Why digital comms is crucial for local gov

Digital communications:why is it crucial for local

government?

Dave Briggs

Community Evangelist

@davebriggs

[email protected]

www.davepress.net

@davebriggs

[email protected]

www.davepress.net

There’s a revolution going on

This stuff changes lives

From the benefits officeto Downing Street

in 5 years

(and a blog)

(that’s 1,743,281)

If this is crucial, we need to be serious about it

All this has to embedded in

ProcessStructureSystemsStrategy

JFDIJFDI

Being boringBeing boring

Sustainability

Act

ivity

Why is all this crucial?

The interesting thing about this digital revolution is not the

technology.

It’s the implications of using it.

Image credit: Paul Clarke: http://www.flickr.com/photos/paul_clarke/

For organisations:

ListeningOpenness

TransparencyCollaborationCooperation

For society:

Private / publicOnline / offlineConsumption

Maybe the really interesting stuff about digital communications has

nothing to do with external engagement at all

How can an organisation talk to people on the outside, when people inside aren’t talking to

each other?

Thanks for listening!