Community League of the Heights in partnership with Commercial District Needs Assessment MANHATTAN WASHINGTON HEIGHTS
Community League of the Heightsin
partnershipwith
Commercial District Needs Assessment
MANHATTAN
WASHINGTON HEIGHTS
Background Located in Upper Manhattan, Washington Heights extends north from 155th Street to Dyckman Street, and is bordered on the west by the Hudson River and the east by the Harlem River. Broadway, a major New York City thoroughfare, runs north and south through the heart of Washington Heights, converging with St. Nicholas Avenue at 168th Street where the 1, A, and C trains stop . On 178th Street is the George Washington Bridge Bus Station, a major transportation hub that provides easy access to multiple subway and bus lines that connect visitors and commuters from New Jersey to various destinations throughout the city.
The Audubon Terrace Historic District, located between 155th and 156th streets, Broadway and Riverside Drive, is a landmarked 20th century historical district and cultural center named after the renowned Ornithologist John James Audubon. This is among the many cultural institutions located in Washington Heights, including the American Academy of Arts & Letters, the Hispanic Society Museum & Library, and Boricua College. Located further north are such neighborhood anchors as the United Palace, NewYork-Presbyterian hospital, and the Malcolm X & Dr. Betty Shabazz Memorial and Educational Center (The Shabazz Center). The center, located in the former lobby of the Audubon Ballroom where Malcolm X was assassinated, is dedicated to the contributions that Malcolm X and his wife Dr. Shabazz made during the civil rights movement. These iconic neighborhood institutions are easily accessible by various means of public transportation.
Washington Heights has a rich immigrant history and is a living tribute to the immigrant experience in New York City. The opening of the 157th Street subway station in 1906 spurred a major construction boom; apartments and tenements were built, attracting newly arrived immigrants — mostly of Irish, Greek, and Jewish descent. After World War II, a secondary wave of immigration occurred when a large population of Spanish-speaking immigrants arrived in Washington Heights; first Puerto Rican, followed by Cubans, and finally Dominicans.
Neighborhood Demographics
Washington Heights has a population of 92,476 residents. Approximately 48% of its residents are foreign born. The top three Latinx groups are Dominicans (62%), followed by the more recent arrival of Mexicans (10.5%), and Puerto Ricans (approximately 7%). Known as “Little Dominican Republic,” many tourists and New Yorkers who live outside of Washington Heights come to eat and shop at the many long-standing Dominican-owned restaurants and businesses dotting Broadway and St. Nicholas Avenue. Along St. Nicholas Avenue it is not uncommon to observe an impromptu, outdoor game of dominoes along the corridor, a favorite game among members of the Dominican and Puerto Rican communities.
Future Opportunities
Current development projects in Washington Heights include extensive plans for office, hotel, and retail space, as well as affordable and market-rate apartments. In the past decade, new bars and restaurants have popped up along Broadway, serving the local community, students from Boricua College, and employees of NewYork-Presbyterian. Further north on the Broadway corridor — near the United Palace — are quaint eateries, specialty food shops, and grab-and-go food options reflective of the diverse population of Washington Heights. Together with an emerging nightlife that includes new and old bars and restaurants, and the recent opening of the boutique Edge Hotel on 168th Street between Audubon and Amsterdam avenues, Washington Heights has become a destination for all.
ABOUT WASHINGTON HEIGHTS
Avenue NYC is a competitive grant program created by the NYC Department of Small Business Services to fund and build the capacity of community-based development organizations to execute commercial revitalization initiatives. Avenue NYC is funded through the U.S. Department of Housing and Urban Development’s Community Development Block Grant (CDBG) Program, which targets investments in low- and moderate-income neighborhoods.
Avenue NYC Commercial Revitalization grants provide multi-year commitments aimed at building the capacity of partner organizations to better understand neighborhood needs, develop impactful programs, and sustain their work in the community for at least three years.
The Commercial District Needs Assessment (CDNA) highlights a neighborhood’s existing business landscape and consumer characteristics.
This CDNA features the Broadway and St. Nicholas Avenue commercial corridors in Washington Heights which was conducted in partnership with the Community League of the Heights (CLOTH) between August 2018 and January 2019.
Key issues and opportunities identified through this assessment will help prioritize SBS-supported local investments, and serve as an informational and marketing resource for the neighborhood.
