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Web Design, DreamWeaver, HTML, etc. Snyder p89-115
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Page 1: Web Design, DreamWeaver, HTML, etc. Snyder p89-115.

Web Design, DreamWeaver, HTML, etc.

Snyder p89-115

Page 2: Web Design, DreamWeaver, HTML, etc. Snyder p89-115.

Designing WebsitesTechnological RequirementsWeb Server & Infrastructure

or

Out-source Hosting

Page 3: Web Design, DreamWeaver, HTML, etc. Snyder p89-115.

Technological Requirements

Web ServerComputer $500-50,000SoftwareMicrosoft $500+/yearApache (free, but expertise required)High Speed Internet ($50+/month)Dedicated/Static IP (extra $50/month)

Page 4: Web Design, DreamWeaver, HTML, etc. Snyder p89-115.

Out-sourced Hosting$5 - $5000What are the criteria we should care

about?What are our real options?What do we still need?

Page 5: Web Design, DreamWeaver, HTML, etc. Snyder p89-115.

Other Essential Requirements Still need a computer to develop web pages Still need software

Front Page Dreamweaver etc

Still need Internet Connect to reach off-site host

Still need a lot of expertise and knowledge

Page 6: Web Design, DreamWeaver, HTML, etc. Snyder p89-115.

Expertise & KnowledgeWhat exactly do you need to knowWhere can you find itWhat about out-sourcing this?What kind of personnel do we need?

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Web Design People Programmers/Developers

HTML, JavaScript, PHP, ASP, JSP Database Administrators

SQL, Oracle, SQL Server, ColdFusion, Content Management

Designers Photographers, Artists, Advertisers, Marketers

System Administrators Servers, Client Setup (FTP, etc)

Who else?

Page 8: Web Design, DreamWeaver, HTML, etc. Snyder p89-115.

What will you learn in this class?A little bit about everything.But you can concentrate on your

interest area?MarketingDesign & AppearanceFunctionality & Back-end StuffHowever, Everyone will learn to be

DreamWeaver Experts.

Page 9: Web Design, DreamWeaver, HTML, etc. Snyder p89-115.

Human-Computer Interfaces At its very root, an e-commerce website in an

interface between a human and a computer. Human-Computer Interfaces (HCI) is a well

studied object field. The best practices are highly intuitive, but

easy to forget. We are going to learn some of the basics

today.

Page 10: Web Design, DreamWeaver, HTML, etc. Snyder p89-115.

Other Interfaces Is this door locked?

Page 11: Web Design, DreamWeaver, HTML, etc. Snyder p89-115.

Operationally AttunedKnowing how a device or system works

is an aid to simplifying its use.

Page 12: Web Design, DreamWeaver, HTML, etc. Snyder p89-115.

Operationally AttunedKnowing how web sites are designed,

implemented, and deployed... helps you use them more effectively (user

perspective) but it also helps you understand how a

business can use them more effectively (developer perspective)

Page 13: Web Design, DreamWeaver, HTML, etc. Snyder p89-115.

Human-Computer InterfacesWhich one controls volume?

a. b.

Page 14: Web Design, DreamWeaver, HTML, etc. Snyder p89-115.

Human-Computer InterfacesHow did you know?

a. b.

Page 15: Web Design, DreamWeaver, HTML, etc. Snyder p89-115.

MnemonicsMnemonics are an aid to remembering

something.Examples: HOMES – Huron, Ontario,

Michigan, Erie, and Superior.Visual Mnemonics are powerful aids

Page 16: Web Design, DreamWeaver, HTML, etc. Snyder p89-115.

Graphical User InterfacesDigital Metaphor for a real world device

or system

Page 17: Web Design, DreamWeaver, HTML, etc. Snyder p89-115.

Basic MetaphorsButtons are so intuitive that 1-years

understand their use

What do you think this button does?

How did you know exactly?

Page 18: Web Design, DreamWeaver, HTML, etc. Snyder p89-115.

Basic MetaphorsCalendars – the metaphor is almost

identical to the real world entity

Page 19: Web Design, DreamWeaver, HTML, etc. Snyder p89-115.

Basic MetaphorsFile tabs are also intuitiveBut nowadays, who really uses a file

cabinet.The real world objects may become

extinct, but the metaphors live on.

Page 20: Web Design, DreamWeaver, HTML, etc. Snyder p89-115.

Basic MetaphorsMenus are one metaphor that have

surpassed their real world counter parts

Page 21: Web Design, DreamWeaver, HTML, etc. Snyder p89-115.

Web Based GUI’sThe Challenge: While its considered a

good practice to design GUI’s that model real world entities, there are trade-offs Complex GUI’s can be slow on the Web They can be difficult to implement with

HTML, JavaScript, etc. They can be difficult to maintain on rapidly

changing websites

Page 22: Web Design, DreamWeaver, HTML, etc. Snyder p89-115.

Web-based GUI’sWebsites themselves have become

everyday, real world objects.Example: I read more content on the

web than I read from books.Don’t stick with a metaphor unless its

really more intuitive than the digital version.

Page 23: Web Design, DreamWeaver, HTML, etc. Snyder p89-115.

What’s more intuitive? Clicking and

dragging a page

Selecting a page number

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Web-based GUI trends What are the best practices in designing web

pages? Web pages for surveys Web pages for buying a product Web pages for browsing an online catalog

Great attention is spent on Simplicity Functionality Consistency Standardization

Page 25: Web Design, DreamWeaver, HTML, etc. Snyder p89-115.

Designing a good e-commerce web page is much easier than you thinkOpen Source Web Page TemplatesStock ImagesWYSIWYG editorsDatabase tools