1 Telemedicine: Reimagining Healthcare What can it do for your company and your employees? Presenter: Annie Lorenzo
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Telemedicine: Reimagining Healthcare
What can it do for your company
and your employees?
Presenter:
Annie Lorenzo
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Thank You WWCMA Corporate Sponsors
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Upcoming Programs, Training, & Events
WWCMA and NEEBC Networking Event Date: Thursday, September 8th
Time: 4:30 – 6:30 PM
Location: Marriot Long Warf, State Street, Boston
WWCMA Annual Conference Date: September 20
Time: 8:30 – 3:00 PM
Location: Gillette Stadium, Foxboro
Obesity and Weight Management in the Workplace Date: Wednesday, October 19th
Time: 8:30 AM – 11:00 AM
Location: Sheraton Hotel, Needham
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Become a WWCMA Member
The Council is the first non-profit in the Commonwealth representing
health promotion professionals and business leaders dedicated to
promoting worksite wellness programs across the state. Member
benefits are designed to help your company stay abreast of the latest
trends in worksite wellness, learn from leading experts in the field of
health promotion, network with other professionals, and successfully
deliver results-oriented worksite wellness programming.
Join Us! Professional and Corporate Levels Available
• Program, Training, Event Discounts
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• Extensive Network of Industry Pros, Thought Leaders, Experts
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Annie Lorenzo
Director of Client Success,
MD Live
Our Speaker
Reimagining
Healthcare. Presented by: Annie Lorenzo, Director MDLIVE
2015 MDLIVE – Confidential and Proprietary2
Landscape of Telehealth
& the Benefits
CONFIDENTIAL - ©2016 MDLIVE, Inc.
The Perfect Storm
The overuse of emergency departments (EDs)
in the U.S. is responsible for $38 billion in
wasteful spending each year.
30 million uninsured to be
added to system
Four out of five smartphone users are
interested in mobile health technologies
that allow them to interact with a healthcare
provider.
Average family practice wait time
is 20.3 days and counting.
More payers (including CMS) are covering
telehealth visits and increasingly, self-
insured employers are requiring telehealth
visits be covered benefit.
44 states have now passed regulations
to allow full delivery of telehealth services
via phone and videoCONFIDENTIAL - ©2016 MDLIVE, Inc. 3
Wait time to see a doctor (in days)
Average wait time to schedule
an appointment with a
specialist in cardiology,
dermatology, orthopedic
surgery, or ob/gyn
Average wait time to
schedule an appointment
with a family physician.
Merritt Hawkins 2014 Physician Appointment Wait Times SurveyCONFIDENTIAL - ©2016 MDLIVE, Inc.
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Overuse of ER
ER Care Necessary, And Not Avoidable
29%
At home or Over the Counter Treatable
24%
Primary Care Treatable41%
ER Care Necessary, But Avoidable
6%
Studies suggest that up
to 71% of Emergency
Room visits were
unnecessary
or could have been
avoided.
Truven Health Analytics StudyCONFIDENTIAL - ©2016 MDLIVE, Inc.
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Virtual Care as a Solution
ImproveProductivity
Decrease Absenteeism &
Add Value to Your Benefit Offering
IncreaseAccess&Reduce
Costs
In 2015, 48% of 140 large
employers surveyed by NBGH
had telehealth options available.
In 2016, that number
will jump to 74%.
National Business Group on Health (NBGH)CONFIDENTIAL - ©2016 MDLIVE, Inc.
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A New Business Imperative
In the New Health Economy,
digitally-enabled care is no
longer a nice-to-have, but
rather a fundamental
business imperative.
PwC Report – Healthcare Delivery of the Future
http://www.pwc.com/en_US/us/health-industries/top-health-industry-
issues/assets/pwc-healthcare-delivery-of-the-future.pdf
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Consumer Readiness for Telehealth
Smartphone Use by Age and Demographic
CONFIDENTIAL - ©2016 MDLIVE, Inc. 8
Regulatory Momentum
Source: Ernst & Young Healthcare Industry Post: Shaping Your Telehealth Strategy
CONFIDENTIAL - ©2016 MDLIVE, Inc.