In This Report
Existing conditions, business data, and qualitative depictions of the neighborhood were gathered from more than 395 surveys and various stakeholder meetings with neighborhood merchants, shoppers, workers, property owners, and residents.
Jump to...
Key Findings 4-5Business Inventory 6What Merchants Say 7-8Business Outlook 9-10What Shoppers Say 8, 10Physical Environment 11Data Appendix 12-14
See more on page 12
See more on page 5
2 Avenue NYC Commercial District Needs Assessment
NEIGHBORHOOD CONTEXT
Washington Heights
1
CA
AM
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W 155 ST
FT WA
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W 176 ST
W 178 ST
W 160 ST
ST NICHOLAS AV
W 172 ST
W 157 ST
W 168 ST
W 165 ST
HAVEN
AV
W 162 ST
GEORGE
WASHINGTON
BRIDGE
RIV
ERSI
DE
DR
JUM
EL P
L
ALEXANDER
HAMILTONBRIDGE
THE HIGH
BRIDGE
W 177 ST
W 170 STHENRY HUDSON PKW
Y
W 181 ST WASHINGTONBRIDGE
BR
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OLA
S AV
HighbridgePark
FortWashington
Park
Trinity ChurchCemetery
HudsonRiver
J. HoodWright Park
Plaza de Las Americas
UnitedPalace
Alianza DominicanaCultural Center The Malcolm X &
Dr. Betty Shabazz Memorial and
Educational Center
Hispanic SocietyMuseum & Library
1
2
3
BoricuaCollege
GWB Bus Station
New York Public Library
Morris-JumelMansion
NewYork-PresbyterianColumbia University Medical Center
Workforce1CareerCenter
4
Miles0 0.30.15
°
The Chamber of Commerce of Washington Heights & Inwood
Washington Heights and Inwood Development Corporation
Washington Heights Business Improvement District (BID)
Merchant & Business Groups
Fort Washington Park
5
Hispanic Society Museum & Library
3
The Malcolm X & Dr. Betty Shabazz Memorial and Educational Center
1
The United Palace Theater
2
George Washington Bridge Bus Station
4
Notable Places
Points of Interest
Assessed Commercial Corridors
Washington Heights BID
Public Facilities
Incubators & Co-Working Spaces
Arts & Entertainment
3Washington Heights
Significant parks and greenspaces throughout the commercial district on Broadway and St. Nicholas Avenue, in addition to the green spaces bounding the Washington Heights community on the east and west
Large employers, such as NewYork-Presbyterian hospital which help fuel the Washington Heights economy by bringing visitors and employees into the commercial district to purchase locally
Diverse eateries and restaurants that offer residents and visitors a variety of dining options
Strong community pride and local commitment to support small businesses in Washington Heights
168th Street Station Hispanic Society Museum & Library
United Palace CLOTH Clean Up Day Community Event
KEY FINDINGS & OPPORTUNITIESStrengths
High foot traffic throughout the corridor facilitated by the presence of local institutions, such as the United Palace, that provide engaging community programming to Washington Heights residents and visitors
Accessible transportation options including the George Washington Bridge Bus Station, which is centrally located in Washington Heights and serves as a transit hub for commuters in and outside of New York
Various opportunities for entrepreneurship and small business development via community assets like La Plaza de Las Americas
Challenges High number of vacant storefronts in the district as a
result of property speculation and poor landlord and tenant relationships
Poor storefront conditions, including blocked windows and lack of signage, are uninviting for consumers and negatively impact local businesses
Unsightly sidewalk conditions due to scaffolding and ongoing construction on St. Nicholas Avenue and Broadway, which attracts trash and rodents
Limited parking options for consumers along the corridor due to existing parking regulations, including the recent implementation of loading zones
Lack of consistent programming in parks and open spaces, such as McKenna Square Park on St. Nicholas Avenue, resulting in the underuse of public spaces by the community
Overflowing trash cans and animal waste throughout the commercial corridor negatively impacts pedestrian traffic and deters both residents and visitors from visiting the commercial district
4 Avenue NYC Commercial District Needs Assessment
Washington Heights
Opportunities Develop programming to activate existing plazas and
small park spaces, including McKenna Square, Haven Avenue Plaza, and Ilka Tanya Payán Park to foster a sense of place for residents
Encourage collaboration between local artists and small businesses to provide improvements to storefronts — particularly signage and roll-down gates
Work in partnership with local businesses, community members, and other stakeholders to improve the quality and conditions of tree beds
Partner with local institutions and large employers to provide additional community programming and events
Collaborate with local merchants, residents, and community stakeholders to launch a district marketing campaign that celebrates and highlights the corridor’s diverse cultural events, small businesses, and anchor institutions
Connect Washington Heights youth to job training opportunities through innovative partnerships
Provide one-on-one technical assistance to the small business community in Washington Heights to help them adapt to the needs of the community
Develop a plan in collaboration with local community-based organizations, property owners, and local artists, to activate vacant storefronts and underused spaces, and to attract new retail opportunities
Broadway Corridor CLOTH Dancing Community Event
St. Nicholas Avenue
What’s Next?To address these key findings and opportunities, Avenue NYC Grants have been awarded by SBS to nonprofit organizations.
