Week Nine: Thinking through technology The Digital Mediascape
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Week Nine: Thinking through technologyThe Digital Mediascape
The Social Network (David Fincher 2010)
0102030405060708091011121314151617
#LECTURE OUTLINE {
critical code studies;platform studies;software studies;
Nicholas Carr& concentration;
case studies:Blackboard LMS;Farmville & Facebook;}
we shape our tools and thereafter they shape us
Nicholas Carr
“Is Google Making Us Stupid?”, The Atlantic
The Shallows
Revenue
0.010.03
96%
US $29 billion
57 different factors
• location• computer• browser• operating system• etc
0102030405060708091011121314151617
critical code studies;platform studies;software studies;
CULTURAL STUDIES MEDIA THEORY
CRITICAL CODE STUDIESSOFTWARE STUDIES
CRITICAL THEORY McLUHAN et al
critical code studies / software studies
Lev Manovich Noah Wardrip-Fruin
Matthew Fuller Wendy Hui Kyong Chun
platform studies
0102030405060708091011121314151617
case studies:Blackboard LMS;Farmville & Facebook;}
Douglas Rushkoff
[Name] is [verb] [status update]
It is not very fun
$300,000,000,000$
$
$
$
$
$$
$
$
$
$
$
You will pay
in moneyin friendshipor, in time
“I did every horrible thing in the book to just
get revenues right away”
Mark Pincus, Zynga CEO
Digital toolsare notneutral
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