X-Quiz-It'15- Finals

Finals

• 8 Questions

• 10 marks per question

IIMRaipurEquinoxquizzing.iimraipur

ROUND 1 – INFINITE BOUNCE

• As part of P&G’s initiative to foster innovation, ProjectMirror was born: A mass customization website thatallowed women to make their own formulations of makeup,shampoo and fragrance, complete with their ownpersonalized label.

• This website launched in 1999 was financed $ 35 million byP&G and $ 15 million by Institutional Venture Partners.

• Name the website.


1

• reflect.com


1

• Identify the company.


2

•McDonald’s.

• McDonald's CEO Don Thompson stepped down as theworld's biggest hamburger chain was fighting hard to holdon to customers and transform its image.


2

• X is headquartered in Fuschl am See, an Austrian village of1500 inhabitants near Salzburg.

• The building sports no logo and is heavily guarded. Thecompany X does not grant any interviews.

• X has also sponsored Call of Duty player Matt Haag knownas 'NaDeSHoT' since 2013 as part of their eSportssponsorship program.

• Identify X.


3

• Redbull


3

• PR & Communications firm Burson-Marsteller in year 2012studied the use of Twitter by heads of state andgovernment, which lead to coining of a new term. The studyfound that there were 264 Twitter accounts of heads ofstate and government and their institutions in 125countries world-wide and that only 30 leaders tweetpersonally.

• Identify the term.


4

• Twiplomacy


4

• Identify the currency pair.• Chief= USD/CHF• Cable= GBP/USD• Guppy=GBP/JPY• Fiber= ?


5

• EUR/USD


5

• This Pakistani blended spices brand was founded bySikander Sultan. It entered India in 2004, offering spicesprimarily in non-vegetarian cooking category. It has beenexpanding its reach here by expanding into newer regions &adding new distribution channels like Amazon etc.

• Identify the brand.


6

• Shan


6

• A company that is considered prime for takeover, but hasnot yet been approached by any acquiring company.Reasons can be large cash reserves, undervalued shareprice, attractive assets or strong earning potential etc.

• Identify the term given to such companies.


7

• Sleeping Beauty


7

• “I have always wondered what makes the universe exist. Timeand space may forever be a mystery, but that has not stoppedmy pursuit. Our connections to one another have growninfinitely and now that I have the chance, I’m eager to sharethis journey with you. Be curious, I know I will forever be”.

• Identify the person who made the statement and thecontext?


8

• Stephen Hawking.

• His maiden facebook post in October, 2014.


8

• 8 Questions

• 10 marks per question


ROUND 2 – INFINITE BOUNCE

• Connect


1

• Companies founded by former Paypal employees


1

• Connect


2

• Ventures started by husband-wife duos.

• Kaspersky was founded by Natalia Kaspersky and EugeneKaspersky.

• Flickr was founded by Stewart Butterfield and then-wifeCaterina Fake.

• Cisco Systems was founded by Leonard Bosack and SandyLerner.


2

• Connect to a person


3

• Dr. Cyrus Poonawalla

• Received Padma Shri Award, founder of Serum Institute ofIndia (one of World’s largest vaccine manufacturer byvolumes).

• Poonawalla Stud Farms as the Leading Stud Farm in India.


3

• Connect


4

• Zomato International Acquisitions


4

• Connect to a company


5

• Tupperware


5

• Connect


6

• Companies name derived from Geographical entities

• Evian: Named after Évian-les-Bains, on the south shoreof Lake Geneva.

• Adobe: Named after Adobe creek in USA.

• Tatra: Named after Tatra Mountains in Europe (Poland andSlovakia.

• Toblerone: Named after Toblerone Mountain (also known asMatterhorn High Mountain) in Switzerland.


6

• Connect to find the person & his own brand.


7

• Ayrton Senna

• Senna da Silva


7

• Connect to a company.