For more information, visit: nyc.gov/avenuenyc
5
BUSINESS LANDSCAPE
449Total Number of Storefronts
18.5%Storefront Vacancy*
Business Inventory
Storefront & Retail Mix* Note: In 2018, New York City’s 75 Business Improvement Districts reported an average ground floor
vacancy rate of 8.9% and median ground floor vacancy rate of 7.3% (SBS BIDs Trends Report, 2018).
Other
Office Supplies, Stationery, & Gifts
Schools
Gyms
Florists
Car Service, Gas Stations, & Parking Lots
Banks & Credit Unions
Community Organizations & Government Agencies
Furniture, Hardware, & Home Goods Stores
Check Cashing & Pawn Shops
Dry Cleaning & Laundry Services
General Merchandise Stores
Bars, Clubs, & Liquor Stores
Medical Services
Cell Phone Stores & Electronic Stores
Supermarkets & Grocery Stores
Professional Services
Coffee Shops/Cafés & Specialty Food Stores
Delis/Bodegas
Pharmacy, Optical, & Health Stores
Clothing, Shoes, & Jewelry Stores
Limited Service Restaurants
Full Service Restaurants
Beauty/Nail Salons & Barbershops
Vacant
26
8341
3636
28
2521
20161515
1212
109
88
76
33
324
Broadway Corridor Storefront Mural La Blanda Meat MarketCoogan’s
Business inventory and retail mix data were gathered by the Community League of the Heights (CLOTH) through a comprehensive area inventory of storefront businesses located along Broadway and St. Nicholas Avenue. (October 2018)
6 Avenue NYC Commercial District Needs Assessment
Source: Based on 67 merchant surveys conducted by the Community League of the Heights in Fall 2018.
What We’ve Heard from Washington Heights Merchants
How many years have you been in business here?
Years in Business
Bus
ines
ses
Do you own or rent your property?
97%Rent
2%Own
1%No Response
Over the past year, has your business improved, stayed the same, or decreased?
19%Improved
50%Stayed the Same
31%Decreased
What changes need to occur in Washington Heights to attract more visitors/shoppers?
Community events
Parking
Safety
Better landscaping
Street lighting
Storefront improvements
Business-to-business communication
Sanitation
Other
% Merchant Responses
30%
13%
11%
10%
10%
9%
8%
7%
2%
What kinds of resources would help you grow your business?
Marketing support
Financing
Legal/lease support
Space improvements
New equipment
Other
Training for staff
Assistance with regulatory compliance
% Merchant Responses
34%
24%
19%
9%
5%
4%
4%
1%
19%
27%27%
0
5
10
15
20
25
30
21+11-206-103-50-2
18%
9%
How many employees do you have?
5Mean
4Median
2Mode
* Note: The mean is the average of all responses, the median is the middle number when all responses are arranged in ascending order, and the mode is the most common response.
12Mean
5Median
5Mode
7Washington Heights
BUSINESS LANDSCAPE
What We’ve Heard from Washington Heights Merchants
What We’ve Heard from Washington Heights Shoppers
What changes would you suggest to improve the commercial district for residents, pedestrians, and shoppers?
What do you like about the commercial corridor?
“I’m Dominican and these are my people.”
“ I grew up in this area and and have had my family business here since 1961.”
