Whether you are a manufacturer or retailer, you want to build a successful private label programme. PLMA announces a new executive education programme at this year’s “World of Private Label” International Trade Show to help you and your company. For more than 14 years, PLMA has offered executive education to member companies and retailers. Over 1,200 private label manufacturers, buyers and suppliers have graduated the programme. The curriculum was developed in conjunction with Nyenrode Business University. Faculty comes from both industry and the university. Prof. Kitty Koelemeijer Director Center for Marketing and Supply Chain Management, Nyenrode Business University Tom Stephens President Brand Strategy Consultants Koen de Jong Founding Director IPLC Vicky Bullen CEO Coley Porter Bell Arjan Both CEO Agenor Sarl Paul van der Raad Managing Director / CEO Vital Petfood Group A/S Brian Sharoff President PLMA Monday,18 May 2015 at PLMA’s “World of Private Label” International Trade Show • RAI Exhibition Centre • Amsterdam Improve your private label business with PLMA Executive Education P R I V A T E L A B E L M A N U F A C T U R E R S A S S O C I A T I O N PLMA 2015 EXECUTIVE EDUCATION PROGRAMME Programme, Monday 18 May • Private Label Strategy 09.15 – 09.45 • Private Label Consumer Trends 09.45 – 10.30 • New Product Development 10.45 – 11.30 • Promotion and Packaging 11.30 – 12.15 • Manufacturer-Retailer Relations 12.15 – 13.00 Classes begin promptly at 09.00 with a programme introduction and end promptly at 13.00 to be followed by a lunch buffet until 13.30. Who should attend Classes are intended for marketing, sales and operations management of manufacturers, suppliers and retailers and wholesalers. Classes will be conducted in English. Whisper translation may be available for small groups under special conditions and must be submitted and approved in advance. Registration PLMA Member manufacturers and suppliers E 350 Non-member manufacturers and suppliers E 450 Retailers E 150 To register and improve your understanding of private label, contact PLMA today. Telephone (31) 20 575 3032 or email [email protected]. *Trade show registration required for admission to the programme. Melanie Paymans Programme Director PLMA
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Whether you are a manufacturer or retailer, you want to build asuccessful private label programme. PLMA announces a new executive education programme at this year’s “World of Private Label” International Trade Show to help you and your company. For more than 14 years, PLMA has offered executive education to member companies and retailers. Over 1,200 private labelmanufacturers, buyers and suppliers have graduated the programme. The curriculum was developed in conjunction withNyenrode Business University. Faculty comes from both industry and the university.
Prof. KittyKoelemeijer
Director Center for Marketing andSupply Chain Management,Nyenrode Business University
Tom StephensPresident
Brand Strategy Consultants
Koen de JongFounding Director
IPLC
Vicky BullenCEO
Coley Porter Bell
Arjan BothCEO
Agenor Sarl
Paul van der RaadManaging Director / CEOVital Petfood Group A/S
Brian SharoffPresidentPLMA
Monday, 18 May 2015 at PLMA’s “World of Private Label” International Trade Show • RAI Exhibition Centre • Amsterdam
Improve your private labelbusiness with PLMA Executive Education
PRIVATE LABEL
ÊÊÊÊÊÊÊÊÊ
ÊÊÊÊÊÊÊÊÊÊÊ
MANUFACTURERS ASSOCIATION
PLMA 2015 EXECUTIVEEDUCATION PROGRAMME
Programme, Monday 18 May
• Private Label Strategy 09.15 – 09.45• Private Label Consumer Trends 09.45 – 10.30• New Product Development 10.45 – 11.30• Promotion and Packaging 11.30 – 12.15• Manufacturer-Retailer Relations 12.15 – 13.00
Classes begin promptly at 09.00 with a programme introduction and end promptly at 13.00 to be followed by a lunch buffet until 13.30.
Who should attendClasses are intended for marketing, sales and operations management of manufacturers, suppliers and retailers and wholesalers. Classes will be conducted in English. Whisper translation may be available for smallgroups under special conditions and must be submitted and approved in advance.
RegistrationPLMA Member manufacturers and suppliers E 350Non-member manufacturers and suppliers E 450Retailers E 150To register and improve your understanding of private label, contact PLMA today. Telephone (31) 20 575 3032 or email [email protected].
*Trade show registration required for admission to the programme.
Melanie PaymansProgramme Director
PLMA
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