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The Baths at Fuorigrotta A Business Strategy to Sustain the Site Jan Herder November 2011 Naples, Italy
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Web 2.0 Baths at Fuorigrotta Business Presentation

Jul 04, 2015

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Business

Jan Herder

A synopsis of the web 2.0 Business Strategy for the Baths at Fuorigrotta, Naples, Italy. As a social business it is not intended to make money but to support the ambitions of the community, while sustaining cultural heritage.
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Page 1: Web 2.0 Baths at Fuorigrotta Business Presentation

The Baths at Fuorigrotta

A Business Strategy to Sustain the Site

Jan HerderNovember 2011

Naples, Italy

Page 2: Web 2.0 Baths at Fuorigrotta Business Presentation

The Eco Visitor Center

Page 3: Web 2.0 Baths at Fuorigrotta Business Presentation

Floor Plan

Page 4: Web 2.0 Baths at Fuorigrotta Business Presentation

Sustainable Systems

•Power

•Water

•Septic

•Media

Page 5: Web 2.0 Baths at Fuorigrotta Business Presentation

Power

Power Organizing Module (POM)

A self contained organizer and distributor of electricity. It is available as a user friendly factory assembled unit that is simply screwed on your wall, your local electrician conventionally wires your house to this unit. It takes the custom design and unlimited expense out of renewable energy residential electrical systems.

http://earthship.com/electricity

Page 6: Web 2.0 Baths at Fuorigrotta Business Presentation

Water from the SkyEarthship Biotecture Organization

Water Organizing Module

Water: from the sky: clean and potable: catch water on the roof,

from the sky (rain & snow melt) and use it four times.

http://earthship.com/buildings/836

Water

Page 7: Web 2.0 Baths at Fuorigrotta Business Presentation

Greywater System

http://earthship.com/sewage-treatment

Page 8: Web 2.0 Baths at Fuorigrotta Business Presentation

Septic

Ecolet Composting

Toilet

http://www.clivusmultrum.com.au/ecolet-quicklink

Page 9: Web 2.0 Baths at Fuorigrotta Business Presentation

Media Ecosystem

Page 10: Web 2.0 Baths at Fuorigrotta Business Presentation

ePublications

Creative Coordinator

Frescos and

Mosaics

Excavationand

Restoration

Open Data

Specialist

RomanCulture

Historian

GIS Specialist

SocialMedia

Coordinator

CompetitionCoordinator

Development Specialist

Archaeology Specialist

Virtual World

Developer

ICT4D Coordinator

Eco Tourism Coordinator

Education Coordinator

Video-grapher

EventManager

Project Manager

Naples 2.0Advisory

Board

Project Coordinator

Project Leader Project

ManagerIntern

Organizational Chart

Page 11: Web 2.0 Baths at Fuorigrotta Business Presentation

Archaeology 2.0

Page 12: Web 2.0 Baths at Fuorigrotta Business Presentation

Marketing Case Study:

Page 13: Web 2.0 Baths at Fuorigrotta Business Presentation

Marketing Case Study:

Heritage Key Virtual Tour

Page 14: Web 2.0 Baths at Fuorigrotta Business Presentation

The Eco Visitor Center

A Business Strategy

Jan Herder