“It’s a theater community. It’s diverse and LGBT friendly.”
“The people are friendly and the corridor is safe.”
“ The corridor is close to the hospital, meaning a lot of doctors and students rent in the neighborhood.”
“ We are close to a lot of transit options, such as the A, 1, and C trains, as well as bus stops.”
“ The corridor is fast paced, with a lot of foot traffic and movement around subway stops.”
“Love the neighborhood.”
“ A well stocked supermarket with reasonable prices, and fresh produce. [Something that is] affordable and carries a huge selection.”
“ [We need] more businesses that target children and youth, such as bookstores with the purpose of developing historical/social awareness.”
“ We are a family of four with two adults and two small kids. There is no place to buy clothes for us, within walking distance, of decent quality. We also would love to see more art galleries and live music venues for local artists.”
“More jobs for local people.”
“I like the people, diversity, and community in this corridor.”
What would you say are the most pressing needs of businesses on this corridor?
“ Drugs are a persistent problem and sold openly. This affects all businesses on the block.”“In the summer months, sales drop for small businesses.”
“Competition with street vendors.”“ I don’t know what’s going to happen when my lease expires. I think my rent is going to be increased too much.”
Based on 67 merchant surveys and 328 consumer surveys conducted by the Community League of the Heights in Fall 2018.
8 Avenue NYC Commercial District Needs Assessment
BUSINESS OUTLOOK
Local businesses make
$510.9Meach year in retail sales
Every year,
$330.8Mis spent outside
the neighborhood
Residents spend
$841.6M each year in
goods and services
Washington Heights Retail Opportunity
$65.4M
Restaurants & Other Eating Places
Shoe Stores
Health & Personal Care Stores
Beer, Wine, & Liquor Stores
Florists
Other Miscellaneous Store Retailers
Jewelry, Luggage, & Leather Goods Stores
Book, Periodical, & Music Stores
Specialty Food Stores
Lawn/Garden Equipment & Supply Stores
Furniture Stores
Special Food Services
Used Merchandise Stores
Office Supplies, Stationery, & Gift Stores
Drinking Places - Alcoholic Beverages
Sporting Goods, Hobby, & Musical Instrument Stores
Clothing Stores
Home Furnishings Stores
Auto Parts, Accessories, & Tire Stores
Electronics & Appliance Stores
Building Material & Supplies Dealers
Other General Merchandise Stores
Department Stores (Excluding Leased Departments)
Gasoline Stations
Grocery Stores
$58.0M
$54.4M
$34.2M
$21.7M
$17.8M
$11.9M
$9.5M
$8.9M
$8.3M
$5.1M
$4.4M
$3.6M
$2.8M
$2.8M
$2.4M
$1.3M
$1.2M
-$1.4M
-$1.8M
-$3.0M
-$3.4M
-$3.6M
-$4.5M
-$5.4M
Retail leakage and surplus is the difference between estimated spending by local residents on retail goods and estimated sales by local retail businesses. Retail leakage occurs when consumer demand exceeds retail supply in a designated trade area. On the chart, a positive value indicates leakage of retail sales and represents net consumer spending that is being captured by retailers outside of the trade area. Retail surplus occurs when retail supply exceeds consumer demand in a designated trade area. On the chart, a negative value indicates a surplus of retail sales and may signify a market where retailers are drawing customers from outside the trade area.
Source: ESRI and Infogroup, January 2019.
Retail Leakage & SurplusLeakageSurplus $0
9Washington Heights
Washington Heights Manhattan NYC
93% 64% 61%Washington Heights Manhattan NYC
151% 156% 150%
How often do you shop in Washington Heights?
Daily
2 to 4 times a week
Once a week
Twice a month
Once a month
3 to 6 times a year
Rarely/Never
52%
19%
8%
9%
1%
3%
7%
When do you usually shop in Washington Heights?
Weekdays
Weekday evenings
Weekend days
Weekend evenings
No set time
48%
13%
16%
5%
18%
What additional types of businesses would you like to see in Washington Heights?
