vol cycling at work.cycling at work. t A publication of the National Office Paper Recycling Proiect Recycling at Work Honors the 1998 Award Winners "And the winner is.. ." Master of

vol v 12 1 1

cycling at work. t A publication of the National Office Paper Recycling Proiect

Recycling at Work Honors the 1998 Award Winners

"And the winner is.. ." Master of Ceremonies Mayor

Paul Helmke of Fort Wayne, IN repeated as he named

each of the 1998 Recycling at Work Award winners on

March 18 at the Capital Hilton in Washington, DC.

The ceremony, held in conjunction with the U.S. Conference of Mayor's Environmental Legislation

Conference and the Municipal Waste Management

Association's 1998 Annual Meeting, was the climax of

the 1998 Recycling at Work Awards program in which

entrants competed for recogniti

gories including the prestigious

Recycler of the Year Award and

In an effort to keep pace with the growing number of

recyclable materials generated in office places, the Recycling

at Work Campaign has just released the Toner Cartridge

Recycling Guide. The brochure, sponsored by Recycling at

Work members Canon U.S.A., Inc., Hewlett-Packard

Company, Lexmark International, and The Document

Company Xerox, is intended to educate office workers about

the ease with which empty toner cartridges can be recycled.

Municipalities can order the brochure free of charge for

distribution to local businesses and local, state, and federal

government offices. "Many office workers don't realize that

recycling their empty toner cartridges is so easy. Most orig-

inal cartridge manufacturers provide a pre-paid return ship-

See Toner Cartridge Recycling page 5

What's rnslae i Clean Your Files Day

Page 6

CSA Compliant Paper Plan

Page 6

Office Recycling Innovations

Page 7

AF&PA Awards

Page 8

Spring 1998

a collaborative effort by leaders in

the public and private sector to

establish an office recycling ethic

iii A m r i ~ . / T ' h ~ P r ~ e d s ~ ~ 1 i r

to maximize recycling and mini-

mize disposal of office paper.

Project St&

David Gatton, Managing Director

Sharon Oxley, Director

Lisa Subick, Program Manager

Imoni Washington,

Research Associate

Principal Benefactors:

Boise Cascade Corporation

Browning-Ferris Industries

Canon U.S.A., Inc.

Fort Howard Corporation

Hewlett-Packard Company

Lexmark International, Inc.

Moore Document Solutions

National Association of Counties

National Conference of State

Legislatures

National League of Cities

National Wildlife Federation

Union Camp Corporation

United States Conference of Mayors

(Managing Principal)

United States Environmental

Protection Agency

United States Postal Service

Waste Management, Inc.

Weyerhaeuser Company

Xerox Corporation

National Sponsor

The Direct Marketing Association

Printed on recycled con- tent paper M i u m 20% post consumer content fiber

The Recycl~ng at Work Newsletter is

published by the Nationd Office Paper

Recycling Project at staff headquanets, locat-

ed at the offices of the US. Conference of

Mayors, 1620 Eye Street, #GOO, Washington,

DC 20006 (202) 223-3088.

As we prepare for the upcoming fiscal year, which begins

in July, it is apparent that next year's work plan will be of a

more technical nature. The 30% Study will result in an

evaluation of the quality and performance of 30% content paper by the

Government Printing Office, Canon, Hewlett Packard and Lexmark. The

testing and compilation of the results will be completed prior to federal

agencies moving to 30% content paper in 1999 as required by Executive

Order 12873.

The Recycling at Work Technical Committee has been discussing the

role it could play in boosting recovery of paper by flagging office recycling

programs. To this end, the Recycling at Work Campaign has selected

Franklin Associates, Ltd., to conduct an analysis of office recycling pro-

grams and to identify opportunities on how best to increase recovery while

reducing costs. Recommendations will be incorporated into our existing

outreach efforts like Clean Your Files Day.

Our second annual Clean Your Files Day has attracted even more cities

than last year and is shaping up to be the best ever. The new tool kit has

been well received and, as cities and businesses send in new ideas, will con-

tinue to improve.

Be sure and take advantage of the new Toner Cartridge Recycling

brochure. It's free, thanks to the sponsorship of Principal Benefactors

Canon, Hewlett Packard, Lexmark and Xerox, and you can order as many

as you need for your city or business. See the article in this issue of the

newsletter for more information.

A few notes on upcoming events and publications. This summer look

for our Annual Progress Report that will detail our accomplishments this

fiscal year and provide highlights of next year's work plan. Also, be sure to

visit us at our booth at the National Recycling Coalition this September in

Albuquerque, NM to pick up the latest in program materials. We look

forward to seeing you there!