8

• Dabur

(Dr. Anand Burman – Dabur Chairman; Founded in 1884;

Sundesh – Sustainable Development Society – CSR)


8

• Each team shall be given a random number from 1-8, andshall be given chance in that order accordingly.

• There are 8 topics to choose from initially, and the finalteam shall have three topics to choose from.

• Each topic has one question, which carries 10 points. Nopassing allowed among teams.

• Regarding any disputes, the discretion of the Quizmaster isfinal.


ROUND 3 – You Name It, We Have It


Brand Brand Ambassador Conglomerate Logo

MascotMerger &

AcquisitionTagline Technology


Round 4 >>



• They are the meanings of same word in different languages.• “PLAY WELL”

• “I PUT TOGETHER”

• “I CONNECT”

• “I TIE”

• Identify.


Brand

• Lego


Brand



• Connect


Brand Ambassador

• Tag Heuer Brand Ambassadors


Brand Ambassador



• Connect to a conglomerate.


Conglomerate

• News Corp


Conglomerate



• Logo of a famous brand underwent the following changes.Identify the brand.• 1887-1890s – Inserting the trademark• 1890-1891 – Extra swirls• 1941-1960s – Tail tweaked• 1958-1960s – A fishy shape• 1969 – That famous white wave• 2003 – white wave was enhanced with a shock of yellow wave• 2007 – A simple, bold and classic design


Logo

• Coca-Cola


Logo



• Who am I ?• I was born in 1965

• Leo Burnett agency is my creator

• I am also called as Poppins’ Fresh

• My catchy giggle made me an instant star


Mascot

• Pillsbury’s Doughboy


Mascot



• Connect


Merger & Acquisition

• Twitter acquired these companies in 2014.


Merger & Acquisition



• Identify the brand which has used these taglines over theyears (not in order):• Quality is Our Recipe

• Now that's better

• You know when it's real

• Don’t compromise, Personalise

• It's Always Great, Even Late

• Where's the beef?

• It’s Good to Be Square


Tagline

•Wendy’s


Tagline



• Connect to a company.


Technology

• Oracle

(Founders of Oracle, founded in 1977, HQ – Redwood City)


Technology



• 4 Questions : +10, +5/ -5 marks per question.

• Only one guess allowed per team for the theme andquestion.

• Theme should be written on a sheet of paper and showed tothe Quizmaster, should not be answered publicly.

• Positives/Negatives for identifying the central themecorrectly/wrongly given on the respective slides.


ROUND 4 – THEME ROUND

<< Round 3

What is X?

• +10: The man from X was a phrase which was associatedwith the company in the late 19th and early 20th century. Itwas a reference to many of the company’s agents who wentto their client’s houses and sold them the company’sproducts. This practise has gone down with regulations inthe industry which made it harder to sell their products insuch a manner.

• +5: X has formed a Joint Venture with one of India’s bankswhich began its operations in December 2000.


+20/-10

• Which Company?

• +5: In May 2014, ONGC moved to Delhi High Court accusingthis company of pilferage of 18 billion cubic metres from itsgas-producing block in the Krishna Godavari basin.


+15/-7.5 • +10: These are the

books written about thisenterprise.

What is XY?

• +10: In the 2000s, the names X&Y, though very common,have been cited by a New Zealand judge amongst a list ofinappropriate children's names for twins.

• +5: At various points in time, the Formula One racing teamsponsored by the brand X&Y carried the following names:“Bitten Hisses”, “Buzzing Hornets”, “Bitten Heroes”, “Be OnEdge”


+10/-5

What is X?

• +10: Although the company had been associated withtennis, golf, soccer and horse-racing, it is the associationwith cricket that the company, and its flagship brand X, havebeen well known for.

• +5: The X trophy was the first Limited Overs tournamentconducted by the BCCI which was sponsored for 22 years till2000 by ___ under its flagship brand X. It was also the officialsponsor of the Indian cricket team in the later 1990s.


+5/-0

Answers for Theme Round


What is X?

