Why should marketers learn code and why should software developers understand marketing?

Hello.

I’m Sevnur Malik.

2 Mart 14 Pazar

A Marketing Woman. pazarz.com

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Foodie.

Learning Code.

<a href="caycek.com">caycek.com</a>

<a href="yesinler.net">yesinler.net</a>

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My Story.

Why Should Marketers Learn Coding?

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Why should software developers understand marketing?

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And.. Why should software developers understand marketing?

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Marketing, funny?

http://www.youtube.com/watch?v=J61dCTWzgCk

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You are hero.. When the product is hero...

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Internet Marketing is different

‘Technical Marketing’

or

Growth Hacking

or

??

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Hiring! ‘Technical Marketer’

IDC Releases Chief Marketing Officer Top 10 Predictions

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But Why?

algorithms instead of catchy jingles

optimization instead of grand openings

data instead of instinct

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Database and SQL

Web Development

Web Technology

Web Design & UX

Analytics

Which skills?

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Need Examples?

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Art Copy Code

http://www.youtube.com/watch?v=PmO3knh99Lo

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code.org

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Personas

Offers

Measure

Marketing is

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Who is?

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Where?

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What need?

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Offers

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Constantly measure

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thank you.

[email protected]

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