week 41 - RTL Group

“Take part and make a difference!”

The Dalai Lama supports RTL's 2007 donations marathon

Luxembourg

RTL 8 launched successfully thanks tocooperation with BCEFrance

RTL L'Equipe takes to the airwavesGermany

Teamworx and RTL nominated forInternational Emmy AwardsPeople

Natasha Kaplinsky is to be the new face of Five News Leif Ebentreich switches to Super RTL

the RTL Group intranetweek 41

Newsletter

the RTL Group intranetweek 41

The Dalai Lamasupports RTL's 2007fundraising marathon High-profile sponsors for children's charityprojects, showbiz stars donating valuable giftsto be auctioned off, and 24 hours of all-outcommitment to children in need — that's whatRTL's fundraising marathon (RTL-Spendenmarathon) is all about, and this year'sshow even has the backing of the Dalai Lama.Germany - 10 October 2007

The 12th edition of RTL's live fundraising mara-thon, Germany's longest charity appeal pro-gramme, will start at 18.00 on 22 November2007 and go on to collect money continuouslyfor over 24 hours. In this way over the past 11years more than EUR 58 million have been rai-sed for children in need, providing lasting helpfor tens of thousands of kids.

“From the production point of view it's proba-bly the most strenuous programme on GermanTV. But it's so enjoyable making it, because weknow we can really help lots of kids, and thatmakes us happy”, said RTL charity supremoWolfram Kons.

This year's programme will again sponsor sixprojects designed to help children, includingtwo in Germany. The celebrities who have pled-ged to sponsor needy children this year includeEva Padberg, Boris Becker, Jörg Knör, PeterKloeppel, Anke Engelke and Hannes Jaenicke.But front man Wolfram Kons, who will be pre-senting the fundraising marathon designed toguarantee needy kids a decent existence isparticularly proud to have gained the backingof another helper this year: “It's a great honourfor us to collect funds to help the Dalai Lamaexpand the village for Tibetan refugee childrenin Suia”, he said.

The refugee village in India is home to some2,000 children, living in very cramped condi-tions. Each year, as many as 3,000 Tibetansleave their homeland and embark on a dange-rous journey across the mostly snow-covered

Himalayas to reach Nepal or India. Thirty percent of these refugees are children (some ofthem as young as 5 years old!) or youngsterswho can only gain a proper education at theDalai Lama's schools and children's villages inIndia.

“RTL's fundraising marathon has decided toreally help children”, the Dalai Lama said.“I appeal to you! Take part and make a lastingdifference, also for the sake of your childrenand your children's children”.

Project sponsor Hannes Jaenicke went to thechildren's village to check out the conditionsthere for himself. During RTL's fundraisingmarathon the actor will be reporting on his visitlive in the studio.

But this year's RTL charity show won't only besupported by high-profile sponsors and theDalai Lama. Hollywood star Bruce Willis, popicon Madonna, fashion guru Karl Lagerfeld, theboy band US 5, and many others have donatedpersonal items to be auctioned off to benefitneedy kids. These are valuable gifts that aren'tup for sale anyw-here and can onlybe obtained bybidding on RTL'smarathon fundrai-sing show.

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Wolfram Kons, Hannes Jaenicke and The Dalai Lama

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RTL Group is deeply involved in socialissues and implements practical measuresto tackle poverty and to support sick chil-dren. The below initiatives are someconcrete examples of the group's socialcommitments.

FremantleMedia. “Idol Gives Back” wasan American Idol special broadcast in sup-port of poor children and young people inthe USA and Africa. Around $75 million wascollected during the special shows aired on24 and 25 April 2007.

RTL Belgium and RTL Luxembourg. Thecompanies collected over €7.2 millionthrough their Télévie fundraising event in2006, and have raised almost €77 millionsince the start of the initiative in 1989.Télévie was created to help finance andimprove research into cancer and chil-dren's leukemia.

Vox. The company raised over €300,000during the Vox telethon 2006 to benefit aschool project for AIDS orphans inSwaziland, enabling youngsters to receivefood and education in a familiar environ-ment close to relatives.

