West Coast May 2018 Executive Summary This destination sector fact sheet provides key trade, investment and tourism related statistics for the West Coast. Specifically, it shows the West Coast’s area, employment, trade and investment trends with the rest of the world. The key highlights are provided below: Economy Saldanha Bay local municipality was the largest contributor to the West Coast’s district GDP in 2016 at a value of ZAR5.8bn. The manufacturing sector was the largest sector in 2016, accounting for 50% of the regions GDP, with a value of ZAR3.9bn. The West Coast’s agriculture, forestry and fishing sector was the largest employer in 2016, employing 57 846 people For the period 2012 to 2016, the radio, TV, instruments, watches and clocks sector was the fastest growing sector in 2016 growing by 5.17%. This was followed by the construction sector and the petroleum products, chemicals, rubber and plastic sector, which grew by 3.77% and 3.74%, respectively. The food, beverages and tobacco sub-sector was the largest contributor to the West Coast’s manufacturing sector in 2016, accounting for 64%. The wholesale and retail trade sub-sector was the largest contributor to the West Coast’s services sector in 2016, accounting for 27%. Trade The West Coast exported goods valued at ZAR7.3bn in 2017 compared to ZAR7.2bn in 2016, representing an increase of 1.3%, while imports in 2017 were valued at ZAR5.99bn compared to ZAR5.6bn in 2016, representing an increase of 7.57%. The United States was the top export market for the West Coast in 2017, with a value of ZAR2.5bn, which accounted for 34.36% of the total exports from the district. Kenya and the Netherlands ranked second and third valued at ZAR2bn and ZAR454m, respectively. Investment The West Coast is a net recipient of Foreign Direct Investment (FDI). Between January 2003 and March 2018, there has been limited FDI, with two FDI projects coming to the West Coast. The two projects had a combined value of ZAR281m and created a total of 1 504 jobs for the district. These two projects emanated from Luxembourg and Germany. Across the period under review, Germany, United Kingdom and the Netherlands ranked as the top international markets to the West Coast. Tourism Germany, United Kingdom and the Netherlands ranked as the top international markets to the West Coast. Visitors to Darling and Paternoster attracted a similar age segment, with most visitors between the age group of 36-50 and 51-70 years, while Langebaan attracted a stronger share of travellers from the youth market (21-35 years; 22,7%).
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West Coast May 2018 · The Saldanha Bay Industrial Development Zone (SBIDZ) was officially launched at Saldanha Bay on South Africa's south-western coast on 31 October 2013. Wesgro
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West Coast May 2018
Executive Summary
This destination sector fact sheet provides key trade, investment and tourism related statistics for the West Coast.
Specifically, it shows the West Coast’s area, employment, trade and investment trends with the rest of the world.
The key highlights are provided below:
Economy
Saldanha Bay local municipality was the largest contributor to the West Coast’s district GDP in 2016 at a
value of ZAR5.8bn.
The manufacturing sector was the largest sector in 2016, accounting for 50% of the regions GDP, with a
value of ZAR3.9bn.
The West Coast’s agriculture, forestry and fishing sector was the largest employer in 2016, employing 57
846 people
For the period 2012 to 2016, the radio, TV, instruments, watches and clocks sector was the fastest growing
sector in 2016 growing by 5.17%. This was followed by the construction sector and the petroleum
products, chemicals, rubber and plastic sector, which grew by 3.77% and 3.74%, respectively.
The food, beverages and tobacco sub-sector was the largest contributor to the West Coast’s
manufacturing sector in 2016, accounting for 64%.
The wholesale and retail trade sub-sector was the largest contributor to the West Coast’s services sector
in 2016, accounting for 27%.
Trade
The West Coast exported goods valued at ZAR7.3bn in 2017 compared to ZAR7.2bn in 2016,
representing an increase of 1.3%, while imports in 2017 were valued at ZAR5.99bn compared to
ZAR5.6bn in 2016, representing an increase of 7.57%.
The United States was the top export market for the West Coast in 2017, with a value of ZAR2.5bn, which
accounted for 34.36% of the total exports from the district. Kenya and the Netherlands ranked second and
third valued at ZAR2bn and ZAR454m, respectively.
Investment
The West Coast is a net recipient of Foreign Direct Investment (FDI). Between January 2003 and March
2018, there has been limited FDI, with two FDI projects coming to the West Coast. The two projects had
a combined value of ZAR281m and created a total of 1 504 jobs for the district. These two projects
emanated from Luxembourg and Germany.
Across the period under review, Germany, United Kingdom and the Netherlands ranked as the top
international markets to the West Coast.
