WADSA AGARBATTI PROJECT Gadchiroli district is one of the most backward districts of the state of Maharashtra. With little employment opportunities in the urban sector, low HDI index and lack of industrial growth majority of the people are poor and work as agriculturists and agriculture labour. With 76% of the area under forests, the forest department is a major wage provider providing wages through Tendu Bonus Distribution, Plantation and Nursery Activities and MNREGA works. These works are however seasonal and so provide temporary employment. Keeping in mind these problems, and owing to the abundance of Bamboo, one of the activities started is the Agarbatti Project in 2012. Agarbatti making consists of 4 steps: a. Bamboo Round Stick Making b. Coating with Dough c. Scenting/Perfuming d. Marketing and Sale. The project involves production of raw agarbattis at the local centers employing ladies and then supplying them to the various brands for perfuming and sale. This basic job of creating raw agarbattis is vital in the value chain of agarbatti making and provides a dignified and desk job for the women employed. The project was first started in May 2012 in 5 centers across the district and today boasts of 30 centers each employing 15-20 ladies. One of the first centers to be set up in Wadsa Forest Division was the Porla Agarbatti Centre started with 20 ladies. These ladies were selected on the basis of certain criteria like the landless, widowed women, women with children with no livelihood means, young women with old dependent parents etc. In these centers the women are trained to prepare the agarbatti mixture and coat it around the bamboo stick with the help of pedal machines. On an average each lady makes 12-15kg of agarbatti per day and is paid
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WADSA AGARBATTI PROJECT
Gadchiroli district is one of the most backward districts of the state of
Maharashtra. With little employment opportunities in the urban sector, low HDI
index and lack of industrial growth majority of the people are poor and work as
agriculturists and agriculture labour. With 76% of the area under forests, the forest
department is a major wage provider providing wages through Tendu Bonus
Distribution, Plantation and Nursery Activities and MNREGA works. These works
are however seasonal and so provide temporary employment. Keeping in mind
these problems, and owing to the abundance of Bamboo, one of the activities
started is the Agarbatti Project in 2012. Agarbatti making consists of 4 steps:
a. Bamboo Round Stick Making
b. Coating with Dough
c. Scenting/Perfuming
d. Marketing and Sale.
The project involves production of raw agarbattis at the local centers
employing ladies and then supplying them to the various brands for perfuming and
sale. This basic job of creating raw agarbattis is vital in the value chain of agarbatti
making and provides a dignified and desk job for the women employed. The
project was first started in May 2012 in 5 centers across the district and today
boasts of 30 centers each employing 15-20 ladies. One of the first centers to be set
up in Wadsa Forest Division was the Porla Agarbatti Centre started with 20 ladies.
These ladies were selected on the basis of certain criteria like the landless,
widowed women, women with children with no livelihood means, young women
with old dependent parents etc. In these centers the women are trained to prepare
the agarbatti mixture and coat it around the bamboo stick with the help of pedal
machines. On an average each lady makes 12-15kg of agarbatti per day and is paid
against the quantum of agarbatti made at the rate of Rs.10/kg of wet agarbatti. The
subsequent drying and packing of the agarbattis is also the job of the ladies.
Owing to the fact that the job is easy to perform, gives high returns, people
can work in shade and provides employment through the year, the project soon
gained prominence and there is demand from several villages for setting up new
centres. The Porla Agarbatti Centre was expanded to accommodate 30 ladies and
the second centre in the division was established in village Sonsari of Delanwadi
range. Subsequently new centres were established at Wadegaon, Gothangaon and
Kurkheda.
Agarbatti Centre Porla.
Agarbatti Centre Gothangaon
The status of the 5 agarbatti centres is as follows:
S.No Centre Name Starting Date No. of
Machines
Agarbatti Made Revenue
Realized*
1. Porla June 2012 30 73 tons 12 lakhs
2. Sonsari May 2013 30 13 tons 2.5 lakhs
3. Gothangaon July 2013 30 15 tons 3.2 lakhs
4. Wadegaon June 2013 30 21 tons 3.8 lakhs
5. Kurkheda October 2014 20 1.5 tonnes 0.25 lakhs
Total 130 123.5 tons 19.75 lakhs
*Status as on Oct. 2014
Each centre has a supervisor who records the quantity of Agarbatti made by
each lady and payment is made against it once in 15 days. To ensure transparency
in the process and to eliminate human error, all women have been given RFID
based smart cards which record electronically the quantity of agarbatti made each
day by the individuals and stores them till deleted. Also now all ladies have been
given bank accounts and money is deposited directly into the respective account.
The project has installed a strong
bond between the women in the
centres and has united them as a
large family.
Wadsa Agarbatti Project-Success Indicators
1. Establishment of a labour intensive
employment.
2. Average wage rate earned increased from Rs.80 per day to Rs.150
3. Utilisation of vacant government in
godowns.
4. Close cordial relationship between Government staff and Villagers
5. Overall economic development of villages since regular inflow of funds
within the village.
6. Average number of wage earning
days to 225 days in a year
7. Development of Entrepreneurial skills among 30 to 40 women members of
GAP producer groups
8. Significant easing of pressure on the forest due to alternative livelihoods.
Success Indicators
labour intensive industry engaging locals in gainful
Average wage rate earned increased from Rs.80 per day to Rs.150
of vacant government infrastructures like rest houses
Close cordial relationship between Government staff and Villagers
Overall economic development of villages since regular inflow of funds
Average number of wage earning days in a year increased from 45 to 60
days to 225 days in a year.
Development of Entrepreneurial skills among 30 to 40 women members of
GAP producer groups.
Significant easing of pressure on the forest due to alternative livelihoods.
locals in gainful
Average wage rate earned increased from Rs.80 per day to Rs.150 per day.
frastructures like rest houses and
Close cordial relationship between Government staff and Villagers
Overall economic development of villages since regular inflow of funds
days in a year increased from 45 to 60
Development of Entrepreneurial skills among 30 to 40 women members of
Significant easing of pressure on the forest due to alternative livelihoods.
The project is unique in the sense it provides meaningful employment to the rural
women. As compared to toiling in the hot sun it gives them an opportunity to work
at a desk under a roof. It enabled them to earn about Rs. 3000 per month based on
their ability. It has led to establishment of new bonds and ties between the
members of the centre. It gives them a flexibility of working as per their
convenient timing and in a safe environment. Also literacy has nothing to do with
working in this project. Owing to these features this project is one of the most
widely spreading projects in Gadchiroli. Another positive outcome of this project
is the sea change in the outlook of the women. Since the inception of this project in
these two years the women have grown more confident, outspoken and have
developed a positive outlook towards life in general.