWARD

CLIENT

Partial client list

Some of our technology capability

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Engagement models

Product Sale Managed Services

Build-Own-Transfer

Pay for Performance

o In this model, for a highly competitive one-time license fee, Xerago will implement its proprietary or third party owned solutions at the client location and train the client’s people to master the toolset.

o In this model, Xerago will dedicate its resources to manage key business functions for our clients, using client’s existing or Xerago’s on demand infrastructure, to predetermined industry standard SLAs.

o In this model, Xerago builds the business structure to manage the client’s needs on an outsourced basis and transfer the same back to the client over a period of time, as the client gets mature in handling the business functions.

o In this model Xerago engages with clients on a performance based payout model where remuneration would be based on the successful fulfillment of the value realized in full to the client.

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Our USP

Marketing Technologies

Helps brands to identify, implement, use and get familiar with platforms that power communication channels, technologies that power marketing analytics and deliver operational value.

Marketing Analytics

Transforms your marketing organization into an analytically driven one – deciding when to do what for better results.

Marketing Services

• Portal development and management

• 1-1 marketing• Digital & mobile

marketing• Inbound marketing• Social media marketing

Xerago is the ONLY organization that cuts across the entire spectrum of New Age Marketing.

Some interventions and value deliveredo Xerago turned around the world’s biggest bank’s portal channel performance by delivering analytics driven, actionable insights

spanning 3000 web pages across 12 countries. o One of India’s premier banks was able to increase campaign volume by 200%, boost activation by over 30% and reduce acquisition

costs by 60% due to Xerago’s record implementation of Enterprise Marketing Management Automation.o A major Singapore bank enjoyed increased customer loyalty and differentiation among customers with Xerago’s Event Based

Marketing campaignso Xerago completely automated the world’s largest matrimonial site’s lead management system to increase daily revenue by 68% and

influence a return on investment in a mere 3 months. o Xerago helped Singapore’s leading telecom company increase its marketing velocity by 50%o Xerago influenced a 406% increase in average daily bookings for a co-marketing effort involving a global bank and a major online

booking site in the Philippineso Xerago helped a leading European loyalty brand roll out its most massive campaign development initiative, boosting activation rates

by 25% and managing 40% opt in rates for future communications.o Xerago helped a leading private bank and a Telco in Singapore realize value from their existing investment on marketing technology by

re-implementation and re-configuration of the marketing technology.

Why Xerago?

Vintage Domain Expertise Multi-vertical Experience

Cutting edge technologies

People strong Key Partnership Data Security Transforming failure to victory

San Francisco | Singapore | Sydney | Hong Kong | Dubai | Mumbai | Chennai

Thanks / Questions

GET IN TOUCH

Prasanna

[email protected]

+971 52 596 7011