Super RTL. As it is a leading children'sbroadcaster, Super RTL is very active insupporting children in need. This year theToggo TV Special team also matched achildren's choir donation of €10,000 toUnicef, and the Super RTL presenters tea-med up as the singing group Toggo 5, anddonated one euro for every Christmas CDsold, to the RTL Spendenmarathon.

RTL Televizija. RTL Televizija's Help theChildren Foundation, RTL Poma�e Djeci,staged a celebrity football tournament toraise money for the St. Vinko PaulskiOccupational Therapy and RehabilitationCentre. Another of the foundation's initiati-ves brought joy to 120 Croatian orphans,who were invited as exclusive guests toattend the premiere of the fifth Harry Potterfilm at a cinema in Zagreb. RTL Poma�eDjeci was set up in December 2006 and isjointly run by RTL Televizija and theCroatian daily Vecernji List.

RTL Nederland. The company has specialties to War Child, which protects and sup-ports children in areas of armed conflict. Itbroadcasts the annual Friends for WarChild concert and on the same eveningpresents several other programmes show-casing the organisation's good work.

Antena 3. Antena 3 Foundation launched anew channel for hospitalised childrenwhich combines conventional content suchas films, series and cartoons, with educa-tional programming and friendly and enter-taining programmes designed to promotegood health. The channel, FAN3, airs fromMonday to Friday, free of charge and hasno advertising.

IP Deutschland. Every year the employeessupport a good cause and in 2006 collec-ted €10,000 to help the Cystic FibrosisCenter in Cologne care for children, youngpeople and adults with cystic fibrosis.

RTL Radio France. RTL supports the non-profit organisation Hôpitaux de Francethrough its initiative Pièces Jaunes (YellowCoins) which aims to improve the quality oflife for children in hospitals. Since 1989, theinitiative has funded over 5,000 projects,and this year RTL was participating for the18th time. The scheme kicked off with pre-senters, journalists, artistes and sportsstars raising over €50,000 during a specialradio show.

104.6 RTL Radio. For ten years, the Berlinradio station has collaborated with thecity's transportation services to collectdonations towards gifts for children whohave to spend Christmas in hospital, andalso for socially disadvantaged children.

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Télévie

More social issues – around RTL Group

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RTL 8 launchedsuccessfully thanks tocooperation with BCEBackstage spoke to Tun van Rijswijck, the ChiefOperating Officer at Broadcasting CenterEurope (BCE), about his company's contributionto the launch of RTL 8 in the Netherlands. Luxembourg - 8 October 2007

At 17.15 on 18 August 2007, a new member ofRTL Group's family of Dutch TV channels, RTL 8,went on air for the first time, broadcasting theprogramme Het roer om. RTL Group'sLuxembourg-based subsidiary BroadcastingCenter Europe (BCE) supervised technicalaspects of the channel's launch.

Mr van Rijswijck, was the launch of RTL 8successful from the technical viewpoint? Totally. We're very happy that everything went sosmoothly and that there were no major hiccups.And that was no mean feat, because we wereonly able to start working on the project fourweeks before the channel was launched.

How exactly did your company contributetowards the channel's launch?We were informed about the technicalities ofbroadcasting from the channel's viewpoint. Tothat end, we built a final control room inLuxembourg with all the necessary technicalfacilities and also provided the server and spe-cialists from our team with the requisite technicalknow-how. For the time being, the final controlroom is hastily set up, but fully functional provi-sional arrangement. A definitive solution willsoon be set up directly in the existing controlrooms at RTL 4, 5 and 7.

Let's talk about some of the challengesposed by the project. How did you go abouthandling them?Undoubtedly, the short time frame for the projectrepresented by far the toughest challenge.

Getting a new channel ready to go on air in justfour weeks means working very hard with theconstant stress of having to meet a tight deadli-ne. Furthermore, the timing of the project wasunfavourable: bang in the middle of the summerholidays. As a boss it's no easy task to explainto your staff why their summer holidays unfortu-nately have to be postponed. Nonethless, rightfrom the outset it was clear that I could rely onmy team, because back in 2005 when RTL 7, theprevious newcomer to the group's Dutch familyof channels, was launched, many of my staffwent without their summer break. Finally, thepositive verdict awaited until recently about thedeal with Talpa Media from the Dutch competi-tion authority created uncertainty about theactual launching date.

How many of your staff members were invol-ved?Around 25. On the day of the launch, a dozenpeople were on hand here in Luxembourg.

