We Benefit You!

We Benefit You!Great reach Gen-Y efficiently.Gen-Y’s are big spenders!70% of students have been

motivated to take some sort of call-to-action.

Our packages are flexible.Free artwork!

Source: Alloy M+M 2008 College Newspaper Audience Study conducted by MORI Research

Fun Fact: Gen-Y’s

collectively spend $170 million per

year.

Award-Winning NewspaperNational Pacemaker Award 2007! Last year won several state-wide awards

Best editorial Best color advertisement Best A&E story Best online advertisement

Fresno State has over 22,000 students, faculty and staffNearly 75% of students read the ads in their school

newspapers.

Source: Alloy M+M 2008 College Newspaper Audience Study conducted by MORI Research

We have 43 newspaper stands on campus!

Brand-new!High readership and pass-a-long

rate!Students pick their favorite

businesses.Over 30 categories.

Dec. 5

PrintStudents spend an average of 13

minutes reading the newspaper.

Prints three 3 times a week.

The Collegian offers seven 7 different ad sizes.

Source: Alloy M+M 2008 College Newspaper Audience Study conducted by MORI Research

OnlineAvailable 24/7.The Collegian Online receives 500,000 unique

visitors yearly. It also receives 42,300 unique monthly visitors.We offer 3 different ad sizes.

Google Analytics, 2011

Effective AdvertisingMultiple insertionsColorLarge adsSpecial Issues

Ultimately, we would love to work with you.

Our Ideas…Happiest Hour, Friday from

8p.m. – 9 p.m. with Fresno State I.D.

Bulldog Roll = $8V.I.B. (Very Important

Bulldog) -10% promotion until Black Friday via ad cutout.

Lightning Roll Ninja Roll Soft Shell Roll(2) Fifth Page Page

Ads(3) Eighth Page Ads

1 Month Online Rectangle Ad

(5) Eighth Page Ads1 Month Online Wide

Skyscraper Ad

(1) Fifth Page Ad1 Month Online Wide

Skyscraper Ad

Total column inches (c”) = 60c”

Bulk Rate = $8.40= 50c”

Bulk Rate = $8.40= 10c”

Bulk Rate = $9.00$8.20 x 60c”= 492.00 $8.40 x 40c”=

$336.00$9.00 x 10c” =

$90.00$75 Color x 5 ads =

$375.00$75 x 5 ads =

$375.00$75 x 1ad = $75.00

$492 + $375 = Print Cost $867.00

$336 + $375 =Print Cost $711.00

$90 + $75 =Print Cost $165.00

Lightning Roll Ninja Roll Soft Shell Roll1 Month Online

Rectangle = $300

1 Month Online Wide Skyscraper = $250

1 Month Online Wide Skyscraper =$250

Print Cost $867.00 +Online Cost$300.00

Print Cost$711.00 +Online Cost$250.00

Print Cost$165.00 +Online Cost$250.00

Total Cost =$1,167.00

Total Cost =$961.00

Total Cost =$415.00

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November

December

Special Issues and Inserts11/16 Basketball/Winter Sports11/19 Thanksgiving+12/5 Student Choice Awards12/12 Holiday+