Sharon Oxley, Director

National Office Paper ~ e c ~ c l i i e e c t

Spring 1998

From 1998 Award Winners page 1

the Year Award.

With champagne in hand, the audience enjoyed Helmke's

opening remarks on the importance of recycling and com-

mending the outstanding efforts of those that promote it.

He presented the ten Leadership Awards beginning with the

Clean Your Files Day Award, won by the State of Iowa,

Departments of General Services and Natural Resources.

Douglas Reed, Recycling Coordinator of the Department

of General Services, shook hands with Helmke as he accept-

ed the handmade recycled content glass statuette in recogni-

tion of the State's accomplishments in implementing suc-

cessful Clean Your Files Days over the past two years. The

State of Iowa Capitol Complex and its 4,500 employees col-

lected over 54.4 tons of material, earned $2,200 for recov-

ered material and avoided $1,600 in landfill fees in just five

hours at their 1997 event. In addition the DNR also pro-

duced a Clean Your Files Day Video which the Recycling at

Work Campaign is distributing nationally,

Beth Eckl of the General Services Agency (GSA) of

Alameda County, accepted the Buy Recycled Award in

recognition of the county's Recycled Content Product

Purchase Preference Program. This Procurement policy

resulted in the GSA spending $6 million on recycled con-

tent products over the past six years.

Helmke accepted the Commercial Recycling Program

well-publicized and, now,

ycled and a 58% increase in

replaced polystyrene cups in favor of cups made of recycled

content material and recycled over 165,000 square yards of

carpeting recovered during building renovations. George

Lavas, Senior Manager of Corporate Facilities General

Affairs at Canon and Joseph Palmeri, Safety and

Compliance Specialist were on hand to accept Canon's

award.

"In order for any organization or business to have a suc-

cessful recycling program, they must first instill a recycling

ethic within their workforce," Helmke said as he named the

City of Los Angeles as the 1998 Employee Education and

Outreach Award Winner. Susanna Estreller, Program

Administrator of the City Facilities Recycling Program

made her way onstage to accept the award honoring the

City's ambitious outreach initiative which reached over

36,000 employees who work in the city's 500 facilities. By

motivating its workforce, Los Angeles has made significant

progress in meeting the state mandated solid waste reduc-

tion goal of 50% by the year 2000. "Our employee educa-

tion program begins with the belief that action results from

education. Unless we continuously motivate our employees

with useful information about the benefits of successful

recycling, we can't expect to achieve the results that we are

looking for. Education is a critical component of every

program," said Estreller.

Another Recycling at Work Principal Benefactor, the

U.S. Postal Service, swept four of the ten leadership awards

winning the Closed Loop Recycling Award, the

Environmental Responsibility Award, the Model Recycle

Award, and the Principal Benefactor of the Year Award.

Closing the recycling loop requires effort, initiative an

creativity, all qualities exemplified in the U.S. Postal

Service's Affirmative Purchasing Program, which incorpo-

rates effective buy-recycled initiatives, creative recovery

processes and clearly articulated and widely publicized uti-

lization guidelines. This award winning program has

resulted in over $8 million in revenue from recycling and

more than $160 million in purchases of recycled content

materials in fiscal year 1997.

The Postal Service earned the Environmental

Responsibility Award for their Environmentally Benign

Pressure Sensitive Adhesive Program. The research will

result in reduced "stickies" contamination by developing a

new adhesive for postage stamps and label products that

can be successfully and economically removed during the

See 1998 Award Winners page 4

recycling at work I Spring 1998

From 1998 Award Winners page 3

paper recycling process.

Mike Fanning, Environmental Specialist, and Ray

Levinson, Acting Manager of Environmental Management

and Policy, were happy to accept both the Closed Loop

Recycling and Environmental Responsibility Awards on

~ehal f of the U.S. Postal Service.

"Each year the Recycling at Work Campaign recognizes

the extraordinary recycling achievements of an individual,"

Helmke said as he introduced Leanne Meyer, Recycling

Coordinator of the Lansing Processing and Distribution

See 1998 Award Winners page 5

Thomas Stoneback, Vice President ond CAO of Rodole Press presents the Art Sachler, Vice President of Government Affairs for Time Warner accepts ward for Real Goods Trading Compony to Denise Hamler, Co-op America. D M Robert Rodale Recycler of the Year award for Warner Brothers Studio.