• +10: The man from X was a phrase which was associatedwith the company in the late 19th and early 20th century. Itwas a reference to many of the company’s agents who wentto their client’s houses and sold them the company’sproducts. This practise has gone down with regulations inthe industry which made it harder to sell their products insuch a manner.

• +5: X has formed a Joint Venture with India’s largest privatesector bank which began its operations in December 2000.


+20/-10

• Prudential plc


+20/-10

• Which Company?

• +5: In May 2014, ONGC moved to Delhi High Court accusingthis company of pilferage of 18 billion cubic metres from itsgas-producing block in the Krishna Godavari basin.


+15/-7.5 • +10: These are the

books written about thisenterprise.

• Reliance


+15/-7.5

What is XY?

• +10: In the 2000s, the names X&Y, though very common,have been cited by a New Zealand judge amongst a list ofinappropriate children's names for twins.

• +5: At various points in time, the Formula One racing teamsponsored by the brand X&Y carried the following names:“Bitten Hisses”, “Buzzing Hornets”, “Bitten Heroes”, “Be OnEdge”


+10/-5

• Benson and Hedges


+10/-5

What is X?

• +10: Although the company had been associated withtennis, golf, soccer and horse-racing, it is the associationwith cricket that the company, and its flagship brand X, havebeen well known for.

• +5: The X trophy was the first Limited Overs tournamentconducted by the BCCI which was sponsored for 22 years till2000 by ___ under its flagship brand X. It was also the officialsponsor of the Indian cricket team in the later 1990s.


+5/-0

• Wills (ITC Ltd)


+5/-0

• Title Sponsors of Cricket World Cup trophy


CENTRAL THEME

1975 & 1979 1983

Prudential World Cups

1987 1992 1996

• Since the 1999 World Cup, ICC has decided to present its own trophy

Reliance World Cup Benson & Hedges World Cup

Wills World Cup

• Total of 8 Questions: 2 on slide, 6 to be read

• Marks for Each Question (Direct) : +10/-5.

• No passing of questions to other teams.

• When buzzer is pressed before completing the question, thequestion shall not be completed by the QM and the team is expectedto answer.

• Regarding any disputes, the discretion of the Quizmaster is final.


ROUND 5 – Buzzer Round

• Identify Company.


1

• IBM


1

• Identify Company.


2

• TCS


2

• The first initial start-up capital for this company cameprimarily from parents.

• “My dad's first question was, What's the Internet?”

• “He wasn't making a bet on this company or this concept. Hewas making a bet on his son, as was my mother”.

• “I told them that I thought there was a 70 percent chance thatthey would lose their whole investment”.

• Identify the company .


3

• Amazon.com


3

• This company was the main contractor of the world’s tallestbuilding ”Burj Khalifa” and Tower 2 of the Petronastowers(Malaysia).



4

• Samsung C & T Corporation


4

• The Big Mac Index is published by The Economist as aninformal way of measuring the purchasing powerparity (PPP) between two currencies. In 2007,an Australian bank's subsidiary, Commonwealth Securities,adapted the idea behind the Big Mac index to create anindex.

• Identify the index.


5

• Ipod index


5

• Introduced by Glaxo Smith Kline in UK, during secondworld war. What was this essential nutritional supplementfor soldiers called as?


6

• Complan


6

• This company started in the wake of world war-II withinitial capital of $530 and eight employees. It started withElectric Rice Cooker as its first product but was a failure. Ithas its businesses into Electronics, Motion pictures, Musicand Financial Services.

• Identify.


7

• Sony


7

• This company was named after its former CEO’s lateAmerican bull dog.

• According to BBC, 80% of its revenue came from facebookbut it ended its relationship with facebook in 2013.



8

• Zynga


8

Thank You!


X-Quiz-It'15- Finals

Education

famous brand

central theme

company x

iimraipur2 mcdonalds

iimraipurconglomerate

s tail tweaked1958

mass customization website

iimraipur2 xis