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What is next in Social Media
23

What is next in social media

Jan 11, 2015

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Business

Shantanu Ghosh

 
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Page 1: What is next in social media

What is next in Social Media

Page 2: What is next in social media

Physical and Digital World more connected than ever before

Insight 1

Page 3: What is next in social media

Nike + GPS

Map Your Run

Track Your Progress

Mid Run Cheers

Page 4: What is next in social media
Page 5: What is next in social media
Page 6: What is next in social media

Social Dashboards

Other cos can develop and grow their own technologies and businesses

Insight 2

Page 7: What is next in social media

Social Idea Network for investing community

Market insights,Charts,News

Follow like minded traders

Focused Market Info

Page 8: What is next in social media
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Page 10: What is next in social media

Insight 3 Social Commerce Stores-Social Commerce

P & G….29 Brand Stores on FB

Page 11: What is next in social media

Social Commerce

Use of Social Networks in the context of eCommerce transactions

Collaborative eCommerce tools that enables shoppers to “get advice from trusted individuals, find goods and services and then purchase them”

Page 12: What is next in social media

Social Commerce Sites

Page 13: What is next in social media

Web 3.0…Semantic Web

No Need to search for Information

Information will follow us

Served to the right person, at the right time

Insight 4

Page 14: What is next in social media

Mobile Technology

More dominant

NFC Technologies: Special promotions,coupons, and tips based on geographical location and interest graph

Insight 5

Page 15: What is next in social media

ShopAlert from AT&T

Great deals by text messages

Stores,restaurants and events

Page 16: What is next in social media

Insight 6 : A worldwide melting pot

Human Relationships not physically dependent

Page 17: What is next in social media

My Linkedin Connections

My 1 st Level Connections: 4,518

Two degrees Away: 1,258,200+

Three degrees away: 13,951,400+

Total Users I can contact through an Intro:

Page 18: What is next in social media

My Linkedin Connections

Users I can contact directly through InMail: 135,000,000+

Connections: 474 locations, but access to 2571 additional locations

Top Locations in my network: 5% in NY : 4% in Mumbai : 4% in Delhi : 4 % in SFO

Page 19: What is next in social media

My Linkedin Connections

Top Industries in my network: 14% in IT and services 9% in Marketing and

Services 6% in Computer Software

Connections in 136 industries, but access to 148 more

Page 20: What is next in social media

Insight 7 : No Longer Passive Media Consumers

Media will interact with us in dynamic ways

Page 21: What is next in social media

Second Life

Page 22: What is next in social media

Activities

Explore

Meet People

Go Shopping

Get Settled

Get Educated

Make Money

Page 23: What is next in social media

Not all Virtual