Wego media kit

INTRODUCTIONTO WEGO

PRESENTED BY / IAN MACARIOLA

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IN A NUTSHELL

Wego helps users SEARCH for their travel needs, so they can just

CHOOSE what they want, and BOOK with

hundreds of Travel Partners.

At Wego our goals are simpleProvide“ready to buy”leads to travel partnersReach a targeted audience with disposable incomeDeliver rich and convenient search experience for travelers

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INTRODUCTION

Founded in 2005

by former executives from IHG, Yahoo!, Priceline and ZUJI

Hundreds of travel providers have signed commercial agreements with us.

‧ Leading airlines and low-cost-carriers, such as Virgin Australia, Emirates, Qatar, Air New Zealand, Singapore Airlines, Lufthansa, Qantas….

‧ Leading hotel chains such as IHG, Starwood, Marriott, Accor, Carlson and Pan Pacific….

‧ Leading OTA’s and aggregators such as Expedia, ZUJI, HotelClub and Priceline….

Distribution agreements including major portals.

‧ Yahoo!, MSN, eBay, YourSingapore, NineMSN Travel, Detik Travel, ViaSingapore, FlyKLIA, etc

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DISTRIBUTION CHANNELS

“Powered by Wego.com”

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OVERVIEWPAGE VIEWSVISITORSTIME ON SITEPAGES PER VISIT

13 MILLION/MONTH4.5 MILLION5 MINUTES3 PAGES

as of August 2012

Country Visitors

Indonesia 490,000India 330,000Australia 300,000Singapore 240,000Morocco 230,000United States 170,000China 153,000

Philippines 151,000Malaysia 150,000South Korea 130,000

WEGO TRAFFIC

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GLOBAL COVERAGE

40 local sites 30 languages

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Targeted: Travel-focused consumers

Measurable: Track from search to hand-off

Reach: Ongoing exposure in APAC

Media Rich: Interactive and engaging

Low Cost: 1/10th cost of traditional media

THE RIGHT PARTNER FOR YOU!

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B2B PROPOSITION

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SearchSelect Origin

and Destination

CompareCompare Multiple Prices and Providers for Each Flight

ClickSelect the Best

Hand-OffDeep Linked Into Provider Site for Booking

We donot sell travelWe deliver Qualified, Incremental leads

to travel partners who sell travel

QUALIFIED, INCREMENTAL LEADS

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B2C PROPOSITION

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FANTASTIC BREADTH & DEPTH OF CONTENT

Hundreds of travel partners (and counting)...

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Localized Sites, Local ContentRates in local currency, local languages, local trends and preferences

Hotels Popular SearchUsers from different countries have preferences

FAST, SIMPLE, POWERFUL

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True Comparison SearchMany direct providers + OTAsGreater choice vs. OTA partner

Next-Gen Hotel ReviewsBreadth + Relevance + SimplicityMetasearch + Semantic Analysis

AJAX Sorting & Filtering ToolsUser chooses what is importantEasy-to-Use, Intuitive Tools

FAST, SIMPLE, POWERFUL

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MEDIA OPPORTUNITIES

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STANDARD BANNERS

Leaderboard(728x90)

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STANDARD BANNERS

Skyscraper(160x600)

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STANDARD BANNERS

Medium Rectangle(300x250)

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INTERACTIVE, DYNAMIC BANNERS

Flights SpotlightLeaderboard(728x90)

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INTERACTIVE, DYNAMIC BANNERS

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IN-BANNER VIDEO

In-Banner VideoMedium Rectangle

(300x250)

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PREMIUM CATFISH

Samples

Catfish(990x90)

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SPONSORED DEALS

Syndicated across Distribution Channels

aka, Featured Deals

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BANNER - WEEKLY NEWSLETTER

580 x 200Premium space on the newsletterRequires custom graphic to suit campaign needs

468 x 60Standard IAB banner ad size

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DEDICATED MAILERS

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ONLINE CONTESTS

2SUCCESS IN DRIVING:

Subscriber acquisition, user engagement and brand awareness

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Dedicated travel microsite‧ In partnership with Wego.com ‧ Branded microsite for the sponsor‧ Exclusive travel contents

PARTNERSHIPS

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PARTNERSHIPS

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ADVERTISERS WITH WEGO

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Media Mechanism Message Creative Pricing

Featured Deals Direct Response Promotional Text + Image Fixed

Dedicated Newsletter Direct Response Brand/

Promo HTML Fixed

Premium Listings Direct Response Promotional Text Subscription

Display (728x90, 300x250,160x600)

Branding / Direct Response

Brand/Promo Image or Flash CPM

Flight Spotlight & Catfish

Branding / Direct Response

Brand/Promo Image + Text Tenancy

Sponsorship Branding / Direct Response

Brand/Promo Custom Tenancy

ADVERTISING OVERVIEW

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WHY WEGO?

Better and Faster Wego

40 Local Sites, 30 Languages

Growing Users and Traffic

Reach of Distribution Channels

New Product Features

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THANK YOU

EMAIL: [email protected]: +65 8518 9944

PRESENTED BY / IAN MACARIOLAMEDIA SALES MANAGER

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