Chris Heiler Website Re-Design: Your Guide to the Best Practices and Biggest Mistakes to Avoid
User Experience Optimization Conversion
Website Re-Design: Your Guide to the Best Practices and Biggest Mistakes to Avoid
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Website Re-Design: Your Guide to the Best Practices and Biggest Mistakes to Avoid
1. Your Homepage 2. Your Sitemap and Inner Pages 3. Optimizing Your Site for Search Engines 4. Optimizing Your Site for Mobile Devices 5. Preparing for a Re-Design Project
Website Re-Design: Your Guide to the Best Practices and Biggest Mistakes to Avoid
2. Your Sitemap and Inner Pages
Website Re-Design: Your Guide to the Best Practices and Biggest Mistakes to Avoid
3. Optimizing Your Site for Search Engines
Website Re-Design: Your Guide to the Best Practices and Biggest Mistakes to Avoid
4. Optimizing Your Site for Mobile Devices
Website Re-Design: Your Guide to the Best Practices and Biggest Mistakes to Avoid
5. Preparing for a Re-Design Project
5. Preparing for a Re-Design Project
Get organized! 1. Domain registration and hosting information 2. Get your assets in order: social media,
software, images 3. Audit your existing site and content: What is or
is not performing well? Inbound links?
5. Preparing for a Re-Design Project
Treat your website as a significant and valuable asset, not as a cringe-worthy afterthought. 1. Update every year; re-design every two to three
years.
5. Preparing for a Re-Design Project
Treat your website as a significant and valuable investment, not as a cringe-worthy afterthought. 1. Update every year; re-design every two to three
years. 2. Hire a professional – don’t do it in-house (or hire
your spouse’s co-worker’s son who is “really good at the Internet”). Be prepared to spend $$$
5. Preparing for a Re-Design Project
Treat your website as a significant and valuable investment, not as a cringe-worthy afterthought. 1. Update every year; re-design every two to three
years. 2. Hire a professional – don’t do it in-house. 3. Expect to start at $3,500 (We start at $10,000) ① Strategy! ② Design/Development (inc. responsive design) ③ Search engine optimization ④ Conversion optimization ⑤ Copywriting
[email protected] (800) 681-9169
http://www.landscapeleadership.com/blog/topic/web-development
http://www.landscapeleadership.com/25-website-must-haves-ebook
Chris Heiler