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Why You Should Consider Hiring an Email Marketing Agency

Jan 05, 2021

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Marketing

Sandeep Mathias

Email marketing is a great way to get the most out of your online marketing efforts. It’s been an effective way to build relationships, drive leads and sales and maximize the profitability of your marketing campaigns for over 40 years. And, with an average ROI of 38x, it’s pretty hard to beat. However, creating an implementing an effective email marketing strategy can be a lot of work. Not only do you have to write tons of emails, you have to understand all kinds of different aspects of email marketing, like timing, how to build and maintain your subscriber list(s), where and how to use drips and so much more.

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In short, if you want to do email marketing right and don’t have the internal resources you need, hiring an email marketing agency can be one of the best decisions you can make for your business. Most companies can’t afford to hire a full-time email marketing specialist, but they can afford an email marketing agency. And, with the kind of results that an effective email marketing strategy can provide, it’s an investment that can produce massive returns.