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A unique business opportunity, that is rapidly changing the
landscape of the storage and moving
industry. We combine a cost efficient model with dynamic
marketing strategies to enable you to build
a successful and sustainable self-storage and moving franchise
business.
WHY CHOOSE ZIPPY SHELL
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Entrepreneur Magazine and Entrepreneur.com have named Zippy
Shell Mobile Storage as the 28th top new franchise of 2014.
Zippy Shell USA® is a door-to-door, self-storage and moving
solution on wheels, giving customers the option to store,
de-clutter or move their goods seamlessly and securely. By
providing the service using a registered vehicle, the Zippy Shell
solution allows access to a broader range of custom-ers, including
those in the heart of a metro city, with greater security than
other mobile self-storage operators who rely on unregis-tered
containers or wooden boxes.
“The Zippy Shell brand was born from a group of franchising
industry veterans who saw a market need and are fulfilling it with
a unique business opportunity.”
“It is a very viable business model for the U.S. for several
reasons among them the lower cost of capital, allowing for
Franchisees to deliver a lower priced, yet highly convenient
self-storage solution to consumers.”
“From an investor standpoint, we feel our offering is unmatched
in the market. It means lower initial and ongoing capital
requirements
than our competitors, and provides operators with a unique,
proprietary distribution system.”
“For customers, it’s simple - we provide self-storage that is
more cost effective and convenient than the other services.
We have a solution that enables them to store their goods
without ever leaving their property. In today’s busy world, that
makes a difference.”RICK DEL SONTRO. President, Zippy Shell
USA.
Zippy Shell USA is a franchise system in the mobile self-storage
and moving industry, and its mission is to bridge the gap between
the convenience offered by portable
storage and the cost effectiveness of traditional storage.
Since inception, Zippy Shell has consistently risen in the ranks
of Entrepreneur Magazine’s Top 500
Franchises. This year, Zippy Shell holds an even higher
accomplishment!
What people are sayingABOUT ZIPPY SHELL
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50,895 self-storage properties operational
24.87 MILLION UNITS are spread across the US
2.99 BILLION Rentable square feet
TEXAS is the largest storage state with 6.549 facilities
PUBLIC STORAGE has 2,248 FACILITIES and 141,128,000 square feet
of rentable storage space
The self-storage industry has been one of the fastest-growing
sectors of the United States commercial real estate industry over
the last 35 years. Fewer than 500 new self-storage facilities came
online with the U.S. during 2009 and 2010. The trend is down
significantly during the last four years due to the lack of
available capital. While growth has slowed, demand for storage has
grown.
Self-storage businesses sell for high valuations because they
are considered a small business. The average self-storage facility,
generally around 489 units, sold for roughly 12 times the operating
income in 2010. Compared to typical small businesses, self-storage
is a pathway to significant asset value.Nearly one in 10 US
households or 10 percent, currently rent a self-storage unit. The
top 10 storage companies own and operate 4,894 self-storage
facilities or about 10.3 percent of the US facilities.
The remaining (Non Top—5) companies own and operate the
additional 42,620+ self-storage facilities. More than 90 percent of
all self-storage companies are owned and operated by individual
entrepreneurs.
It took the self-storage industry more than 25 years to build
its first billion square feet of space,
the second billion square feet was reached in just eight
years.
(1998—2005).
2011 SELF-STORAGE ALMANAC
SELF-STORAGE HIGHLIGHTS
There is now 7.55 rentable square feet for every person in the
US!!
EVOLUTION ORREVOLUTION
Self-Storage becomes mainstream in the US.
Wooden Storage crates enable moving companies to enter the
self-storage market.
Mobile Storage and Moving becomes a mainstream offer.
ZIPPY SHELL LAUNCHES
* April 2014 Zippy Shell has expanced to 40 + franchises serving
more than 75 Territories
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How do you grow your franchise?
The objective of your marketing strategy is to develop a set of
activities that allows your business to concentrate its resources
on the greatest opportunities to increase storage sales.
You will work towards achieving top of mind awareness with your
brand and establish a sustainable competitive advantage over your
competition. Your marketing strategy will be centered on the key
benefits of the Zippy Shell storage system; convenience and
affordability.
In a competitive marketplace where self-storage businesses
aggressively compete, explaining the service benefits over the
phone is a key element in building your Zippy Shell Storage
franchise.
Today, Zippy Shell USA provides a customer booking center. Not
only do we handle incoming calls from existing customers, we also
make outbound calls to prospective customers.
As a franchisee, you will have contact with all of your
customers to address their logistic needs. Therefore, your phone
skills can be the difference in building a great storage
business.
Delivering the Zippy Shell Unit and properly setting up the unit
to be used by the Customer is an essential part of the
business.
The delivery lends itself to being more of a customer service
function and can be developed as an integral part of your overall
operating system.
Building rapport at the point of sale will enable you to
generate word of mouth referrals. You can also sell storage related
products to customers.