Department stores
Clothing stores
Full-service restaurants
Healthy, affordable grocery stores
Shoe stores
Business Trends
What We’ve Heard from Shoppers
Change in Total Business Sales, 2011-2018 Change in Median Sales by Business, 2011-2018
$20M
$40M
$60M
$80M
$100M
$51,1
36,0
21
$54,
349,
445
$55,
730,
901
$68,
744,
581
$71,4
62,0
13
$84,
288,
130
$98,
486,
072
$96,
582,
778
2012 2013 2014 2015 2016 2017 201820110 $0K
$20K
$40K
$60K
$80K
$100K
$120K
$45,
775
$55,
637 $7
6,54
3
$91,2
83
$77,7
12 $95,
672 $114
,838
$110
,620
2012 2013 2014 2015 2016 2017 20182011
Washington Heights Median Sales by BusinessWashington Heights Total Business Sales
Year Year
Sal
es V
olum
e
Sal
es V
olum
e
50%
38%
7%
3%
2%
How do you usually get to Washington Heights?
Walk
Public transportation
Car
Taxi/Ride share
Bike
Source: Based on 328 consumer surveys conducted by the Community League of the Heights (CLOTH) of Washington Heights in Fall 2018.
Source: Division of Tax Policy, NYC Department of Finance
10 Avenue NYC Commercial District Needs Assessment
BUSINESS OUTLOOK
PHYSICAL ENVIRONMENT
Storefront Vacancies
St. Nicholas Avenue
Trash overflow from garbage cans poses a health and pedestrian hazard and discourages consumers from walking along the commercial corridor.
Poor storefront conditions impact perceptions on the quality of goods offered throughout commercial corridor.
Poorly maintained sidewalks make it difficult for pedestrians to safely navigate the commercial corridor.
Streetscape Observations
Broadway
Sidewalks and storefronts along Broadway are generally clean and well maintained.
Traffic congestion along the Broadway corridor creates traffic flow issues that impact Washington Heights consumers, merchants, and residents.
Juan Pablo Duarte Square
Vacant Storefronts
Storefront Mural
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FT WA
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EDG
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MB
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W 176 ST
W 178 ST
W 160 ST
W 172 ST
W 157 ST
W 168 ST
W 165 ST
HAVEN
AV
W 162 ST
GEORGE
WASHINGTON
BRIDGE
RIV
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ALEXANDER
HAMILTONBRIDGE
THE HIGH
BRIDGE
W 177 ST
W 170 STHENRY HUDSON PKW
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BROADW
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ST NICHOLAS AV
HighbridgePark
FortWashington
Park
Miles0 0.30.15
°
An analysis of 449 storefronts along Broadway and St. Nicholas Avenue revealed that 35% of storefronts are in poor condition, 56% are in average condition, and 9% are in good condition.
Vacant Lots Vacant Storefronts Parks & Open Spaces
11Washington Heights
DATA APPENDIX
Average Household Size
3.1 Washington Heights
Manhattan
New York City
Population Density (per square mile)
107,697 Washington Heights
Manhattan
New York CityA
MST
ERD
AM
AV
BR
OA
DW
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EDG
ECO
MB
E AV
AU
DU
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N A
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FT WA
SHIN
GTO
N AV
W 181 ST
W 155 ST
ST NIC
HO
LAS AV
W 180 ST
W 178 ST
W 150 ST
W 173 ST
W 161 ST
W 184 ST
W 168 ST
RIVERSIDE DR
HAVEN AV
W 159 STPINEHURST AV
BEN
NETT AV
RIVER
SIDE D
R W
W 177 ST
BROADW
AY
ST N
ICH
OLA
S AV
HA
RLEM
RIVER
DR
HENRY HUDSON
P KW
Y
GEORGE
WASHINGTON
BRIDGE
EDG
ECO
MB
E AV
HudsonRiver
Harlem
River
Miles0 0.40.2
°
Study Area Boundaries
Assessed Commercial CorridorsPrimary data on Washington Heights storefront businesses presented on pg. 6-8 was gathered along Broadway and St. Nicholas Avenue.
71,617
27,986
Total Population
100,433 Washington Heights
Manhattan
New York City
2.09
2.65
Area Demographics
Car Ownership
21.4% Washington Heights
Manhattan
New York City
Commuting Patterns
23%
45%
18,730 Work in Washington Heights, live elsewhere
1,635 Live & Work in Washington Heights
33,089 Live in Washington Heights, work elsewhere
18,730 33,0891,635Work Live
Washington Heights Context Area Demographic and employment data on pg. 12-13 correspond to the Washington Heights context area.
