Wassup for SEO in 2011

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WassUP with Search?

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Google Still #1

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Everything Google

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Google Instant

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Google Instant & Long Tail

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Google Places

Modified 7 Pack Merged Places

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Google Places & Facebook Places

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Local Is Mobile

9

Smartphone Market Grew 30% Year/Year

Source: *eMarketer March 2010 **Forrester - U.S. Data ` Neilson Data

Smartphones Will Surpass Feature Phones In 2011

Mobile Is The Access Point That Matters Today

10

50% Of Web Traffic Will Come Through Mobile Devices Within 3 Years*

Google Mobile Searches Have Increased 5x in The Past Two Years. High End Device Users Search 50x More vs. Feature Phone Users

54% of users who researched online but bought offline, used their mobile device to search - Google ComScore Study Jan 2010

Mobile50%

PC50%

Year 2013

Google Mobile Search Traffic

Mobile Web Usage Is Exploding

Source: Google Internal Data, based on a basket of 20,000 keywords within the shopping category

Mobile Search Grows With Smartphone Market

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Mobile SEO is Web SEO

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SEO Ranking Factors

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Organic Marketing is Connected

Source: SEOMoz.org

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White Hat vs Black Hat SEO

Source: SEOMoz.org

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SEO in 2011

Source: SEOMoz.org

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Social Sharing Influences Search

Google: Yes, we do use it as a signal. It is used as a signal in our organic and news rankings. We also use it to enhance our news universal by marking how many people shared an article 

Source: searchengineland.com/what-social-signals-do-google-bing-really-count-55389