Exhibit 1. Recent telehealth developments at the national and state levels
The telehealth Modernization Act, HR 3750, seeks to establish a federal standard for telehealth and clear
up the confusion from myriad state policies.
The TELEhealth for MEDicare (TELE-MED) Act of 2013, HR 3077, would allow Medicare providers to teat
patients electronically across state lines without having to obtain multiple state medical licenses.
The 21st Century Care for Military & Veterans Act. HR 3507, would expand access to telehealth services for
veterans and their families.
The Centers for Medicare & Medicaid Services announced changes to Medicare’s 2014 physician fee
schedule to expand coverage incrementally for telehealth services.
The Alliance for Connected Care was launched recently by former US Senators Tom Daschle, Trent Loft, and
John Breaux. The group will focus on raising awareness about the benefits of telehealth, while at the same
time pushing for regulations that will not impede patient access to care.
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Regulatory Momentum
Source: Ernst & Young Healthcare Industry Post: Shaping Your Telehealth StrategyCONFIDENTIAL - ©2016 MDLIVE, Inc.
Federal guidelines for mobile health apps
In late September 2013, the U.S. Food and Drug Administration (FDA) issued final guidelines for mobile
apps, outlining the apps that the regulations will affect the requirements those apps must meet to
achieve FDA approval.
The FDA’s approach focuses on regulating apps that carry significant risks if they do not operate
correctly – for example, those that enable a physician to make a diagnosis by smartphone or tablet, or
that transform a smartphone into an electrocardiography machine to detect abnormal heart rhythms.
The app is considered a device if its intention is to diagnose, treat or prevent disease, or affect the
function of the body. Apps that are an extension of medical devices, such as the remote display of data
from bedside monitors, are also subject to regulation.
The two categories of apps that will not be regulated are apps that 1) are not medical devices and 2)
might meet the definition of a medical device but pose low risk to the public. Apps that will not be
regulated include those that help patients:
Manage their diseases or conditions without providing specific treatment
Organize and track their health information
Easily access information on their health conditions or treatments
Document, show or communicate potential medical conditions to health care providers
Also unregulated are apps for providers that automate simple tasks and enable providers and
patients to interact with personal health record or EHR systems.
Source: Goldman Sachs: Digital Health
Revolution
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Physician Readiness
Medscape Survey: Survey of 1700+ residents in 24 specialties . Conducted May 14 through June 22, 2015.. All participants were required to be enrolled in a US medical
residency program.CONFIDENTIAL - ©2016 MDLIVE, Inc.
Yes No NoYes NoYes
70%
30%37%
63%
44%
56%
Would You See Patients Remotely Via Telehealth?
By Videoconferencing By Phone By Email
Surveys show that many patients like the convenience of being able to consult with a doctor remotely via email,
telephone, or videoconferencing without having to leave the house. However, many practicing physicians aren’t keen
on the idea of no-touch patient visits. But how do today’s residents, for whom the use of technology in medicine is
second nature, feel about seeing patients remotely via telehealth? The majority, our 2015 report found, have not
problem with it. Fully, 70% of our respondents said they would videoconference with a patient, 63% would consult
with a patient over the phone, and 56% would confer with a patient via email.
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Near Universal Adoption
Alaska Hawaii
FLTX
CT
NMAZ
COUT
NV
CA
OR
WA
ID
MT ND
WYSD
OHNE
KS
OK
MN
IA
MO
AR
LA
MS AL GA
TN
KY
ILIN
MIWI
SC
NC
VA
ME
PA
NY
WV
NH
MA
MDDC
DE
NJ
VT
RI
This map is not a legal opinion. It represents MDLIVE's understanding of state telehealth regulations and the applicability to MDLIVE's program.
Please seek the advice of counsel for a legal opinion as to specific state regulations. MDLIVE reserves the right to revise this document at anytime in its sole
discretion
Full Services – Video + Phone
Services Temporarily Suspended
Services Limited to Phone
Services Limited to Video
CONFIDENTIAL - ©2016 MDLIVE, Inc.
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111
Engaging Consumers How They Want
A patient calls a toll-free
hotline that’s available
24/7/365.
