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Web 1.0 vs Web 2.0Fasten your seat belts, we have a long way to go

Presented by: Dileep.PII Mass Communication

Pondicherry Central University

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What is making the difference ?

Web 1.0(1993-2003)

Pretty much HTML pages viewed through a browser

Web 2.0(2003- beyond)

Web pages, plus a lot of other “content” shared over the web, with more interactivity; more like an application than a “page”

“Read” Mode “Write” & Contribute

“Page” Primary Unit of content

“Post / record”

“static” State “dynamic”

Web browser Viewed through… Browsers, RSS Readers, anything

“Client Server” Architecture “Web Services”

Web Coders Content Created by… Everyone

“geeks” Domain of… “mass amatuerization”

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Getting Familiar With Web 2.0

Click to add text

Emerging Tech

Apps YouKnow…

Some Apps You Don’t know

Major Retailers

Web Services / API’s “Folksonomies” / Content tagging “AJAX” RSS

• Flickr• Google Maps• Blogging & Content Syndication• Craigslist• Linkedin, Tribes, Ryze, Friendster

• Del.icio.us• Upcoming.org• 43Things.com

• Amazon API’s• Google Adsense API• Yahoo API• Ebay API

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Flickr is a social network for sharing photos.

Flickr combines a social network with user generated content. Users can work together to collaborate on photo projects and use each others’ tags to find new photos. Flickr also has an API for web services to integrate photo collections with blogs and other apps.

My contacts “tags” are available to me

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Del.icio.us is an Example of a Site that Uses a “Folksonomy” to Organize Bookmarks A “folksonomy” is a spontaneous, collaborative

work to categorize links by a community of users. Users take control of organize the content together.

My Tags: Words I’ve used to describe links in a way that makes sense to me

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Click to add title

CRSS (Really Simple Syndication) is an emerging technology which enables users to get “feeds” of data from content publishers via a browser or special newsreader tool. Items come to user free of spam, on-demand, and in an easy to digest format click to add text

Feeds contain news items/stories

Items have a brief summary included in the feed

Users can read the full content of some stories within their browser or desktop app without going to orgincating website

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A new way of receiving content…

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What is Ajax?

Asynchronous Javascript And XML

Connection between client side script and server side script.

Better user experience More flexibility More options

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API or Application Programe Interface

An application programming interface (API) is a particular set of rules ('code') and specifications that software programs can follow to communicate with each other.

 Google Maps API is a prominantly used API application.

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Folksonomy

A folksonomy is a system of classification derived from the practice and method of collaboratively creating and managing tags to annotate and categorize content.

Folksonomies became popular on the Web around 2004[4] as part of social software applications such as social bookmarking and photograph annotation.

A good example of a social website that utilizes folksonomy is 43 Things.

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Thank you