World Questions Presented by King’s Honorary Fellow Sir Robert Worcester Founder, MORI 3 November 2010
World Questions Presented by Kings Honorary Fellow Sir Robert Worcester Founder, MORI 3 November 2010.
Mar 26, 2015
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World Questions
Presented by King’s Honorary Fellow
Sir Robert Worcester Founder, MORI
3 November 2010
Eight countries covered – across five continents – 7,055 elite adults interviewed
Eight Countries’ elite adults (16-64, 7 - 21.9.10)
Australia (1,001) India (1,005)
Brazil (1,018) Saudi Arabia (504)
China (1,018) South Africa (504)
Great Britain (1,005) USA (1,000)
Data weighted to the known population profile
War & terrorism + global warming concern most citizens
USA: War & Terrorism (62%)
Brazil: Global Warming (56%)
GB: War & Terrorism (60%)
India: War & Terrorism (56%)
S. Arabia: War & Terrorism (50%)
China: Global Warming (67%)
Australia: War & Terrorism (54%)
S. Africa: Global Warming (54%)
Q1 "Which, if any, of the following do you think are the two or three greatest challenges that face the world?"
Other principal concerns are poverty and pollution
USA: War & Terrorism – 62%The Economy – 56%Poverty – 38%
Brazil: Global Warming – 56% Poverty – 53%Pollution – 34%
Great Britain: War & Terrorism – 60%Over population – 40%Poverty – 39% =The Economy – 39% =
Saudi Arabia: War & Terrorism – 50%Global warming – 44%Poverty – 43%
India: War & Terrorism – 56%Global warming – 53%Pollution – 29% =Over population – 29% =
China: Global Warming – 67%Pollution – 52%Over population – 25%
Australia: War & Terrorism – 54%Global warming – 37%Poverty – 35% =Over population – 35%=
South Africa:Global Warming – 54%Poverty – 47%Aids – 37%
Q1 "Which, if any, of the following do you think are the two or three greatest challenges that face the world?"
Rank Issues/World % 1 2 3 4 5 6 7 81 46 China 67% Brazil 56% S. Africa 54% India 53% S. Arabia 44% Australia 37% Britain 33% USA 22%
2 46 USA 62% GB 60% India 56% Australia 54% S. Arabia 50% S. Africa 35% Brazil 32% China 17%
3 38 Brazil 53% S. Africa 47% S. Arabia 43% GB 39% USA 38% Australia35% India 28% China 21%
4 31 USA 56% GB 39% S. Arabia 34% S. Africa 30% Australia 27% India 24% China 23% Brazil 16%
5 25 China 52% Brazil 34% India 29% S. Arabia 23% Australia 22% S. Africa 20% USA 13% GB 11%
6 25 GB 40% Australia 35% India 29% S. Africa 27% China 25% USA 19% S. Arabia 15% Brazil 12%
7 14 China 19% Brazil 18% GB 15% USA 15% Australia 13% India 13% S. Arabia 12% S. Africa 9%
8 13 S. Africa 37% Brazil 17% S. Arabia 17% China 11% India 10% USA 6% Australia 5% GB 4%
9 13 Brazil 18% S. Arabia 18% Australia 16% GB 14% USA 14% China 12% India 7% S. Africa 3%
10 10 S. Africa 21% USA 13% Australia 12% India 8% Brazi 7% S. Arabia 7% GB 6% China 4%
11 6 China 21% Australia 9% S. Arabia 6% GB 5% Brazil 4% USA 4% India 3% S. Africa *%
12 6 China 13% Australia 12% Brazil 4% India 4% USA 4% GB 3% S. Arabia 2%S. Africa 2%
13 Shelter 5 Brazil 15% S. Arabia 5% India 4% S. Africa 4% China 3% GB 3% USA 3% Australia 2%
14 3 S. Arabia 7% India 4% S. Africa 3% Brazil 3% GB 3% Australia 3% USA 3% China 2%
IPSOS GROUP GLOBAL @DVISOR ON-LINE SURVEY OF 7,055 ELITE ADULTS ACROSS EIGHT COUNTRIES FOR KING'S COLLEGE LONDON: 7-21.9.2010
Poverty
Economy
Pollution
Q1 "Which, if any, of the following do you think are the two or three greatest challenges that face the world?"
War/Terrorism
Mental Health
Discrimination
Over Population
Sanitation
Cancer
Aids
Education
Ageing
Global warming
KING'S COLLEGE LONDON SURVEY OF PROBLEMS FACING THE WORLD TODAY
Own country’s concerns? Economy & poverty
USA: The Economy (82%)
Brazil: Poverty (61%)
GB: The Economy (74%)
S. Arabia: Poverty (46%)
India: Poverty (45%)
China: Pollution (47%)
Australia: The Economy (44%)
S. Africa: Poverty (70%)
Q2 "Which, if any, of the following do you think are the two or three greatest challenges that face the your own country?"
And then war & terrorism, aids and ageing
USA: The Economy – 82%War & Terrorism – 46%Poverty – 37%
Brazil: Poverty – 61%Lack of adequate shelter – 39%Pollution – 35%
GB: The Economy – 74%Over Population – 44%War and Terrorism – 27%Poverty – 27%
S. Arabia: Poverty – 46%War & Terrorism – 35%The Economy – 34%
India: Poverty – 45%Over Population – 42%War & Terrorism – 40%
China: Pollution – 47%Over Population – 46%Ageing – 35%
Australia: The Economy – 44%Global Warming – 37%Mental health – 35%
S. Africa:Poverty – 70%Aids – 63%The Economy – 44%
Q2 "Which, if any, of the following do you think are the two or three greatest challenges that face the your own country?"
