www.maritimetravel.ca
Dec 27, 2015
Full-service travel agency chain in business since 1949.
110 agencies coast to coast + over 400 agents.
Company Headquarters in Halifax, Nova Scotia.
Selling worldwide travel – leisure and corporate.
Just over half of our offices are in Eastern Canada.
Atlantic Canada – close to 60% market share; Smaller market, but close in proximity.
Selling MassachusettsSelling Massachusetts
Massachusetts is popular: FIT, coach tours, sporting events, and business travel.
2013 vs 2014 approx. 10% increase.Drive Traffic versus Fly-In.Larger numbers for Florida, NYC,
California: All facing challenge of lower CDN dollar.
Not unfamiliar situation.
A lower Canadian Dollar… What A lower Canadian Dollar… What to do?to do?As a retailer: We often rely on our U.S.
suppliers (tour operators, airlines, hotel chains, car rentals, etc.) to create promotions.
They deal directly with tourism operators on the ground.
Maritime Travel: Co-op marketing & booking. Direct connection to travellers.