What is Email Marketing and How does it work

•E-mail Stands for Electronic Mail

•Think of it as an Electronic Letter

•You do not print it out

•Instead it is sent electronically over the internet.

What is E-mail Marketing ?It is Critical Component of a Digital marketing

which can be done via Internet regarding the Online promotions of Products & services.

E-mail Marketing

What is E-mail Maketing ?

Why E-mail marketing is do critical ?

When E-mail Marketing ?

How to Startup ?

History of E-mail

Top Reasons for Why E-mail Marketing

is Important ?

Benefits :

Increase in Sales

Encourage word of mouth

Understand & engage your customer

Increase in high ROI

Customers feedback

More Online conversation about your product

Targeting right Audience

Two way conversation

Personalize understanding

24*7 advertising & branding

E-mail marketing Vs other Social Media

Why Choose E-mail for marketing ?

Emails are always king !

Analysis.....

E-mail marketing Cycle

Right Audience...

How to start ?

Responsive mail templates

Different reactions while start up for E-mail Marketing While Designing Template

When you send a Test mail accidentially to the Subcribers

When you design a Template & you come to know that it is not Responsive

When you mail goes into Spam

How to prevent E-mail from spam ?

Don’t use False misleading header Info

Don’t use descriptive subject lines

Identify the message as an Ad

Tell recipients where you are located

Don’t send any image only e-mails

For every graphics include at least two lines of text

Respond after Successful E-mail marketing

100 e-mails sent 5 New Customers

Tips for Successful E-mail marketing

Who are you?

What’s this E-mail for ?

What’s Content About ?

Not so fast-Can’t please everyone/One click opt out process

Make it easy for people to understand & subscribe

FollowBest Practices and

Get the Most Out of Email Marketing