Trade Area Retail leakage, surplus, and retail opportunity data on pg. 9 correspond to the 0.25 mile trade area.
1,634,989
8,461,961
12 Avenue NYC Commercial District Needs Assessment
Local Residents’ Employment Jobs Located in Washington Heights
Foreign-Born Population
47% Washington Heights
Manhattan
New York City
29%
37%
Median Age
34.5 Washington Heights
Manhattan
New York City
36.7
35.9
Race/Background Washington Heights Manhattan NYC
Under 5 Years
5–14 Years
15–24 Years
25–44 Years
45–64 Years
65+ Years
Population Age Washington Heights Manhattan NYC
5%
8%
14%
37%
24%
12%
5%
7%
12%
37%
24%
14%
7%
11%
13%
32%
25%
13%
Educational Attainment Washington Heights Manhattan NYC
Income
Median Household Income
$40,125 Washington Heights
Manhattan
New York City
$75,513
$55,191
Pop. Below Poverty Line
22% Washington Heights
Manhattan
New York City
18%
20%
Employment
Unemployment*
13% Washington Heights
Manhattan
New York City
6.9%
8.6%
Population in Labor Force
65% Washington Heights
Manhattan
New York City
68%
64%
Local Jobs and Employment
Source: US Census Bureau, 2012-2016 American Community Survey; 2014 OnTheMap Application; NYS Department of Labor, December 2018.
Area Demographics
Hispanic or Latino (of any race)
White alone
Black or African American alone
Asian alone
Two or more races
Some other race alone
American Indian and Alaska Native alone
Native Hawaiian and Other Pacific Islander
71%
12%
12%
4%
1%
0%
0%
0%
26%
47%
13%
12%
2%
0%
0%
0%
29%
32%
22%
14%
2%
1%
0%
0%
12th Grade or Less, No Diploma
High School Graduate
Some College, No Degree
Associate’s Degree
Bachelor’s Degree
Graduate or Professional Degree
31%
20%
15%
6%
18%
10%
13%
13%
10%
4%
32%
29%
19%
24%
14%
6%
36%
15%
23%
11%
8%
20%
17%
4%
3%
2%
3%
3%
* Note: Unemployment figures are based on data from 2012-2016. As of November 2018, the unemployment rate is 3.3% for Manhattan and 3.7% for New York City (NYSDOL); updated neighborhood-level data for Washington Heights is not available.
13Washington Heights
Educational Services, Health Care, Social Assistance
Accommodation, Food Services, Arts, Entertainment
Retail Trade
Professional, Scientific, & Technical Services
Finance, Insurance, Real Estate
Other Services
Transportation, Warehousing, Utilities
Construction
Manufacturing
Public Administration
28%
19%
12%
8%
7%
7%
5%
4%
4%
2%
Educational Services, Health Care, Social Assistance
Accommodation, Food Services, Arts, Entertainment
Retail Trade
Professional, Scientific, & Technical Services
Finance, Insurance, Real Estate
Other Services
Transportation, Warehousing, Utilities
Construction
Manufacturing
Public Administration
MTA Annual Bus Ridership (2017)
4.0M M3
4.5M M4
2.2M M5
5.0M M100
4.3M Bx7
Washington Heights Transportation
Vehicular Traffic
23,606 between W. 155th Street and W. 179th Street on Broadway
5,384 between W. 173rd Street and W. 180th Street on Wadsworth Street
DATA APPENDIX
Sources: MTA 2017; NYC DOT September 2017; NYS DOT 2015 Annual Average Daily Traffic Data.
Average Weekday Subway Ridership (2017)
10,802 157th Street
25,589 168th Street
13,217 175th Street
10,981 181st Street
11,693 181st Street
CA 1
1
A
A
1
Pedestrian CountsWest 181st Street/St. Nicholas Avenue
1,386 Weekday Morning (7 - 9 a.m.)
7,668 Weekday Afternoon (4 - 7 p.m.)
6,307 Weekend (12 - 2 p.m.)
