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WELCOME! Learn how to use Company Stores to Enhance your Business
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WELCOME!

Feb 24, 2016

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WELCOME!. Learn how to use Company Stores to Enhance your Business. Tanya Ignacek , BrightStores , Inc. Director of Sales & Operations. Dora Fiet, BrightStores, Inc. Marketing & Design. Let ’ s talk about . . . . Are online sales right for the Promo industry? - PowerPoint PPT Presentation
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Page 1: WELCOME!

WELCOME!Learn how to use

Company Stores to Enhance your

Business

Page 2: WELCOME!

Tanya Ignacek, BrightStores, Inc. Director of Sales & Operations

Page 3: WELCOME!

Dora Fiet, BrightStores, Inc. Marketing & Design

Page 4: WELCOME!

Let’s talk about . . .

Are online sales right for the Promo industry?

Isn’t it complicated? How will it help my business? Where do I even start?

Page 5: WELCOME!

Online shopping trends

83%

81%

85%

53%87%

Percentage of people who have

shopped online by region

Source: Global Trends in Online Shopping A Nielsen Global

Consumer Report June 2010

Page 6: WELCOME!

Things people

intend to buy online

in the near

future

Source: Global Trends in Online Shopping A Nielsen Global

Consumer Report June 2010

Books44%

Online shopping trends

Page 7: WELCOME!

Clothing36%

Things people

intend to buy online

in the near

futureSource: Global Trends in Online

Shopping A Nielsen Global Consumer Report June 2010

Online shopping trends

Page 8: WELCOME!

Airline Tickets32%

Things people

intend to buy online

in the near

future

Source: Global Trends in Online Shopping A Nielsen Global

Consumer Report June 2010

Online shopping trends

Page 9: WELCOME!

Electronics27%

Online shopping trends

Things people

intend to buy online

in the near

future

Source: Global Trends in Online Shopping A Nielsen Global

Consumer Report June 2010

Page 10: WELCOME!

Hotel Reservatio

ns26%

Things people

intend to buy online

in the near

future

Source: Global Trends in Online Shopping A Nielsen Global

Consumer Report June 2010

Online shopping trends

Page 11: WELCOME!

“Could it work for the Promotional Industry?”

Page 12: WELCOME!

Stats from 2012

Source: 2013 PPAI Report

Page 13: WELCOME!

Stats from 2012

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“Hmmm, a Company Store?”

Page 15: WELCOME!

Company store (com.pa.ny store) - noun

1. an ordering efficiency tool used to control spending and manage brand

What is a Company Store?

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Top 5 reasons for a Company Store

Ordering Efficiency

Customer Satisfaction

Spending Control

Brand Manageme

nt

ProgramSupport

Page 17: WELCOME!

Ordering Efficiency

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16 Officesx2 Buyers each = 32 Buyers

32 x 2 Suppliers each = 64 Quotes

64 x ½ hour per quote (@ $35/hour)

= $1,120 in SAVINGS!

$28,000/year for 25 quotes

Page 19: WELCOME!

Brand Management

Page 20: WELCOME!

Brand Management

Page 21: WELCOME!

Budgets Manager Order Approval Payment Methods

Spending Control

Page 22: WELCOME!

Program Support

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Recognition & Award Programs

“You did a great job!”

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Safety Programs

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Gift Certificates and Coupons

Page 26: WELCOME!

Point Stores

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“ Now, a Company Store is going to help me, how?“

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Let’s start with why it won’t work for you . . .

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I’m already wildly successful My client’s prefer it when I drop off 15 catalogs

that they can browse through No one uses the internet to buy things!

Top Reasons to NOT Use Company Stores

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I have NO idea how to use them and they scare

me to death.

Not to mention, who has the time to learn?

Real Reasons?

Page 31: WELCOME!

We can, and will, make this EASY on you

Our Expert Team is now Your Expert Team - to create your perfect Company Store

That’s Why We’re Here!

Page 32: WELCOME!

“Okay, so what other reasons are

there to offer Company Stores?”

Page 33: WELCOME!

Leverage with your Top Clients

Page 34: WELCOME!

Financial Benefits

Ordering Efficiencies Streamlined Order

Taking Tool

Page 35: WELCOME!

Potential Potential Sales Potential Growth Potential for greater

customer loyalty

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“Do you think our client needs a

Company Store?”

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Let’s take a look at it!

Client request? Multiple orders from

various points? Repeat orders? Shipping small

quantities? Little advance notice?

Page 38: WELCOME!

So, now that you have determined that your client

needs a store . . .

. . . What’s next?

Is it time to dive in?

Page 39: WELCOME!

Selecting the right technology partner

A few things to consider:

Page 40: WELCOME!

Strength

Experience

Capabilities

Page 41: WELCOME!

System Stability

Customer Support

Cutting Edge

Technology

Page 42: WELCOME!

Company Responsivene

ss

Integrations

Security Standards

Page 43: WELCOME!

PRICE is always a concern . . . make sure your solution fits your budget – and your client’s

budget

Price

Page 44: WELCOME!

Building a Company Store

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Is it difficult? ASSESSMENT

Choose the store level that’s right for your client.

We will guide you to the best store fit.

BUILD It’s Easy! We train you on how to build and

setup the store. Design it yourself or use our custom

design services.

LAUNCH Deliver a great looking robust Online

Company Store Program that meets your client’s needs.

Start taking orders!

Page 46: WELCOME!

Partner with BrightStores

We want to be your Technology Partner

&Company Store

Expert

Page 47: WELCOME!

Time for questions

Tanya: 800.466.5930 – x304 Or email: [email protected]

Dora: 800.466.5930 – x302Or email: [email protected]