“What High Growth Businesses Do Differently”
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“What High Growth Businesses Do
Differently”
A Bit About UsOur Vision:
To enable every ambitious business owner to grow faster, for longer with less stress
The Problem We Solve:
Poorly Managed Growth
40% of all companies that experience High Growth contract for 1 or 2 years immediately after.
The Problem We Solve:
AttributesLeadershipCultureStrategy & PlanningPeopleMoneySystemsBusiness DevelopmentManagement
Leadership• A Vision For Their Business
• Ambition
• Persistence –some might say stubbornness
• They Get Things Done!
CultureThey will have a clearly defined culture and code of ethics
Strategy & PlanningThey Have A Strategy AND They Implement
It.Most average businesses don’t have even
have a Strategy
People
Average Firms
High Growth Firms
People (2)• They put a priority on getting the best people
• They don’t compromise on quality
• They talk about Careers not Jobs
• They are regularly succession planning
MoneyThey understand the mechanics of
their businessThat is: what investment in people (Recruitment/Training) and or machinery is needed for a given growth.
They have good financial management and control.
• Monthly Management Accounts• They regularly “What if” the future
SystemsThey SYSTEMATISE their business
They know the importance of a consistent customer experience
They set and measure Key Performance Objectives
Business DevelopmentThey Don’t Waste Money
5%High GrowthFirms 101% over 2 years
Average Firms 18% over 2 Years
5.1%
4.9%
Marketing spend as a percentage of sales revenue
Business Development (2)They have a clearly defined “Value Proposition” and can answer the question?
“If I am your ideal customer why should I buy from you rather than your competitors”
• They concentrate on outcomes• They are “customer centric”
• They are flexible• They focus in their reputation
Business Development (3)• They have a defined repeatable sales
process
• They accurately forecast future sales income
Management• They look forward:
• They plan, re-plan and “what if”
• They connect organisational growth to sales growth
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