Customer visits our
website and logs in.
Customer opens mobile
app and logs in.
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Searches for a provider using
criteria, such as specialty,
language, gender, location, or
simply “next available”
Care coordinator evaluates
the patient and redirects
to a doctor. 3Our system automatically
calls and connects the
doctor to the customer.
3Our system automatically
connects the doctor to the
customer via our online portal.
3System automatically connects
the customer to the doctor via
their smartphone.
Searches for a provider using
criteria, such as specialty,
language, gender, location, or
simply “next available”
CONFIDENTIAL - ©2016 MDLIVE, Inc. 13
Common Conditions Treated
Pediatrics
Acne
Allergies
Constipation
Cough
Diarrhea
Ear problems
Fever
Flu
Headache
Cold & Flu
Constipation
Earache
Fever
Nausea & Vomiting
Pink Eye
Insect bites
Nausea / vomiting
Pink eye
Rash
Respiratory problems
Sore throats
Urinary problems / UTI
Vaginitis
…and more!
Primary Care
CONFIDENTIAL - ©2016 MDLIVE, Inc.14
Tele-behavioral Health
CONFIDENTIAL - ©2016 MDLIVE, Inc.
50 million years of
work could be lost
to anxiety and
depression.
The World Health Organization
says that without more
treatment, 12 billion working
days will be lost to mental
illness each year to 2030.
TheGuardian.com
Behavioral Health Issues Today
CONFIDENTIAL - ©2016 MDLIVE, Inc.
National average wait time for
an initial behavioral health visit
is 33 days and counting.
Access
Serious mental illness costs
America $193.2 billion in lost
earnings per year.
A quarter of Americans live with a
mental disorder, however
estimates indicate that nearly 66%
of all people with a diagnosable
mental illness do not seek
treatment.
AMERICANS
More than 50% of counties in
the United States have no
mental health professionals.
33 DAYS
50%
25%
COUNTIES
Four common types of service
use barriers: lack of recognition
that help is needed; lack of
awareness about services;
convenience of using services;
and fear of stigma.
$193 BILLION
Twelve million emergency
department (ED) visits involved a
diagnosis related to a mental
health and/or substance abuse
condition. — nearly 41% percent
of MHSA-related ED visits result
in hospitalization.
MILLION12
COMMON BARRIERSfor workers4
Barriers Cost
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Virtual Behavioral Health Services
CONFIDENTIAL - ©2016 MDLIVE, Inc.
We connect your members virtually with Psychiatrists and licensed behavioral health providers to engage in on-going therapeutic
care to tackle their behavioral health concerns.
• Diagnostic Assessment
• Ongoing Counseling
• ePrescribing
• Ongoing Med Management
• Care Coordination
• Psychologists
• Psychiatrists
• Licensed Professional
Counselors
• Licensed Marriage/Family
Therapists
• Licensed Clinical Social Workers
• Depression and anxiety
• Marital problems
• Child behavior and learning
issues
• Family counseling
• Coping with loss and grief
• Stresses and challenges of
everyday life
• 24/7 on-line scheduling
• Robust provider selection
• Secure messaging and 15-minute free consults
• After hours and weekend appointments
• Complete sessions in the comfort of your
own home
Provider Types Behavioral Services Common Issues Treated
Features
• Automatic appointment reminders
• Web and Mobile App available
• Live telephonic member support Mon-Fri
8am - 11pm EST
• After hours and weekend call center
support
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Behavioral Health Benefits
CONFIDENTIAL - ©2016 MDLIVE, Inc.
Turnkey solution
Eliminate network gaps in both
rural and urban areas
Reach chronically ill and/or
home-bound members
Improve health outcomes and
reduce unnecessary medical visits
Achieve high member satisfaction
Online behavioral healthcare can be as effective as face-to-face
visits. No special technology required for patient, just internet
access – we provide the platform.
