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New Food Choices 2009:
Building Community Partnerships
NWA Annual Conference
Geri HenchyFRAC
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Healthy W.I.C.Healthy Communities
Building Community Partnerships to Reach Shared Goals
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Improve the Health of Women, Infants, and Children on WIC.
Open up Access to More Nutritious Foods in Low-income Communities.
Help to Create Healthy Low-Income Communities -- Reducing Overweight and Obesity.
Maximize New Food Package to:
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• Partners
• Roles • Partnership Options: WIC Advisory Councils
Building Community Partnerships
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Community Partners
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Community Partners
AdvocatesFood Bankers
Food Pantry ProvidersFood Policy Council Members
Corner Store Initiatives
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Community Partners
Immigrant OrganizationsFaith-Based Organizations
CAP AgenciesHead Start
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Community Partners
Health & Nutrition AssociationsAAP, ADA, APHA
Extension Service
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Community Partners
WIC ParticipantsWIC Local Agency Associations
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Community Partners
Farmers’ MarketsFarmers
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Roles for Community Partners
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Release
Revision
Planning
Evaluation
Partners Can Play a Key Role at Each Stage
Implementation
J
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Planning Stage:
Valuable Input on Choices for New Food Package
Rules
Assistance with Corner Stores
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Corner Store Initiatives
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Healthy Foods In Corner Stores
Good for WIC & the Community
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Implementation Stage:
Partner Communication
Consistent Message
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Partners CommunicationConsistent Message
Communicate the Value of the New Package
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Partners Communication Consistent Message
Nutrition Education
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Nutrition Education Message
Smart Shopping: •Fruits & Vegetables
•Whole Grain Bread
•Low-Fat Milk
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Food Stamp Nutrition Education
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Examples:• Food Pantry Providers• Advocates with
Hotlines
Evaluation: Feedback from Community Partners
on Impact of Changes.
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WIC Advisory Councils
Summits
Partnership Options
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WIC Advisory Councils
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WIC Advisory CouncilsPartnerships for Success
The 3Ms
• Membership
• Mailings
• Meetings
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District of ColumbiaWIC Food Package Advisory Council
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New WIC Food Package Timeline
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Key State Options to Include
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Key State Options to Include
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Children & Infants Packages
Maintain WIC Client Satisfaction
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WIC Food PackageImplementation
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Partners CommunicationConsistent Message
Communicate the Value of the New Package
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Time For A Change Tool Kit
www.frac.org/WIC/index.htm
Geri Henchy
Food Research and Action Center
(202) 986-2200 Ext. 3025
[email protected]