WEAR TO WORK Campaign www. rainierretail .com Iconic Props on Steroids Nordstrom wanted to visually connect the workplace with work apparel using over-sized versions of iconic items from a traditional desk space. Our Wood Shop and Print capabilities were the perfect solution for creating what the designers had in mind.
3
Embed
WEAR TO WORK - ClickDimensionsfiles.clickdimensions.com/rainiercom-abu8g/documents/case_studies/... · WEAR TO WORK Campaign www. rainierretail .com Iconic Props on Steroids Nordstrom
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
WEAR TO WORK
Campaign
www.rainierretail .com
Iconic Props on SteroidsNordstrom wanted to visually connect the workplace with work apparel
using over-sized versions of iconic items from a traditional desk space.
Our Wood Shop and Print capabilities were the perfect solution for creating
what the designers had in mind.
Case Study2011
Creative ProcessPrototypes were created and approved quickly to meet the campaign in-store date.
We created jigs and templates to bend expanded PVC into shapes and forms that
were assembled into the final parts.
Layered wood blocking was added to give depth to the paper props.
Sept 2038 Window B
NordstromAdditional Where to Work Items
Work Order: 155094Client Contact: Tim SmithSalesperson: Charles RuebProject Manager: n/aProof Round: oneProof Drawn By: C.LaskaProof Created On: 8/10/11
Production & Finishing Details:
Please Sign and fax back to425-251-5065
Printed 50pt Cardstock
17.5”W x 25”H
Qty: 117 each
Produce as is
Produce with changes
Make corrections/resend
Signature & Date:
Fax to the Attention of:
Page 1 of 1
C.Laska
Please keep in mind that this Approval is for layout, proofreading and dimensional review only. Refer to your material proof for review of color and resolution quality. Rainier is not responsible for proofreading client supplied copy.
QC Check - For Internal Use Only
Final Product MatchesWork Order / E-Proof &is Defect Free
Signature & Date:
17.5”
25”
Qty:117 Qty:117 Qty:117 Qty:117
36”
7.5”
Qty: 234
Case Study2011
ResultEveryone felt this campaign was one of the most innovative efforts in
customized propping.
The windows looked great and interior props carried the theme In-Store.