Warner Bros. Studios Facilities walked away for recovered wood fiber, and an extensive comtnu- Mailer of the Year Awa~d, the thild Roclale with The DMA Robert Rodale Recycler of the nity and employee outleach catnpaign. Award teceived by the cotnpany. O n hand Yea1 Award. Real Goods Trading Company's Aftet the video presentation, Stotieback ple- accept the award on behalf of Real Goods conscientious mail~ng plactlces earned the com- sented Warnel Blos. Studios Facilities withrThe 'lkading Company was Denise Hamlet, Dir pany the DMA R o b e ~ t Rodale Envi~onmental DMA Robelt Rodale Recycler of the Year Award of Ma~lteting and Development I'tograms for Mailer of the Year Award at the 1998 Recycling accompanied by their $5,000 cash award that Co-op America, who will ~eceive $1,250 of the at Work Awards Program. they will donate to the Burbank Unified School $5,000 cash prlze accompanying the award.

This year the DMA Robelt Rodale Awards, District for its Waste Reduct~on/Educatlon $2,500 of the prize money will be given to the established in 1991 by the Direct Marketing Project. Art Sachler, Vlce I'lesldent of Institute fol Solar Livlng and the lemaining pol Association in honor of the metnoly and spirit of Government Affairs for Time Warner was tion of the $5,000 cash awatd is to be Rodale Press's long-time chairman and present to accept the award. donated to the Trees Foundation. executive, the late Robert Rodde, ~-.-c.7-%-~f2 - -- The 108-acre Warnel Bros. Erivironmental sustainability is cen- melged with the Recycling at Walk pmi Studios employs ovel 3,500 tlal to Real Goods T~ading Company, a Awards. The two top awards came with employees and runs like a small fact made evident by thei~ award winnln a beautihl hand blo\vn glass globe of the city, yet has maintained its dedi- mailing plactices. By frequently updat-

Direct Marketing Association e a ~ th and a $5,000 dollar award donated cation to improving the quantity ing all mailing lists, and limitit~g cata- to the environlnental organization of the winner's and quality of recycled matelial. In addi- logue mailings to f i~st editions, Real choice. tion, the Studio's employee recycling outreach Goods has greatly reduced ~nisditected or

Before turning over the miuophone to program goes beyond ensuring part~cipation in unwanted mail. In addition, Real Goods lequir Thomas Stoneback, Vice President and Chief wolkplace recycling proglarns to plomote the adherence to its environmentally sound mailing Administrative Oficer of Rodale Press, for the lecycling ethic as a lifestyle. "Warner Bros. procedures by all organizations that rent theil DMA Rodale Awald presentation, Mayor Paul Studios exetnplifies what it is to be the Recycler mailing lists. Helmke, Ft. Wayne, IN recognized of the Year with outstanding efforts in all cate- "Real Goods goes beyond implementing env QuadlGtaphics, the DMA Robert Rodale Recycle1 gories of workplace recycling," said Fran ronmenrally responsible mailing practices inter- of the Year honotable mention. QuacVGraphics' McPoland, the Federal Environmental Executive nally by promoting their standards to evelyone

w ~ t h whom they do business," said Sharon Ode D~rector of the Recycling at Work Campaign.

Spring 1998

From 1998 Award Winners page 4

Center of the U.S. Postal Service. Meyer's contributions

through the "Resource Productivity" Program which utilizes

existing infrastructure for the implementation of new recy-

cling practices, helped to ensure the 80% recycling rate

achieved by the Processing and Distribution Center in 1997.

For the first year, the Recycling at Work Campaign rec-

ognized the outstanding contributions of an individual

Principal Benefactor. This honor was bestowed upon Dan

DeMiglio, Manager of the San Francisco Corporate

Relations Center of the U.S. Postal Service. DeMiglio's

tenure on the Recycling at Work Communications

Committee has included above the call of duty efforts for

Clean Your Files Day. His accomplishments include con-

ducting a radio tour, preparing a post master's kit for

35,000 post masters across the country and facilitating the

teaming of postal facilities with mayors to participate in

Clean Your Files Day. "We at the Postal Service take great

pride in our environmental programs and are pleased to

have these efforts recognized by the Recycling at Work

Campaign.," said DeMiglio.

Two applicants were selected this year to be co-winners of

the Public Outreach Award. Hope McAloon from the City of

Burbank, CA, and Rudy Davidson, Director of the

Department of Solid Waste Management and Services of the

City of Louisville, KY, shared the honor for the efforts of both

cities in spreading the recycling message to their communities.

