Welcome to the Lake Erie Council Popcorn & Join Scouts Kick-off Unit funding model and popcorn fall rally’s 2017
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Transcript
Welcome to the
Lake Erie CouncilPopcorn & Join Scouts Kick-off
Unit funding model and popcorn fall rally’s 2017
Desired Outcomes of Tonight
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• Share the current vision and strategy on a
reimagined unit funding model
• Secure Unit Commitments
• Share the current vision and strategy on a
reimagined new family engagement plan
• Units begin needed preparations, planning and begin
executing
Lake Erie Council
“Our future is not
something we enter; our
future is something we
create.”
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“GREAT ORGANIZATIONS
GROW
BECAUSE
GREAT ORGANIZATIONS
CHANGE”
5
START WITH
WHY
So, what’s next?
Build a new organization as a result
of asking the right questions…
especially...
What should the goal(s) of
our new organization be?
Internal and External
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How should we build it today?
Building Our New Organization
Internal- It’s all about our units…
• What resources do units need to be
successful?
• Are we set up to support out units?
• *Do we have the best staffing
structure to support our units?
9
Popcorn 2017- What’s the goal?
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A simple and compelling
way for units to fund
their amazing program
with excellent support
from their council!
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Too Expensive
Too Complicated
Inventory
Not worth it $
Prizes
Too Hard/Long
Too Many items
Training
Returns ($)
Compelling
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50%
The Concept
300,000 items at
$10/ each = 1.5mm
to build healthy and
strong units
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The Products
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$10.00
The Products- Exciting Partnership!
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On line product line-up (now)
note: change through out the fall
season
Selling Methods and Training Resources
Helpful Resources
• Visit sell.trails-end.com after this Kickoff for more good ideas and resources!
– Download and Customize the following:• Program Planning Spreadsheet
• Scout Incentive Handout
• Unit Kickoff Presentation
• Parent Handout
• Product and Promotional Images
• Selling Tools – Posters, Scout Sales Script & Safety Tips Cards, etc.
– Also available…• Training Videos
• Trail’s End Scholarship Information
• Frequently Asked Questions
Unit kickoff party
• The single most important thing is…
ENTHUSIASM!
• If it’s not you, then find that person!
• Dress up the room, pop popcorn.
• Have games for Scouts to play the minute they walk in
the door.
• Role play a “sale” either at a storefront or at the
neighbor’s door.
• Families should walk out excited, informed, and ready
to sell.
Online Selling Training
Make account registration part of your kickoff
• Pick a location that has access to Wifi and ask parents to bring a tablet or smartphone (have extra laptops available if possible)
• Walk parents through the quick steps of registration, and run through the ways to share the personalized fundraising page
Host a text messaging blitz campaign
• Pick one meeting night to hold the blitz
• Give parents ample notice for the event
• Send each Scout’s personalized fundraising page to friends and family via text message
Trail’s End University – Additional Training
Courses For Everyone!First Time And Experienced Kernels
• Training courses linked from the
Trail’s End Popcorn System
• Learn to sell like the top selling units
Recognition and Incentives (Page 7) in leader’s guide
Mega-Corn- Trails End Piece Patch
Story:The evil robot, Mega-Corn the Destroyer has come to planet Earth to eat all of the world’s popcorn, so Earth has called upon The Popcorn Squad, a group of brave and adventurous Scouts with super powers, to stop Mega-Corn before planet Earth is eradicated of all traces of popcorn!
Scouts Earn All Six Patches▪ Participation: Sell One Item▪ Online: Make One Online Sale▪ Military: Sell One Military Donation▪ One of Each: Sell One of Each Item▪ Sellers Club: Reach Selling Goal (set by Council)▪ Top Seller: Reach Top Selling Goal (set by Council)
Trail’s End Piece Patch
Trail’s End National Rewards
Earn Money for College!Online Prize Program
Key Sales Dates
(Page 6) Leader’s
Guide
Ordering and
Distribution
(Pages 8 & 9)
Thank you for your partnership!
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