Top Banner
Waiting time at Transantiago’s bus stops as space for information creation and exchange Presented by José Allard & Sofía Guridi School of Design Ponticia Universidad Católica de Chile
42

Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

Jul 13, 2015

Download

Science

BRTCoE
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Page 1: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

Waiting time at Transantiago’s bus stops as space for information creation and exchange

Presented by José Allard & Sofía GuridiSchool of DesignPontificia Universidad Católica de Chile

Page 2: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

“Regrettably, time spent waiting for public transport service has been accorded less attention in public transport studies than in-vehicle travel time, yet it affords a rich field for social and public health research into travel experience” (Russell, 2012, p.82)

Page 3: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

Abstract Santiago de Chile public transport system, (Transantiago), has a daily demand of 3 million users who mainly access to the network through one of the eleven thousand bus stops spread throughout the city.

Page 4: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

Transantiago´s users satisfaction rate is still low (4,6 in a scale from 1 to 7), and waiting time at bus stop is considerer a main factor in modeling the perception of the system. This project explores how user´s perception of waiting time at bus stop can change designing interventions that trigger participative interaction through different information platforms.

Page 5: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

Information generation and its exchange is consider here as a mechanism for adding value to the waiting time experience. So the waiting experience which is usually considered as a lost of time can be transform into an active and valuable action where many activities and inte-raction can occurt.

Page 6: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

Through different design methods we will share the observation process of transport users

some interventions and tests, which provided valuable insights for further solutions and applications.

Page 7: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

Design approach to public serviceUser Center Design techniquesEthnographic techniques

Page 8: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

– Interaction with community studied

– Informal conversations

– Analysis of artifacts

Open or semi-open ended, to understand Once again the context, not to test theories

= INSIGHTS

Page 9: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

– Interaction with community studied

– Informal conversations

– Analysis of artifacts

Open or semi-open ended, to understand Once again the context, not to test theories

= INSIGHTS

Page 10: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

travel, the in-vehicle travel experience has tended to garner the lion’s share of attention from transit managers and researchers.” (Iseki et al. 2007, p.9)

Page 11: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

Waiting in a bus stop

-Shelters (County or Transantiago standard)

-Waiting time in a Transantiago bus stopAs a important aspect in the system negative evaluation -Transantiago`s users perception of waiting time in a bus stop is 2.26 times the actual time they spend waiting

A B

Page 12: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

considered unrealistic for this project since modifying bus services frequency and public infrastructure was out of our possibilities.

So, an important insight which came out after observing for more

Page 13: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

considered unrealistic for this project since modifying bus services frequency and public infrastructure was out of our possibilities.

So, an important insight which came out after observing for more

they wait for a bus.

C

Page 14: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

So most of the observation and intervention for this study focused on social factors.

Among the aspect triggered through simple intervention on

GamesExcercicesInformation exchange

Page 15: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

disposition of users to generate and share information

Page 16: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

OpportunityHow could we take advantage or add value from the generation and exchange of this information?

Page 17: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

Can we approach the bus stop as a channel for public opinion?

Is it possible to transform the bus stop as an opportunity to empower people (citizens) while they wait?

Could we use this information to compensate or rewards transport users for their waiting time?

Page 18: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

(Quantitative and/or qualitative) as a source of straw pool = value.

Page 19: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

Interventions

Page 20: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange
Page 21: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

Proyect description

It is based on information generated by common people while waiting for a bus. Answering questions, users will recieve rewards (points) which will compensate their wanting time.

Page 22: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

Proyect description

1*

2

35

4

6

Page 23: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

Project descriptionSmartphones App

12:30Preguntas

70

Productora DG Medios:¿Qué artista preferirías que venga el próximo año a tocar a Santiago? + INFO

Jennifer Lopez

Beyoncé

Ricky Martin

Enrique Iglesias

12:30

Preguntas

90

Transantiago:

Respecto al recorrido 223, crees que la

frecuencia de buses es :

+ INFO

Muy buena

Buena

Mala

Completamente insatisfactoria

12:30

Preguntas

Municipalidad de Puente AltoRespecto al nuevo plan de limpieza de

veredas implementado este mes creo

que...

+ INFO

51

11%

44%

30%

4%

11%

22

88

60

8

22

Locales comerciales

Me parece un buen plan

Está más limpio todo

Aumenten las horas de turnos

No me parece bien

¡Bien!

Haz sumado 1 a tu cuenta

SEGUIR

12:30

Preguntas

Municipalidad de Recoleta:Respecto al nuevo plan de

mejoramiento de la calle La Paz,

prefieres que se construyan:

+ INFO

Locales comerciales

Edificios de viviendas

Edificios de oficinas

Viviendas de baja altura

No tengo preferencia

50

Page 24: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

12:30

El único servicio que te premia por saber tu opinión mientras

esperas tu micro.