How can viewers receive RTL 8? There are three possibilities: In the Netherlands,RTL 8 can be received via the satellite platformCanal Digitaal and by cable. In Luxembourg,

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Tun van Rijswijck

the RTL Group intranetweek 41

RTL 8 can also be received as part of theDVB-T package.

Had BCE already worked for the Dutch fami-ly of channels before? Yes. We have been responsible for several pre-vious launches: RTL 4 in 1989, RTL 5 in 1993and RTL 7 in 2005. In actual fact, we have over-seen the technical aspect of broadcasting forvirtually all the channels run by RTL Group, inclu-ding RTL Television, M6 and RTL TVI. The onlyexceptions have been Five, Antena 3, Ren TVand Vox.

BCE also works for other parties that don'tbelong to RTL Group. What have been yourbiggest projects for other people lately? Just recently we worked on the technical side ofbroadcasting and a digital news platform for theBulgarian TV channel Nova TV. That project wassuccessfully concluded on 18 August. Recently,we launched two special-interest channels forthe French broadcaster AB Groupe.

What about current projects? We have worked on a channel set up to mark 20years of RTL TVI in Belgium. This theme channel,dubbed “RTL TVi 20 ans” started on 20September and will run until mid January 2008.Another project we have worked on with RTL TVIand Vodafone involves mobile TV. On top of thatthere are a few projects in Eastern Europe, that I

can't tell you anything more about at this stage.Last but not least, we have created a platformfor RTL TVI and Télé Lëtzebuerg for the quiterecently launched community YoumakeTV andin cooperation with our colleagues we will conti-nue advancing the platform.

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BCE premises in Luxembourg

Broadcasting Center Europe (BCE)

BCE is a wholly-owned subsidiary ofRTL Group, based in Luxembourg. It is akey provider of technical services in theTV, radio, telecoms and IT domains inEurope, with more than 400 customerstoday, including TV channels and radiostations, but also production, adverti-sing and telecoms companies. Thecompany has a staff of over 200.

On 18 August the new Dutch channelRTL 8 went on air. Its programmes inclu-de talk shows, soaps, docu-soaps,shows and films. Being heavily gearedtowards romance, it's geared primarilyat female viewers. RTL 8's top showsinclude Ally Mc Beal, The Oprah WinfreyShow and the US hit series As the WorldTurns.

the RTL Group intranetweek 41

RTL L'Equipe takesto the airwavesRTL L'Equipe, the new radio station dedicatedto sport and news was launched on8 October 2007.France - 8 October 2007

Backstage broke the happy news back in mid-September, and now the big day has finally arri-ved. RTL L’Equipe is the happy product of col-laboration between the general-interest Frenchradio station RTL and the sports daily L’Equipe.

RTL L’Equipe will one day become a digitalradio station (when France's HigherAudiovisual Council (CSA) allocates it a fre-quency), but in the meantime Internet users canalready listen to it on the Web at www.rtl.fr,www.lequipe.fr and www.rtl-lequipe.fr.

To mark the radio station's first day on air,the programme Carrément Sport, whichwill henceforth be broadcast between10.00 and noon every morning, kickedoff the festivities with a feast of rugby,football and Formula 1, which shouldbe enough to keep sports fans hoo-ked! At the end of the morning,Internet radio listeners were given achance to voice their views on the day'sbig sports news.

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French tennis star, Amélie Mauresmo

French football star, Zinedine Zidane

check out

rtl-lequipe.fr

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Teamworx and RTLnominated forInternationalEmmy AwardsTwo German productions have been nominatedfor International Emmy Awards — and RTL Groupcompanies played a significant part in both.Germany - 9 October 2007

The drama Die Mauer — Berlin '61 (The Wall— Berlin 1961) was selected by the jury in theTV film category and will be up against threefilms from Brazil, China and Great Britain, theorganiser of the award ceremony announcedon Monday at the Mipcom TV trade show inCannes. The ARD drama made by UFA subsi-diary Teamworx for the West GermanBroadcasting Corporation, WDR, plays in theGerman capital during the days when theBerlin Wall was being put up. Its stars includethe well-known German TV actors Iris Berbenand Heino Ferch.