Bx6
SBS
Bx6SBS
101
100
5BX
7
984
35100
BX
7
4
100
5
4
101
3
2
2
3
98
98
4
98
BX
3BX
11BX
13BX
35BX
36
2
BX
3BX
11BX
13BX
35BX
365 98
1
CA
AM
STER
DA
M A
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BR
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DW
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AU
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N A
V
W 155 ST
FT WA
SHIN
GTO
N AV
EDG
ECO
MB
E AV
W 176 ST
W 178 ST
W 160 ST
W 172 ST
W 157 ST
W 168 ST
W 165 ST
HAVEN
AV
GEORGE
WASHINGTON
BRIDGE
RIV
ERSI
DE
DR
JUM
EL P
L
ALEXANDER
HAMILTONBRIDGE
THE HIGH
BRIDGE
W 177 ST
W 170 ST
HENRY HUDSON PKW
Y
W 181 ST WASHINGTONBRIDGE
BROADW
AY
ST N
ICH
OLA
S AV
ST NICHOLAS AV
GWBBus Station
HighbridgePark
FortWashingtonPark
Miles0 0.30.15
°
Washington Heights Transportation
Bus Routes
NYC Subway
Bicycle Lanes
14 Avenue NYC Commercial District Needs Assessment
Commercial Revitalization, Avenue NYC multi-year grant, awarded to Community League of the Heights, 2018-2021.
Neighborhood Design Lab services, awarded to Community League of the Heights, 2019.
Placemaking, Avenue NYC grant of $30,000 awarded to the Washington Heights BID, 2018.
Placemaking, Avenue NYC grant of $30,000 awarded to the Washington Heights BID, 2017.
Business Attraction, Avenue NYC grant of $25,000 awarded to Community League of the Heights, 2016.
Placemaking, Avenue NYC grant of $20,000 awarded to the Washington Heights BID, 2016.
Capacity Building, Avenue NYC grant of $25,000 awarded to Community League of the Heights and Broadway United Businesses, 2015.
Placemaking, Avenue NYC grant of $20,000 awarded to the Washington Heights BID, 2015.
Recent SBS Investments in the Neighborhood
SourcesESRI and Infogroup, Inc. January 2019 ESRI Retail Market Place Profile.
Metropolitan Transportation Authority. 2017. Average Weekday Subway Ridership.
NYS Department of Labor. December 2018. Unemployment Rate Rankings by County.
NYS Department of Transportation. 2015 Annual Average Daily Traffic, using Traffic Data Viewer.
NYC Department of Finance, Division of Tax Policy, using data from NYS Department of Taxation and Finance. Business sales are reported by tax year, which runs from March 1st to February 28th. Sales data are compiled from sales tax returns, which are rolled up by tax filer within a year, excluding returns with negative sales amounts. For each year, each tax filer is reported according to the address listed on their latest return. Large outliers were removed.
NYC Department of Small Business Services. Fiscal Year 2018. Business Improvement Districts Trends Report.
NYC Department of Transportation. September 2017. Bi-Annual Pedestrian Counts.
U.S. Census Bureau. 2015. OnTheMap Application. Longitudinal-Employer Household Dynamics Program.
U.S. Census Bureau. American Community Survey, 2013 American Community Survey 4-Year Estimates, using NYC Census FactFinder. Washington Heights Census Tracts: 263, 261, 253, 251, 245, 241, 243.01, 247, 255, 249, 265, 239, 237
Photo Credits: © NYC & Company: Joe Buglewicz, Alex Lopez, Will Steacy; Flickr: Brian D. Bumby, Matt Green; Community League of the Heights; NYC SBS: Madelaine Britt.
Inwood Library, Community League of the Heights with NYC Department of Housing Preservation Development (HPD), 2022 (proposed completion date). Inwood NYC Planning Initiative, NYC Economic Development Corporation, 2018.
Existing Plans & Studies
15Washington Heights
The NYC Department of Small Business Services (SBS) helps unlock economic potential and create economic security for all New Yorkers by connecting New Yorkers to good jobs, creating stronger businesses, and building thriving neighborhoods across the five boroughs.
ABOUT SBS
nyc.gov/avenuenyc
We would like to recognize and thank the following individuals and organizations for their contributions to the development of the Washington Heights Commercial District Needs Assessment:
Manhattan Borough President Gale BrewerNYC Council Member Mark Levine NYC Council Member Ydanis RodriguezManhattan Community Board 12Washington Heights MerchantsWashington Heights Shoppers and Residents
ACKNOWLEDGMENTS