Webinar: Enterprise Social-Collaboration Technology 101

Social-Collaboration Technology 101

Exposing the real weaknesses and strengths of Digital Workplace and Marketing Technologies

August 3, 2016

www.realstorygroup.com

Copyright © 2016 RSG. www.realstorygroup.com

RSG: A Different Kind of Analyst Firm

Analyze weaknesses and strengths of the tools....and vendors

Advise and mentor on successful technology selection

Benchmark your digital effectiveness


RSG Research Areas: Digital Workplace & Marketing Technologies

We are a buyer's advocate for enterprises looking to invest in digital transformation. We provide in-depth research analyzing weaknesses and strengths of technology and vendors.


VendorMap


What Real Independence Looks Like

5


Future Gazing

Virtual Reality Wearables / IoT

Robots / Machine Learning Artificial Intelligence / Translations

Image Sources: Microsoft, Apple, Pixabay, Skype


Agenda: Three Considerations

1.  What is Social-Collaboration?

2.  How do we connect leader and employee aspirations in a business context?

3.  How can we measure how good we are at this?


A definition

col·lab·o·rate

“Work jointly on an activity toward a common goal…” net·work

“Connect with others outside the context of

a specific goal…”


Networking & Collaboration...together


HOW DO WE CONNECT ENTERPRISE AND EMPLOYEE NEEDS?


The Social-Collaboration Gap

“We need to collaborate more”

“We need the right answers”

Exec Level: Aspirational

Staff-Level: Practical

Business Applications Close This Gap


Social-Collaboration Application Archetypes

� Communities

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� Knowledgebase Management

� External Collaboration

� Project Collaboration

� Socializing Legacy Processes

� Innovation Support

� Expertise Location

� Enterprise Conversation

� Social Q & A

Collaboration-oriented Networking-oriented

� Adaptive Case Management


From Sites & Spaces to Products

� Communities

Info

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� Social Q & A


� Enterprise Networking

Make policies/procedures/manuals/guides findable

Share best practices

Deliver Answers

Socialize change

Connect people to knowledge An employee-centric Digital Workplace manages these applications as products


Accelerate repeatable team efforts


SharePoint Social Collab Services: “Feature Complete”

Source: RSG Enterprise Collaboration Evaluations


SP Is Missing Key Business Applications

Source: RSG Enterprise Collaboration Evaluations


Not Just Picking on Microsoft

� Communities

Info

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� Social Q & A


� Enterprise Networking

SharePoint IBM

Oracle


Ideation / Innovation Support

17


Official Knowledgebase

18


Expertise Location

19


HOW WELL ARE WE DOING?


Collaboration / Social Software – Use Case Maturity

Source: RSG Social-Collaboration Survey 2016

57%

56%

46%

46%

43%

30%

28%

28%

26%

26%

25%

ProjectCollabora6on

TeamCommunica6on

KnowledgebaseManagement

Communi6esofPrac6ce

SimpleWorkplaceForms

Innova6on/IdeaManagement

EnterpriseConversa6on

ExternalCollabora6on

SocialQ&A

SocializeLegacyProcesses

ExpertLocator

Social use cases are less mature compared to traditional collaboration use cases


Collaboration / Social Software – Key Themes

Source: RSG Social-Collaboration Survey 2016

55%

43% 41%

57%

46% 46%

ProjectCollabora6on KnowledgebaseManagement Communi6esofPrac6ce

2014 2016

Use Case Maturity: 2014 vs. 2016


RealStoryGroup.com/RealScore

Score Your Social-Collab Effectiveness


RealScore for Acme

The trains are running, but the tracks are in serious need of repair... 37

Organizational Development: 7 / 25 Business Capabilities: 7 / 20 Systems: 8 / 15

Your Results Compared Total Possible: 60

Your Raw Score: 22

Organizational Development Business Capabilities Systems


Your Results Compared Continued

Total Possible: 60

Your Raw Score: 22

Manufacturing Industry Average: 32.3

Cross-Industry Average: 35.5

Organizational Development Business Capabilities Systems

Acme Results….


Organizational Development by Metric •  Tangibles and Intangibles such as organizational resources, processes, and structures

Analytics & Optimization

Community Management

Total Possible: 25 Your Score: 7 Industry Average: 13.3 Cross-Industry Avg: 14.6

Culture and Alignment

Governance & Program Management

Staffing & Resources

Manufacturing

RealScore: Organizational Development


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