In the Comedy category, the jury nominatedRTL's Alle lieben Jimmy (Everyone LovesJimmy), produced by Bavaria Film, alongsidefour series from Brazil, Great Britain, Japan andSouth Africa. The RTL series pokes fun at thenot always straightforward relations betweenyoung Germans and Turks.

The International Academy of Television Arts &Sciences has been handing out InternationalEmmy Awards every year since 1969. Thisyear's winners will be announced in New Yorkon 19 November.

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The International Emmy Award

Die Mauer — Berlin '61 Alle lieben Jimmy

the RTL Group intranetweek 41

An American in ParisOn tour to promote his latest book, Bill Clintonpopped in to RTL Radio for an interview.France - 10 October 2007

The interview with the former US president wasrecorded a few days before being aired at18.30 on Monday, 8 October on RTL Soir. BillClinton answered questions on internationalpolitics by Vincent Parizot, RTL's DeputyEditor-in-Chief. The former president obliginglycommented on government measures andsome of France's top ministers.

RTL Soir is the most popular late evening newsprogramme in France, attracting more than1,300,000 listeners (according to theMédiamétrie ratings survey).

Bill Clinton's new book Giving: How Each of UsCan Change the World is published in theUnited States by Random House, a subsidiaryof Bertelsmann, RTL Group’s parent company.

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Vincent Parizot, Bill Clinton

German Cartel Office closes proceedingsagainst IP Deutschland, for a fineThe German Federal Cartel Office closes the proceedings against the advertisingsales house IP Deutschland, against payment of a €96 million fine.Germany - 5 October 2007

After having conducted an industry-wide inves-tigation of the German TV advertising market,the German Cartel Office concluded that the“Share Deals”, which were common businesspractice in the past between advertising saleshouses and media agencies, represent a verti-cal anticompetitive practice.

In light of those concerns, IP Deutschland, asubsidiary of RTL Group’s RTL Television unit,has announced that it will not sign these dealsany more. Instead, it has developed a newsales offer, which will be introduced to the mar-ket shortly.

To ensure planning reliability for the mediaagencies, advertisers and the RTL channels, IP

Deutschland accepted the German CartelOffice’s proposal of a fast track settlement ofthe proceedings.

For the calculation of the fine, the GermanCartel Office has, for the first time, applied newrules of the 7th amendment to the German Actagainst Restraints of Competition and theGerman Cartel Office’s setting of fines whichresult in a significant increase of fines.

RTL Group remains confident that it will increa-se both revenues and operating results for thefiscal year 2007, as announced in August. RTLGroup will make the necessary provisions forthe fine in 2007.

the RTL Group intranetweek 41

Pif Paf: a new beat onParis PremièrePresented by Philippe Vandel, Pif Paf is a newmagazine programme dedicated to mediaissues.France - 5 October 2007

In France, Paris Première has been renownedfor its sophisticated shows, debates and cultu-re but now it is also making a name for itself inthe French media landscape. From now on,Paris Première will be casting an incisive glan-ce over the world of images and the web withPhilippe Vandel. And Philippe is no novicewhen it comes to the media – after all, it was hewho invented the French term “zapping”(“channel-hopping” in English) in 1986.

Pif Paf (“Paf” being the abbreviation for theFrench expression “paysage médiatique fran-çais”, or “French media scene” in English)wants to be seen as a ground-breaking pro-gramme: it is aimed at a vie-wing public equipped withinteractive remote controlsto take part or register voteat any given moment. Betterstill, it will be the referencepoint for future televisionbroadcasts. The programmewill endeavour to get to thebottom of images and newsreports as well as echoingrumours and rumblings fromwithin the French mediascene and will give reactionto current events withhumour – both good and ill.

Alongside Philippe Vandel and his daily guestwill be six enthusiastic columnists who willreport to viewers both on television and theInternet via the programme's blog athttp://www.pifpaf.com/.

“Watch the programme and you'll certainlylearn a thing or two about the French audiovi-sual scene,” says Philippe Vandel.

Pif Paf will be broadcast free-to-air everySaturday between 18.00 and 19.00 on ParisPremière.