Tourism
Germany, United Kingdom and the Netherlands ranked as the top international markets to the West
Coast.
Visitors to Darling and Paternoster attracted a similar age segment, with most visitors between the age group of 36-50 and 51-70 years, while Langebaan attracted a stronger share of travellers from the youth market (21-35 years; 22,7%).
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1. Area
The West Coast is a district in the Western Cape found on the western coastline of South Africa on the Atlantic
Ocean. It is situated on 31,101km2 of land. The district borders to the north and northeast on the Namakwa District
Municipality in the Northern Cape Province, to the southeast of the Cape Winelands District Municipality, and to
the south of the City of Cape Town. The district is divided into five local municipalities, namely, Matzikama,
Cederberg, Bergrivier, Saldanha Bay and Swartland.
2. General Information
WEST COAST KEY INDICATORS
Executive Mayor Alderman JH Cleophas
Population (2017) 418 345
GDP (2016) ZAR19bn
Unemployment (2017) 10.73
Literacy rate 79.1
Ethnic groups Coloureds (67.5%), African Black (18.56%) and Whites (13.67) and Indiand or Asians (0.52%)
Gini Coefficient 0.61
Human Development Index (HDI) 0.62
Source: Quantec, 2018; Provincial Treasury, 2018; West Coast District, 2018
2.1 Demographics
The West Coast district is the fourth largest district by population in the Western Cape after the City of Cape Town,
Cape Winelands, and Eden accounting for 6% of the population. The West Coast’s population grew from 352 935
people in 2010 to 418 345 people in 2017.
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Source: Quantec, 2018
The table below shows the West Coast’s population breakdown by different ethnic groups. In 2017, the coloured
population represented the largest ethnic group, accounting for 67.25%, followed by the Black African population
and the White population, accounting for 18.56% and 13.67%, respectively.
WEST COAST'S POPULATION BREAKDOWN, BY GROUP, 2017
GROUP 2016 2017 % SHARE
2017 AVG GROWTH %,
2016 -2017
Coloured 277 288 281 319 67.25% 1.45%
Black African 74 959 77 665 18.56% 3.61%
White 56 830 57 198 13.67% 0.65%
Indian or Asian 2 091 2 164 0.52% 3.50%
TOTAL 411 168 418 345 100% 1.75%
Source: Quantec, 2018
The figure below shows the West Coast’s district population distribution for the period 2017. The district is home
to 418 345 people of whom 50% are male and 50% are female. The distribution shows that about 70% of the
population is below the age of 40 and the distribution of male and female over the age group is very similar.
Saldanha Oil and Gas LPG Import and Storage Terminal
885 24
2015 Doringbaai Abalone
South Africa Domestic Investment
Saldanha Agro processing Abalone production
45 43
TOTAL 930 1 571
Source: FDI Intelligence, 2018
6. Companies
Some of the main companies in the West Coast are shown in the table below:
MAJOR BUSINESSES IN THE WEST COAST
COMPANY LOCATION SECTOR ACTIVITY/INDUSTRY
Sea Harvest Saldanha Bay Agriculture Fish-processing
Saldanha Pilchards (Fishing & Canning
Pty Ltd) St Helena Bay Agriculture Fish-processing
Oceana Lamberts Bay Agriculture Fish-processing
Lusitania Laaiplek Agriculture Fish-processing
Spoornet Saldanha Bay Transport -
National Ports Authority Saldanha Bay Transport -
Saldanha Steel Saldanha Bay Manufacturing Steel
Namakwa Sands Vredendal Manufacturing Steel
Duferco Saldanha Bay Manufacturing Steel
Club Mykonos Langebaan Tourism Accommodation
Clanwilliam Dam Resort Clanwilliam Tourism Accommodation
Shelly Point Resort Saldanha Bay Tourism Accommodation
West Coast National Park Saldanha Bay Tourism Accommodation
Source: West Coast District Municipality, 2018
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7. Incentives
Selected initiatives in the West Coast are shown in the table below.
Source: Invest in Western Cape, 2018
Selected Investment Opportunities in West Coast district are shown in the figure below:
Source: West Coast Municipality, 2018
WIND ENERGY
• With Wind Speed of 6m/s - have attracted the development of Wind Farms in the Area
• Manufacturing of Wind Generation Plants is a possibility
• Manufacturing of wind components
WAVE ENERGY
• Rough Seas and high waves can be used to generate large amounts of renewable wave energy
• Resources along West Coast are well suited and supported by adjacent infrastructure development .
