Top Banner
WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?
25

WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

Jan 02, 2016

Download

Documents

Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Page 1: WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

WHAT IS AN AD?

WHAT MAKES ADS WORK?

LET’S MAKE AN AD?

Page 2: WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

WHAT IS AN AD ?

Page 3: WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

WHERE ARE THE ADS IN THIS PICTURE?

Page 4: WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

What ads do you see HERE?

Page 5: WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

IS THIS SHIRT AN AD?

Why is he wearing it if he doesn’t get paid to do that?

Page 6: WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

THIS ADVERTISING DOES NOT USE WORDS

How do we know what is means?

Page 7: WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

How do advertisers get us to buy their products?

Page 8: WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

Did you pick something you never tasted before?

Which one would you choose?

Have you ever seen an ad for this product?

Page 9: WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

THE CHOICE IS YOURS … OR IS IT?

What is in your school cafeteria?

WHICH ONE WOULD YOU REALLY CHOOSE?

WHY?

Page 10: WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

What would make you want to buy THIS car?

IF YOU WANTED TO BUY A NEW CAR ....

What would you be looking for?

Page 11: WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

What would make you want to buy this car?

OR …

Page 12: WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

HOW DO ADS GET YOUR ATTENTION ?

Page 13: WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

WHICH BOOK COVER CATCHES YOUR EYE?

Page 14: WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

Which book looks totally boring?

Page 15: WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

IS THIS AN AD?

HOW DOES IT GET YOUR ATTENTION?

Page 16: WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

What does this slogan mean?

Why did the advertiser CHOOSE it?

Page 17: WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

HERE ARE SOME THINGS ADVERTISERS USE TO GET YOUR ATTENTION

Page 18: WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

WHAT ELSE DO THEY USE?

Page 19: WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

Tell us about the IMAGES it uses.

PICK A MAGAZINE

Tell us about the WORDS it uses

Page 20: WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

SALE

WHAT OTHER WORDS CAN YOU THINK OF?

½ OFF

Page 21: WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

Now let’s

try to do it

Ourselves

Page 22: WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

Let’s make an ad using this image …

Page 23: WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

What is our product ?

What would be a good slogan for it?

What could we say about it?

Page 24: WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

Let’s see what you remember about advertising …

Page 25: WHAT IS AN AD? WHAT MAKES ADS WORK? LET’S MAKE AN AD?

REMEMBER TO KEEP

YOUR EYES AND EARS

OPEN AND YOUR BRAIN

IN GEAR WHENEVER YOU

WATCH ADS !!