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Philippe Vandel

the RTL Group intranetweek 41

“Cowool” campaignto promoteBauer sucht FrauRTL launches a major cross-media campaign toget viewers in the mood for the new season ofthe successful TV romance programme Bauersucht Frau (The Farmer Wants a Wife).Germany - 5 October 2007

A 20-second teaser will be airing from 8October 2007 and from 15 October onwards, itwill include trailers from the programme andheadshots of some of the show's stars. In addi-tion to the on-air campaign, from 5 OctoberRTL will also be running print adverts in all themajor listings and popular magazines. Andfrom 12 October, a nationwide outdoor postercampaign will also be introduced showing ima-ges similar to those used in the televised trai-lers.

As if that wasn't enough, to mark the start ofthe third season on Monday, 22 October, RTLwill be running 20-second radio adverts. From19 October, too, for 14 days selected branchesof bakeries throughout Germany will be offeringbags bearing the slogan “Der Bauer sucht ´neFrau mit Güte… was anderes kommt nicht indie Tüte!” (The farmer wants a quality wife –nothing else will do) while at branches ofTchibo, tea towels will be available bearing theprogramme's new tagline “Der Bauer, der istganz schön schlauund sucht bei RTL´ne Frau” (The far-mer's smart – he'slooking for a wifeon RTL).

Completing the campaign will be, from 26October, amusing “Ich häng an dir” (Devoted toyou) postcards available from selected loca-tions.

The whole campaign, created and devised byRTL Creation, is also being interlinked with aspecial offer available at RTL.de. Among otherpromotions, the website will be offering a freescreensaver to download as well as a cool“moo” ringtone for mobile phones, which canbe ordered by text message or for next tonothing via the TV newsletter.

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Promotional campaign

Promotional campaign

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RTL II secured five new US seriesThree of the five US series stem from production company Showtime: Californication,Dexter and Sleeper Cell. The remaining two series are both remakes: NBCUniversal's rehash of the 1970s action series The Bionic Woman and Sci-Fi Channel'sfresh take on Flash Gordon.Germany - 8 October 2007

Authentic: Arvato adverts on N-TV Employees present their companies at selected times before the hourly news.Germany - 8 October 2007

New on N-TV.de: Swift roundups of world andbusiness news and the weather forecastNews in 99 Sekunden, Business in 66 Sekunden and Wetter in 33 Sekunden are thelatest programmes on offer from news channel N-TV to viewers seeking a swift over-view of the world news, business news and weather situations.Germany - 9 October 2007

FremantleMedia Neighbours goes tothe Emerald IsleThe Australian soap Neighbours is clearly still in demand, for FremantleMediaEnterprises (FME) has clinched a long-term deal with Ireland’s leading terrestrialTV channel RTE.United Kingdom - 10 October 2007

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People

Natasha Kaplinsky isto be the new face ofFive NewsUnited Kingdom - 9 October 2007

Natasha Kaplinsky will present the main5.30pm and 7pm news bulletins at Five.

Natasha Kaplinsky first broadcast on FiveNews will be in 2008. Her recruitment is part ofa plan to refresh and relaunch Five’s pioneeringnews programming.

Natasha is the regular presenter of BBC One’sSix O’Clock News and also guest presents onthe BBC Ten O'Clock News.

Before joining the BBC to present BBCBreakfast with Dermot Murnaghan, Natashawas a co-presenter on Sky News’ Live At Fivefollowing several months working on theirbreakfast programme Sunrise in 2000. Prior tothat she was a presenter on London Today andLondon Tonight. She also presented LWT’sSunday morning current affairs programmeSeven Days.

Leif Ebentreich (33) is starting at Super RTLwith immediate effect as the channel's SeniorMarketing Manager Merchandising.

In this capacity he will be responsible for mar-keting merchandising products relating to cha-racters from Super RTL programmes, like Bobder Baumeister (Bob the Builder) and KimPossible. He will report to Christoph Ahmadi,Head of Merchandising & Licensing.

Leif Ebentreich has previously worked forBuena Vista Home Entertainment and MGM.His latest job was at SevenOne Interactive,where he was in charge of marketing the TVand online portfolios of the channels ProSieben, Sat 1, Kabel 1 and N24 as well as theirassociated online Internet platforms.

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Natasha Kaplinsky

People

Leif Ebentreich switchesto Super RTLGermany - 10 October 2007

Leif Ebentreich

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