SOLAR ENERGY
• Duet o improved technoilogies are making remote areas that are sundreached suitable for solar energy generation
• Opportunities exist to supply plants in the area with Solar energy
AQUACULTURE PROJECTS
• Fish farming opportunities exist in the area
• Opportunities exist in Abalone, Finfish, Atlantic Salmon and Seaweed Farming
OIL & GAS
• Saldanha Bay IDZ is a focal point for the attarction of industries within the Oil & Gas sector
• Drilling, exploration, production and support services are all potential subsectors offering investment.
MANUFACTURING
• Small scale processing of dairy products
• Commercial production of petroleum refineries & products
• Commercial prodction of fabricated mets, special industry machinery
• Commercial& small scale production of downstream iron & steel, jewellery
SELECTED ON-GOING AND APPROVED INITIATIVES IN THE WEST COAST
INITIATIVE OVERVIEW PROJECT PHASE
Upgrades of the Saldanha Bay port
The Saldanha port has been a centre of activity in the past three years which has seen the extensive development and upgrading of facilities (for example the upgrade of the bulk iron-ore handling facility). The port is directed to support the growing gas and oil industry on the west coast of Africa.
Ongoing
Saldanha Industrial Development Zone
(IDZ)
The recently designated and approved Saldanha IDZ presents extensive economic opportunities in a number of industries. The IDZ is to focus on the current industries operating in the Saldanha port and adjacent area: servicing of oil rigs, storage of oil and gas, storage and shipment of iron-ore, processing of raw materials (iron ore and potentially Rare Earth Elements) and Routine maintenance of ships.
Approved
Extension of Sishen-Saldanha iron-ore line
The Sishen-Saldanha iron-ore railway is currently being upgraded to increase the carrying capacity to the Saldanha port.
Under construction.
Support in the aquaculture sector
There is increasing activity in aquaculture in municipalities along the coastal regions. The Matzikama municipality is assisting with the development and promotion in cob farming, and abalone cultivation and ranching in Doring Bay.
Ongoing.
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8. Tourism
The close proximity between Cape Town and the Weskus makes the region a particularly favourable weekend
getaway for the Western Cape domestic market. The Swartland is the gateway to the Weskus and the most
southerly of the sub-regions, with Malmesbury being a mere 64km from Cape Town. Across the period under
review, Germany, United Kingdom and the Netherlands ranked as the top international markets to the Weskus.
Source: Wesgro, 2018
This section provides key trends for towns which recorded a strong sample of responses for the purpose of analysis
by Weskus town. Trends by town underlines the strong share of domestic travellers to the region. Over 60% of
visitors to the respective towns originated from the domestic market. Visitors to Darling and Paternoster attracted
a similar age segment, with most visitors between the age group of 36-50 and 51-70 years, while Langebaan
attracted a stronger share of travellers from the youth market (21-35 years; 22,7%).
Source: Wesgro, 2018
Note: Blank cells indicate that the sample was not big enough for a valid statistical interpretation.
24.5%
21.7%
8.6%
4.7%3.9% 3.8% 3.6% 3.1%
1.7% 1.7%
8.3%
14.3%
0.0%
5.0%
10.0%
15.0%
20.0%
25.0%
30.0%
% o
f vi
sito
rs
TOP 10 INTERNATIONAL MARKETS TO THE WESKUS, 2017
69.7% 68.0%60.2%
30.3% 32.0%39.8%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Darling Langebaan Paternoster
% o
f vi
sito
rs
Overseas
Domestic
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9. Film
Comprising Swartland, Makzikama, Saldanha, Bergrivier, and the Cederberg, the Cape West Coast region is an
emerging location for filming. Filmmakers are spoilt for choice, as the region contains wild flowers, quaint seaside
towns, wine farms and cellars, culture and heritage attractions, such as the West Coast National Park and the
Fossil Park. The Cederburg and Makzikama mountain ranges feature ancient rock paintings, while the windiest
sections of beaches are ideal for shoots that feature adventure sports, such as kite surfing and paragliding. The
vast, unspoilt beaches and charming wine and olive routes provide a unique canvas for filmmakers.
Municipal properties will require a permit available at the local town council. Rates are dependent on the size of
the crew and duration of the shoot. For road closures the traffic department needs to be involved. Filming in nature
reserves and on beaches requires an ECO guide and environmental impact study with your application. When
filming on private property or in an estate, you will need landowners’ permission and permission from the governing
For more information on this publication and other Wesgro publications please contact [email protected]. For more
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Wesgro has taken every effort to ensure that the information in this publication is accurate. We provide said information without representation or warranty whatsoever, whether expressed or implied. It is the responsibility of users of this publication to satisfy themselves of the accuracy of information contained herein. Wesgro cannot be held responsible for the contents of the publication in any way.