INGRESAR

Page 25: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

12:30

LISTO

Nombre

?Nº Tarjeta Bip!

Page 26: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

12:30

LISTO

Nombre

?Nº Tarjeta Bip!

?

Page 27: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

12:30

LISTO

Andrea Carrasco

?768455

Page 28: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

Andrea CarrascoNovato

12:30

50

Noticias

Premios

Mis premios

DILO!

Preguntas

bip!

Page 29: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

12:30

Preguntas

Municipalidad de Recoleta:Respecto al nuevo plan de mejora-

miento de la calle La Paz, prefieres

que se construyan:

+ INFO

Locales comerciales

Edificios de viviendas

Edificios de oficinas

Viviendas de baja altura

No tengo preferencia

220 bip!

Productora DG Medios:¿Qué artista preferirías que venga el

próximo año a tocar a Santiago?

+ INFO

Page 30: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

12:30

Preguntas

Municipalidad de Recoleta:Respecto al nuevo plan de mejora-

miento de la calle La Paz, prefieres

que se construyan:

+ INFO

220 bip!

11%

44%

30%

4%

11%

22

88

60

8

22

Locales comerciales

Edificios de viviendas

Edificios de oficinas

Viviendas de baja altura

No tengo preferencia

Productora DG Medios:¿Qué artista preferirías que venga el

próximo año a tocar a Santiago?

+ INFO

Page 31: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

12:30

Preguntas

Municipalidad de Recoleta:Respecto al nuevo plan de mejora-

miento de la calle La Paz, prefieres

que se construyan:

+ INFO

221 bip!

11%

44%

30%

4%

11%

22

88

60

8

22

Locales comerciales

Edificios de viviendas

Edificios de oficinas

Viviendas de baja altura

No tengo preferencia

Productora DG Medios:¿Qué artista preferirías que venga el

próximo año a tocar a Santiago?

+ INFO

¡Bien!

Haz sumado 1bip! a tu cuenta

SEGUIR

Page 32: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

12:30

Premios

1 Carga Bip!200 bip!

2x1 Coca Cola 250 ml200 bip!

Sorteo Ipad Mini50 bip! 100 bip!

Sorteo SmartTV

220 bip!

Page 33: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

220 bip!

12:30

Premios

200 bip!1 Carga Bip!1 carga de un pasaje de Transantiago de

$680 pesos.

Lugar de entregaBoleterías Metro y Puntos Bip!

Fecha de expiración3 semanas desde la fecha en que se realice el

canje en la aplicación

CANJEAR

Page 34: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

12:30

Premios

¡Felicitaciones!

Tú código es:

78678CARGAR A BIP! AUTOMÁTICAMENTE

CARGAR EN PUNTOS BIP! O METRO

Page 35: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

12:30

Noticias

¿Qué opinas de la reforma educacional?Ciudadano Inteligente

LEER +

Concierto gratuito de música clásicaMunicipalidad Recoleta

LEER +

Mejora frecuencia de recorrido 223Transantiago

LEER +

68% de las mujeres escucha a Enrique Radio FM2

LEER +

Page 36: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

12:30

Noticias

Transantiago

Campaña realizada en paradas de Recoleta e

Independencie reveló que el 65% de las

personas se mostraban insatisfechas con la

frecuencia del recorrido 223.

Es por esto que dentro de los próximos

meses, Transantiago realizará un plan para

aumentar el número de buses y con esto,

disminuir los tiempos de espera.

Si quieres más información o aportar con

más ideas contacta en:

65%

10%

5%

5%

15%

Muy buena

Buena

Regular

Mala

Insatisfactoria

¿Qué te parece la frecuencia del recorrido 223?

Total respuestas: 108

Page 37: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

Partial Conclusions

Through different exercises and interventions we were able to demonstrate a positive change in users disposition towards the generation and exchange of valuable opinions while they were waiting for a bus.

Page 38: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

Partial Conclusions

reduce in bus stops engaging transport users in different activities.

Page 39: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

Partial Conclusions

value of the data gathered from users and economical models that could provi-

Page 40: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

Partial Conclusions

A pilot project will be conducted in order to measure the reduction of time perception and the general evaluation of the transport system through this project/service.

Page 41: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

Estudio Tracking Calidad de Servicio No 2- Mar - Abril 2010, GfK, 2010

Travel time use in public transport, Russell, 2012

Tiempos de espera en buses del transporte público y calidad de vida, Coeymans, 2014

Page 42: Webinar: Waiting time at Transantiago’s bus stops as space for information, creation and exchange

Estudio Tracking Calidad de Servicio No 2- Mar - Abril 2010, GfK, 2010

Travel time use in public transport, Russell, 2012

Tiempos de espera en buses del transporte público y calidad de vida, Coeymans, 2014