Burbank's "Learning Center" entertained over 1,700 visitors

in 1996 and more in 1997 with a lending library of recycling

videos, books, magazines and a composting workshop and

demonstration site, all promoting the city's new materials

recovery facility and automated collection program. In addi-

tion, Burbank issued a semi-annual newsletter to residents and

businesses, distributed free recycling receptacles and offered

free collection at area schools and businesses, and helped

finance the elementary "WasteLess Lunch" pilot program.

Through its twelve month "Up the Volume" Campaign,

Louisville set out to publicize recent changes in the sched-

ule and make-up of recyclable materials. The city spread

the word through a variety of media including the local

CBS affiliate, WKLY, and the local newspaper, the Courier-

Journal. In addition, Louisville recruited area businesses to

promote the message of recycling to their customers. These

measures enabled the city to achieve an annual increase of

44% of recyclables collected.

Following the ceremony, the availability of the Recycling

at Work Campaign's annual publication, Successes, which

highlights winners and their accomplishments was

announced. To obtain a copy of Successes, please call Lisa

Subick at (202) 86 1-6776.

From Toner Cartridge Recycling page 1

ping label in every new toner cartridge box. You simply

Sharon Oxley, Director of Recycling at Work says, "We

hope communities and businesses will take advantage of

place the used cartridge in the box from the new cartridge this simple, convenient way of expanding their

and follow the shipping instructions. It is that simple." office recycling program. The companies

says Frank Giordano, Executive Director of the Pollution that sponsored this brochure want con-

Control Financing Authority of Camden County, NJ. sumers to recycle the empty cartridges not

Over 42 million toner cartridges from computer only because it is the right thing to do, but

printers and copier machines will be sold in the because it saves them money, time and

United States alone in 1998. Each cartridge rep-

resents about 3 pounds of material of which For more information or a copy of the brochure

97% is recyclable. The recycling of these car- and an order form, please call Lisa Subick, Program

tridges can divert over 120 million tons of Manager, (202) 86 1-6776.

recyclable material from landfills each year.

Clean Your Files Day is Sweeping the Nation

Spring 1998

cling and provides a yearly reminder that recycling isn't a

one day event," says Corbin.

To help coordinators plan their event, Recycling at Work

has made some new tools available to all participants releas-

ing an instructional video and new poster. The video, orig-

inally produced by the Iowa Department of Natural

Resources and Rockwell Collins International, provides a

The Second National Clean Your Files Day is just visual representation of the planning process and the day's

around the corner and cities, representing 36 states, have events. The video is offered free of charge to all participat-

pledged their participation in the official Earth Day event ing cities and businesses.

of the U.S. Conference of Mayors. Over 120 cities and 70 The new poster helps office workers become more

businesses are busy planning events to celebrate the envi- engaged with the Clean Your Files Day event with an inter-

ronment and promote office place recycling. active search for recyclable products in a busy cartoon office

This year's event will utilize many forms of promotion, setting. The poster challenges employees to identify items

the U.S. Postal Service is once again sponsoring a nation- in the poster that are recyclable and the items they purchase

wide radio tour the week prior to Earth Day and will dis- that are made with recycled content. Space is provided on

tribute a radio feed to many stations for play during the the poster for each participant to enter the date of their

week of April 20th and after. Mayor Rosemary Corbin, event as well. This poster and other promotional material

Richmond, CA will represent Recycling at Work as the is provided at a nominal cost and can be ordered from

spokesperson for the Clean Your Files Day promotions. Recycling at Work by calling (202)223-3088 and request-

"My city participates in this event because it gives us the ing an order form.

opportunity to re-educate our office workers about recy-

C SA An n ou nces PIa To Carry run out during the summer of 1998 at which time they will

Only Compliant Paper #

have only 20% recycled content paper available for pur-

chase. The price break previously offered on recycled con-

A welcome announcement from the U.S. General tent paper that was used to spur compliance will o

Services Administration, stating that they will carry only end April 1, 1998. Some agencies, such as the

copier paper that complies with Executive Order 12873,

was made just shortly after the agency surprised federal pro- ue the purchase of compliant

curement representatives with a vow to end the artificial Results from the four Fiscal Year 1997-98

cost reduction of five cents per box for compliant paper.

