Why is Digital Signage Becoming Popular?

Why is Digital Signage Becoming Popular?solumesl
Why is Digital Signage Becoming Popular?
Electronic Shelf Labels can act as virtual shelves that can show the store's range of products, enabling shoppers to window shop virtually.
Digital signage is becoming popular because its offered level of interactivity enhances customer experience. Most retailers today focus on upgrading their equipment to make shopping more accessible and comfortable, thereby increasing digital signage market potential.
Digital Signage for Various Industries
Digital signage also makes critical banking and financial information more accessible for customers, widening and deepening customer engagement, which pushes the progress of the banking and finance sector.
Based on a survey by Digital Signage Today, 464 end users from multiple industries such as schools, retailers, and restaurants are using digital signage. It's safe to say that businesses will make most of their interactions through touchscreens in the future.
Furthermore, it turns out that more than half of the respondents have already deployed or plan to deploy additional digital signage. 54% of respondents from restaurants and 63% of respondents from banks have already planned to deploy digital signage to more locations. 40% of retailers planned to deploy digital signage in the future.
 
 
You may read our article “ Why is Digital Signage Useful for Convenience Stores? ” to know how retailers like you can maximize digital signage for your business.
Why Choose Digital Signage?
 
Additionally, users are now used to gathering the necessary information on various screens, making digital equipment worth inserting into your business space.
SOLUM Electronic Shelf Labels as Digital Signage
 
Extensive inventories, low prices, and highly trained teams are no longer enough to provide an excellent customer experience—making the switch to wireless technology is the ideal solution.
Newton is the perfect digital signage for businesses that seek advanced ways to engage with customers while optimizing business operations. 
Our Newton-enabled lineup of ESLs comes with a brilliant design—sleek and straightforward— giving a premium and modern look to wherever you choose to put them. Our ESLs use e-ink to display clear fonts and colors to welcome approaching customers, redefining an ESL's capabilities as it brings more life to product details.