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Warm-Up Market Structures and Competition
?
Words to Know
Fill in this table as you work through the lesson. You may also use the glossary to help you.
compete to work toward a goal while attempting to defeat
monopolistic competition
a market structure in which sellers produce the
same item but each producer sets its price and
quality without impacting the whole market
monopoly a market that has a supplier of a good or service
Lesson Goals
Learn about market structures.
Discover how
affect the economy.
Analyze the
between monopolistic competition and pure competition.
Explain how
function.
Lesson Question
WK2
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Market Structures and CompetitionWarm-Up
Words to Know
Competition
Competition occurs when two or more work to gain business from consumers.
• Producers compete by offering incentives to consumers.
• Competition is not always present in the market.
Competition and Market Structures
Monopoly
Oligopoly
Monopolistic competition
Pure competition
COMPETITIONCOMPETITION
oligopoly a market situation that exists when there are businesses in a marketplace
pure competitiona market with many sellers of products, flow
of information, and free entry to and exit from the marketplace
sovereignty a influence on a market
WK2
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Warm-Up Market Structures and Competition
Why Competition Matters
Market structures affect the that Kaitlyn has available to her.
Kaitlyn wants to purchase new software for her computer. She wants to
find a product that will meet her needs, and she has price requirements
to keep her within her budget.
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Market Structures and Competition
Monopoly
A monopoly is a market that has a supplier of a good or service.
2Slide
Instruction
How Monopolies Form
Monopolies can form when:
• there are no close for available goods.
• there is a preventing producers from entering the market
Natural Monopolies
Natural monopolies form when one producer can naturally meet the entire
of the market.
• Occurs because cost of production is too for more producers
• Can include , such as electricity providers
Technological Monopolies
Technological monopolies occur when one producer controls a of production.
• This can occur when a is issued.
• A producer has control of the only way to create a product.
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Market Structures and Competition
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Government Monopolies
Government monopolies are created and run by the government of a nation.
• The producer is the only one in the specific market.
• Other producers are not allowed to enter the market by .
Consumers and Monopolies
In a monopoly, there is little or no consumer .
• Consumers have choices.
• Prices do not vary because there is no present.
• Consumers must purchase what is available to them.
Oligopoly
An oligopoly exists when there are a producers that dominate a marketplace.
How Oligopolies Form
Oligopolies can form when:
• there are no close for available goods.
• there is a preventing producers from entering the market.
• firms cooperate to set or shut out competition.
Instruction
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Market Structures and CompetitionInstruction
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Characteristics of Oligopolies
In an oligopoly:
• competition is .
• producers do not control the entirely.
• competition usually occurs through brand loyalty, , and promotions.
Oligopolies in American Industry
The car industry can be considered an oligopoly.
• There are significant barriers to .
• loyalty and image heavily affect .
Consumers and Oligopolies
Consumers have sovereignty in an oligopoly market.
• Consumer choices are limited and usually revolve around brand
.
• Consumers often have to pay more for goods and services because
oligopolies are .
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Instruction Market Structures and Competition
Characteristics of Monopolistic Competition
Monopolistic competition occurs when:
• producers set their own , but their prices are in the same
range as their competitors’ prices.
• producers compete with other sellers by producing
goods.
• there are few barriers to entering the market.
Monopolistic Competition and Consumers
Consumer sovereignty is limited in a system of monopolistic competition.
• Producers must still provide goods that want to buy.
• Consumers have more because there are fewer barriers to entering the market.
Pure Competition
Pure competition occurs when producers sell goods and services.
Instruction
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Monopolistic Competition
Monopolistic competition occurs in a market without identical products.
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Market Structures and CompetitionInstruction
Pure Competition and Consumers
Consumer is greatest in a system of pure competition.
• Consumers can affect the market by making based on price.
• Consumers have few choices because goods are identical and prices are the same.
• Competition creates prices.
Characteristics of Pure Competition
Pure competition occurs when supply identical goods.
• There are few barriers to entry.
• Firms have no control over price, as it is based solely on and demand.
• Producers have a relatively market share.
• Consumers decide what to purchase based purely on .
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Market Structures and CompetitionSummary
2Slide
Review: Competition and Market Structures
Monopolistic competition
MORE COMPETITIONLESS COMPETITION
competition
Monopolistic competition
MORE COMPETITIONLESS COMPETITION
competition
Monopolistic competition
MORE COMPETITIONLESS COMPETITION
competition
Answer
Lesson Question How do market structures affect competition??
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Market Structures and CompetitionSummary
Review: Monopolies and Oligopolies
Number of producers One A few
Barriers to entry High High
Basis of competition None Quality and service
Effect on consumers No choices Few choices
Review: Monopolistic Competition and Pure Competition
competition
competition
Number of producers Many Many
Barriers to entry Low Low
Basis of competition Price, quality, features and service
All firms sell at the same price
Effect on consumers Many choices based upon brand loyalty
Goods are identical; prices are the same
2Slide
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Summary Market Structures and Competition
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