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Mobile App, Web, and Video
CONFIDENTIAL - ©2016 MDLIVE, Inc.20
Confidential and Proprietary – 21
Second Opinions
Second Opinions decrease medical errors, save lives
and reduce healthcare costs down by
preventing unnecessary surgeries and procedures
Second Opinions often convince people to choose
less invasive or alternate treatments in 60% of cases
> 75% of firms offer at least one wellness
program
Companies encourage workers to seek Second
Opinions prior to proceeding with expensive
medical treatments and procedures
Valuable health benefit at low/minimal cost
Improved medical outcomes and provides a
healthier, more productive workforce
CONFIDENTIAL - ©2016 MDLIVE, Inc.21
2015 MDLIVE – Confidential and Proprietary22
Engagement and Results
CONFIDENTIAL - ©2016 MDLIVE, Inc.
Sustained Awareness is the Challenge
* http://www.radicati.com/wp/wp-content/uploads/2014/01/Email-Statistics-Report-2014-2018-Executive-Summary.pdf
HUMAN
NATUREThe average consumer
receives 80+ emails
per day.*
It takes 6-7 exposures
before the average
consumer engages with
a new concept.
92% of health care decisions
are made by women.
Barriers to Awareness
NOISE
REACHING
THE DECISION
MAKER
FREQUENCY
OF USE
CONFIDENTIAL - ©2016 MDLIVE, Inc.23
Early & Ongoing Education is Critical
Understanding Telehealth
Grasping the concept of telehealth leads
to a greater chance of adoption
Knowing when to use it
Clearly understanding what doctors can
treat is an important trigger in the
engagement process
Creating an initial Call-to-Action
Driving members to activate their
account before they need to use
telehealth is key.
Clear, consistent communication of telehealth enables members to
understand, appreciate, & effectively utilize their telehealth benefit.
What is virtual care?
How does it work?
When can I use it?
What can they help me with?
How much does it cost?
CONFIDENTIAL - ©2016 MDLIVE, Inc.24
2016 MDLIVE – Confidential and Proprietary25
• Plan Design: recommendation to make member co-pay as low as possible from $0, $5, $10
• Integration with benefits: integration with incentive points, open enrollment, and wellness vendors
• Account Activation: making a members account activation easy as possible by setting up auto-registration and/or requiring members to activate
• Leadership/HR Support: leadership demonstrates the importance of benefit, have telehealth champions at local level, including manager training
• Campaign Modalities: recommendations to match client population demographics and culture
• Welcome Strategy: email & mail based communications with built-in drip campaign to drive account activation
• Monthly Outreach: educational reminders to ensure that population members remember to use MDLIVE when they need it
• Simple Language: Focused messaging based on health literacy best practices
Keys to Success
Effective Telehealth Program
2016 MDLIVE – Confidential and Proprietary26
Consult Breakdown by
Assumed % of Visits
Assumed % of Visits (if
not through MDLIVE)
Assumed Net Cost Per
Visit (if not through
MDLIVE)*
Assumed Total Cost (if not
through MDLIVE
PCP 871 34% $175 $152,425
Urgent Care 1,255 49% $228 $286,140
Emergency Room 230 9% $813 $186,990
Retail (Other) 205 8% $88 $18,040
Total 2,561 100% -$643,595
Program Costs (PEPM & consults) - $192,630
Assumed Total Cost (if not through MDLIVE)
$643,595
Employee Productivity Savings $102,324
(4 hours of lost productivity at an average wage of $25.53**/hour)
Total Savings with Productivity $745,919
Total Net Savings Ratio 3.87
Example of Return on Investment
*Source: https://healthcarebluebook.com/page_ConsumerFront.aspx
**national US averageCONFIDENTIAL - ©2016 MDLIVE, Inc.
Our Point of View
Comprehensive User ExperienceWe enable consumers to access
telehealth in the way they prefer- via
phone, online or the App.
Customizable PlatformSupports strategic initiatives and
integration with provider
networks.
Focus on InnovationEvolving with the telehealth landscape
to incorporate emerging uses such as
behavioral, dermatology, kiosks, etc.
True Behavioral TelehealthWe offer the only true behavioral telehealth
product to address some of healthcare’s
most costly unaddressed needs.CONFIDENTIAL - ©2016 MDLIVE, Inc. 27
2015 MDLIVE – Confidential and Proprietary28
Demo
CONFIDENTIAL - ©2016 MDLIVE, Inc.