www.mercer.com Presenting: Molly Wasko, PhD Email: [email protected]www.linkedin.com/in/mwasko Steve Hafner Email: [email protected]www.linkedin.com/pub/steve-hafner/ b/63a/a29 Enhanced opportunities through better connections Six months out and where have they gone? Tracking recent graduates using LinkedIn ® Hosting: John Wright Email: [email protected](800) 681-4438
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Research companies
LinkedIn® is a great platform to research companies
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Research companies
Students can follow news updates on favorite companies
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Research companies
They can delve into careers, products and services and industry insights
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Research companies
Students can see if they have connections to the company
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Research companies
They can also easily check out open positions and apply
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Apply for jobs
Detailed job descriptions help students identify interesting careers
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Apply for jobs
Typically include contact, salary and connection information
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Apply for jobs
LinkedIn® directs students to similar jobs others have viewed
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Apply for jobs
Students can apply directly through LinkedIn® or save the job in a “folder”
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Apply for jobs
LinkedIn profiles will start to outpace resumes as the preferred contact
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Learn about industry trends
Can access news and updates from your LinkedIn® homepage
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Learn about industry trendsNews, Influencers, and Channels a great way for students to get cutting edge information and stand out in class
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Explore opportunities
New University Pages allow students to tap into alumni networks to find out job placements of past students and connect with alumni
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Explore opportunities
Career Explorer has been replaced by college/alumni and University Pages so students can see what others have done
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Make sure your university is making the best use of University Pages
University Pages - www.linkedin.com/edu
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Gives universities the ability to target communications through LinkedIn® and allows students and alumni to research career tracks
University Pages
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You can use the search feature to find a university page
University Pages
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It is also a hyperlink in the Education profile
University Pages
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Upload your logo and Campus Photo
University Pages
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See where alumni have gone
University Pages
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Automatically makes alumni followers
University Pages
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Highlights notable alumni
University Pages
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Post the stats on your university
University Pages
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Provides followers with a platform of exchange
University Pages
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Allows you to feature your official groups
University Pages
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Connects the different Schools within the University
University Pages
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Separate School/College Pages allow you to segment content, communications and alumni networks
University>School Pages
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Managing multiple University Pages
What to do if there are multiple University Pages
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Managing multiple University Pages
Separate UPs create non-overlapping networks
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Removing or merging University PagesHave a clear University policy for managing University Pages
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Linking to Career FairsLinkedIn® CheckIn service becoming more popular with employers
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Linking to Career Fairs
• Capture event leads using any mobile device•Connect lead name and email to LinkedIn profile• Send an automatic follow-up email to all event leads• Leads automatically follow your LinkedIn Company Page• Use tags and notes to highlight key skills or experiences• Track results and follow lead’s career progression over time
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Questions about Student Resources?
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