Market The Service
Book Customers
Deliver The Zippy Shell Unit
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HOW THE PROCESS WORKS — SIX SIMPLE STEPS
STEP 1A booking is made
STEP 2Franchisee delivers the Zippy Shell Unit
STEP 3The customer loads their goods into the Zippy Shell
Unit
STEP 4Franchisee picks up the loaded Zippy Shell Unit
STEP 5Storage container is stored at a Zippy Shell approved
Franchisee warehouse
STEP 6Storage container remains securely stored until returned
to the customer
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The capital equipment used to operate the Zippy Shell system is
substantially less expensive than other portable storage
competitors. This lower cost capital structure, combined with a
significantly smaller warehouse space requirement, allows you to
operate your business more cost efficiently.
** Container financing is available. See the Zippy Shell USA
Franchise disclosure document for details.
Up to 50% less expensive than alternative self-storage
and moving business opportunities!
affo
rdab
leSe
t Up
Cos
tscost effective
Warehousing
lower initial Equipment Costs
SAVINGS
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WHY CHOOSE ZIPPY SHELL?The Zippy Shell system is unlike any
other – providing distinct benefits to the franchisee:
LOW CAPITAL COSTThe capital costs for starting and operating
your business with Zippy Shell Mobile Self Storage are
significantly less than our competitors. Our containers can be as
much as 50 percent cheaper than our competitors. This advantage
allows our franchisees to provide
a more cost effective service and get a better return on their
invested capital. EASE OF OPERATIONUnlike other mobile storage
services, which require specialized commercial trucks with
hydraulic lifts that cost up to $175,000, the Zippy Shell Unit can
be towed with a
standard pick-up truck.
IMPROVED ACCESS TO THE CUSTOMER The Zippy Shell Unit is a
registered vehicle and therefore permitted to park in public
streets, subject to normal parking ordinances.
HIGHLY VISIBLE OUTDOOR MARKETING The Zippy Shell Unit is a
prominent outdoor, mobile billboard - ensuring excellent outdoor
branding for the franchisee.
Industry optimized software allows franchisees to preform
business specific tasks that saves time while allowing
customization to grow with you.
CUSTOMER BOOKING The primary purpose of our customized business
software solution is customer acquisition. Customizable discount
packages can be easily created and edited to meet industry
trends.
BILLING Creating invoices and recurring billing is automated and
easy.
SCHEDULING AND DEPLOYMENT OF ASSETSOur resource software makes
managing a fleet of vehicles, tracking and locating an individual
customer’s storage container or even checking the availability of a
driver on any given day a simple task.
REPORTING Keeping on top of the day-to-day profitability
couldn't be simpler than using our built-in customized reports.
Reports are clear and precise, offering an overview or specific
detailed results across your entire franchise.
EMAIL MARKETINGCustomized email marketing is integrated with our
web presence and can be tailored through templates to reach
targeted audiences.
PROPRIETARY SOFTWARE
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Zippy Shell is proud to now include a containerized interstate
moving/relocation solution. ZipMove(sm) offers Zippy Shell
franchises Full Load and LTL (less than a load) transportation at
an extremely competitive rate.
Revenue is appropriated to the originating franchisee and
destination franchisee.
The customer is covered by a $100,000 insurance policy.
TRANSPORT ON THE MOVE
As the Zippy Shell family expands, new shipping lanes open up
allowing an increasing number of move opportunities.
Short Term Storage is often an ancillary benefit to either end
of the ZipMove process.
STUDENT STORAGE BY THE BOX
1-2 WEEKS PRIORto move out, ZippyU will ship or personally
deliver a supply kit to you. Each supply kit will include all the
materials needed to properly pack and label your belongings.
ON MOVE OUT DAYA ZippyU representative will retrieve your boxes
from your dorm and securely pack them into our truck, where they
will be unloaded and stored at our secure facility.
READY TO MOVE BACK Don’t lift a finger! ZippyU will return your
belongings to your new dorm or apartment whenever you need
them.
ZippyU Student Storage provides convenient and affordable by the
box storage, perfect for any college student. Currently serving 24
schools, ZippyU can be updated to incorporate learning institutions
residing in your franchise area.
ZippyU can be easily included into your operations with only a
minimal, short-term investment for local brand marketing. A launch
package consisting of a complete set of traditional as well as
digital marketing is already in place.
ZippyU utilizes a stand-alone booking and billing system,
allowing easy separation from day-to-day operations.
* Additional storage is available beyond the offered
packages.
In addition to the monthly storage charges, a franchisee will be
able to sell value
added services and products to a customer, including moving
services and product sales.
Some examples of the value added services and products a
franchisee can sell to a customer include:
• Packing Materials• Delivery Fees• Content Protection Coverage•
Moving Services• Other
* Content Protection Coverage should be offered to every storage
customer. This simple
service extends our concern and appreciation of the value of our
customers belongings.
income streams
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zippyshell.com zippyshell.com
Zipp
y Sh
ell U
SA L
LCZi
ppy
Shel
l USA
LLC
1023 31st St NW 4th FloorWashington, DC 20007 888.ZIPPYNOW
(888.9477.9743)
© 2014 Zippy Shell USA - All rights reserved. Each Provider is
Independently Owned and Operated. This is not an offer for the sale
of a franchise. Any offer will be made in conjunction with
providing a Franchise Disclosure Document. Do not rely on any of
the information contained in this document when deciding whether or
not to purchase a Zippy Shell Franchise from Zippy Shell, USA
LLC.