Welcome * Pass It Forward Video Challenge August 7, 2013 The Generation Rx University Conference for Prescription Drug Abuse & Recovery *Produced by the.

Welcome *Pass It Forward Video Challenge  

August 7, 2013The Generation Rx University Conference for Prescription Drug Abuse & Recovery

*Produced by the National Council on Patient Information and Education (NCPIE) and sponsored by the Substance Abuse and Mental Health Services Administration (SAMHSA)

In review…Pass It Forward Video Challenge Defined

A Video Competition for young people (aged 18-25).

Stimulate awareness and creative thinking/planning for use of SAMHSA- developed/supported educational resources focusing on Rx abuse prevention and recovery-oriented systems of care.

Five resources featured: Maximizing Your Role as a Teen Influencer: Teen Influencer Workshop

RecoveryOpensDoors.org

SAMHSA’s Recovery Month

SAMHSA’s Treatment Locator

Taking Action to Prevent & Address Prescription Drug Abuse: A Resource Kit for America’s College Campuses

The Challenge

Create a 2-minute video that answers, “What creative strategies can help ensure that these 5, web-based tools reach every college campus and community across the country? How would you use social media – FACEBOOK, TWITTER, INSTAGRAM and TEXT MESSAGING – to pass it forward.”

The Task

Contestants pick 1,2,3,4, 5 or all of the sites and create their videos based on these decisions.

Teen Influencer

Recovery Opens Doors

Treatment Locator

Recovery Month

College Resource Kit

Four Webinars

Pass It Forward Video Challenge – Say What? Introduced the Challenge

Take One! Creating Your Pass It Forward Video Provided strategies to help produce your videos

…the Envelope Please Learn about our winners Pass It Forward – Your Comments Please…Will

tell us how we could do it better next time (July 11, 2013, 2:00 pm – 3:00 pm EDT)

Pass It Forward Video Challenge Winners

1st Place – Andrew GonzalesButler UniversityThe Rx Trap

2nd Place – Raylin SmithOhio State University Serendipity

1st Place Winner

Andrew Gonzales4th Year PharmD Candidate 2014Butler University

The Rx Trap

2nd Place Winner

Raylin SmithSenior, Film StudiesOhio State University

Serendipity

Filmmakers’ Dialogue

What were your videos’ key themes?

Why these themes?

What is the role of social media in presenting substance abuse prevention and treatment messaging?

More Discussion

Who was instrumental in producing your videos?

What were your biggest challenges and greatest achievements in producing the videos?

and Finally…

Do you believe that video competitions such as Pass It Forward engage young people in discussions about issues such as Rx drug abuse? If so, why; and if not, why not?

Audience questions

With Thanks to.. SAMHSA – The Pass it Forward

Video Challenge was produced by the National Council on Patient Information and Education (NCPIE) pursuant to Task Order HHSP233201200527P, Substance Abuse and Mental Health Services Administration (SAMHSA)

Community Anti-Drug Coalitions of America, Rembrandt Films and SparkAction for lending their content expertise

The National Association of Chain Drug Stores (NACDS) Foundation the Generation Rx Initiative for Pass It Forward awards

Ray BullmanPass It Forward Video [email protected]

Barb Giniger CooperPass It Forward Video ChallengeNCPIE301.340.3940cooper@ncpie.infowww.passitforward.info

Want to Learn More?

Follow @TweetNCPIELike: facebook.com/ncpie

Thanks for Participating…and don’t forget to Pass It Forward!