8
Rank Issues/Your country % 1 2 3 4 5 6 7 81 44 USA 82% GB 74% Australia 44% S. Africa 44% S. Arabia 34% China 30% Brazil 24% India 18%
2 41 S. Africa 70% Brazil 61% S. Arabia 46% India 45% USA 37% GB 27% China 23% Australia 19%
3 27 China 46% GB 44% India 42% Australia 26% S. Africa 20% S. Arabia 18% USA 11% Brazil 8%
4 25 Australia 37% China 30% S. Arabia 30% Brazil 29% India 26% GB 20% USA 18% S. Africa 12%
5 23 USA 46% India 40% S. Arabia 35% GB 27% Australia 16% China 11% Brazil 7% S. Africa 3%
6 22 China 47% Brazil 35% India 25% S. Arabia 21% Australia 18% USA 15% GB 8% S. Africa 8%
7 15 S. Africa 38% Brazil 20% India 18% China 11% USA 10% Australia 8%S. Arabia 8% GB 6%
8 14 Australia 26% GB 23% USA 20% S. Arabia 18% Brazil 10% China 7% India 5% S. Africa 3%
9 14 China 35% Australia 31% GB 20% S. Arabia 8% USA 7% India 4% Brazil 3% S. Africa 0%
10 13 Brazil 28% India 26% S. Arabia 19% China 15% S. Africa 15% USA 2% Australia 1% GB 1%
11 12 S. Africa 63% Brazil 10% S. Arabia 9% India 8% China 4% USA 3% Australia 1% GB 1%
12 10 Brazil 39% S. Africa 12% China 10% S. Arabia 10% India 5% Australia 4% USA 3% GB 2%
13 Mental health 10 Australia 35% China 15% GB 11% USA 8% Brazil 4% S. Arabia 4% India 3% S. Africa 2%
14 5 S. Arabia 14% India 10% Brazil 4% S. Africa 4% Australia 4% China 2% GB 2% USA 1%
IPSOS GROUP GLOBAL @DVISOR ON-LINE SURVEY OF 7,055 ELITE ADULTS ACROSS EIGHT COUNTRIES FOR KING'S COLLEGE LONDON: 7-21.9.2010
The Economy
KING'S COLLEGE LONDON SURVEY OF PROBLEMS FACING YOUR COUNTRY TODAY
Shleter
Discriminatino
Pollution
Education
Ageing
Cancer
Sanitation
Aids
Over Population
Global Warming
War /Terrorism
Q2 "Which, if any, of the following do you think are the two or three greatest challenges that face your own country?"
Poverty
46%
46%
38%
31%
25%
25%
14%
13%
13%
25%
23%
41%
44%
22%
27%
13%
12%
14%
Poverty
Global warming
War/terrorism
Pollution
The Economy
Over population
Different contexts, different concerns (1)
Cancer
Sanitation
World
Own country
Base: 7,055 elite adults across eight countries, 7th – 21st September 2010 - Online
Aids
Q1 & Q2 "Which, if any, of the following do you think are the two or three greatest challenges that face (a) the world (b) your own country?"
10%
6%
6%
5%
3%
1%
1%
15%
14%
10%
10%
5%
1%
1%
Mental health
Access to basic education
Ageing
Discrimination against women
Lack of adequate shelter
None of these
Don’t know
World
Own country
Base: 7,055 elite adults across eight countries, 7th – 21st September 2010 - Online
Q1 & Q2 "Which, if any, of the following do you think are the two or three greatest challenges that face (a) the world (b) your own country?"
Different contexts, different concerns (2)
7,055 adults (16 – 64) interviewed on-line
Country Unweighted sample Weighted sample
Australia 1,001 500
Brazil 1,018 500
China 1,018 500
Great Britain 1,005 500
India 1,005 500
Saudi Arabia 504 500
South Africa 504 500
USA 1,000 500
• Elite adults aged 16 – 64 years of age
• Data weighted to the known population profile
• All fieldwork carried out between 7th – 21st September 2010
46%46%
38%31%
25%25%
14%13%13%
10%6%6%
5%3%
1%1%
Global warmingWar and terrorism*
PovertyThe economy
PollutionOver population
SanitationAids
CancerAccess to basic education
AgeingMental health
Lack of adequate shelterDiscrimination against women
None of these Don't know
Global warming and war concern most citizens
Q1.”Which, if any, of the following do you think are the two or three greatest challenges that face the world?”
Base: 7,055 elite adults across eight countries, 7th – 21st September 2010 - Online
* National Security in China
44%41%
27%25%
23%22%
15%14%14%
13%12%
10%10%
5%1%1%
The economyPoverty
Over populationGlobal warming and climate change
War and terrorism* Pollution
Access to basic educationCancer
AgeingPoor sanitation and infectious diseases
AidsLack of adequate shelter
Mental healthDiscrimination against women
None of these Don't know
Challenges facing your Own CountryQ2. Which, if any, of the following do you think are the two or three greatest challenges that face your own country?
Base: 7,055 elite adults across eight countries, 7th – 21st September 2010 - Online
* National Security in China
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