Commissioner of the Federal Supply Service, Frank are now up to 49% of copier paper

Pugliese, told federal agency representatives at the

December 1997 White House Conference that th ce for the entire fiscal year 1996 - 97 is at 39%.

cut of five cents per box less for recycled content ing to Fran McPoland, the Federal Environmental

paper would be discontinued as of January 1998. "GSAYs decision to discontinue virgin copier

after several meetings with federal agency represe will go a long way toward helping federal agen-

environmental organizations, and the Office of the Federal liance with E.O. 12873. It is quite

Environmental Executive, Pugliese agreed to carry only

paper compliant with the Executive Order. shortly after the switch to recycl

L GSA's remaining supply of virgin stock is expected to officially takes place."

Spring 1998

Office Recycling Innovations leave an office place to the

end products made from the

Featured at Seminar recovered materials.

In the afternoon,

Municipal waste directors, recycling coordinators, and

representatives from private industry met in a day long

seminar to discuss new innovations in ofice recycling.

City of San Jose's Ellen Ryan and San Diego's Helen

Heim discussed how their cities have reduced waste and

increased recycling simply by changing the sizes of the

the collection bins. Garbage cans are replaced with mini

bins and recycling containers the size of normal garbage

cans are placed in each office to change the way employ-

ees see waste disposal.

In addition to the reduced phage can size, employees

are responsible for emptying their own garbage into a

central can, while the recyclables are collected by janitori-

al staff. "It wasn't the easiest thing to do, office workers

don't want to give up their large garbage cans. But after a

couple of weeks, employees were really impressed by how

little of what they dispose of is non-recyclable. The pro-

gram has been running successfilly in all city depart-

ments ever since and we have eliminated the need for

some of our large garbage dumpsters," said Ryan. A few

problems resulted from this system, including an out-

break of fruit flys, however all were solved with a few

minor adjustments.

American Forest and Paper Association representative,

Elizabeth Seiler, stressed the importance of quality in

office recycling. The end product of recycling ofice paper

is only as good as what goes into the mix. AF&PAls new

brochure and poster on quality provides information on

how to keep contaminents out of the recycling stream and

how to source separate to ensure a quality product.

The morning session was brought to a close with a pre-

sentation by Recycling at Work member company, Canon

U.S.A., Inc., representative Tom Tsunenari's discussion on

toner cartridge recycling. Mr. Tsunenari described the

process of recycling empty cartridges from the time they

Lawrence Baker, City of

Irving, TX, and Doug Reed, Iowa State Department of

General Services, Des Moines, Iowa, shared information

about their 1997 Clean Your Files Day events. Mr. Baker

urged participants to start planning the event early and

discussed how the program will be expanded this year.

The Iowa Capitol Clean Your Files Day event won a 1998

Recycling At Work award for an outstanding effort in

planning and carrying out the event. "To make this

annual event successhl, we need good planning, and a lot

of promotion. Our Governor and all state agencies sup-

port and help promote the event. The tools provided by

the Recycling at Work staff have been selected from past

successhl events that have been held across the country.

That takes a lot of work and worry out of promoting the

concept to your office workers." said Reed.

The U.S. Postal Service and The Direct Marketing

Association presented ways to "green" the mail. Mike

Fanning, USPS, and Richard Barton, DMA, provided the

attendees with insight on maintaining mailing list proper-

ly to keep information up to date, using recycled content

paper and soy-based inks and provided an update on

research on environmentally benign adhesives.

Hope McAloon with the Burbank Recycling Center

highlighted the accomplishments of the 1998 DMA

Robert Rodale Recycler of the Year winner, Warner

Brothers Studio. The Studio has shown exemplary efforts

in source reduction, re-use and recycling that have

increased the 108 acre facilities' waste diversion rate from

7% to over 40% since it began in 1990 using such innov-

ative ideas as recycling movie sets.

The seminar closed with a presentation on the first

national America Recycles Day. The event's co-chair Fran

McPoland, the Federal Environmental Executive, showed

the newly released video detailing last year's event in

which all 50 states participated.

Spring 1998

AF&PA Awards Emphasize Quality Recovery

The American Forest and Paper Association is now

accepting entries for their 9th annual Best Paper Recycling

Awards Program, honoring the outstanding recycling efforts

of state and local governments, businesses, institutions and

non-profits with six $2000 cash prizes.

W Henson Moore, President and CEO of the AF&PA,

pointed out that a special emphasis will be placed on the

quality of recovered paper by requiring applicants to provide

documentation of their paper quality achievements. " Public

education efforts and forming constructive partnerships are

key components of a long-term, sustainable program and will

also be emphasized in the judging process." he said.

Winning entries will also include innovative, cost-effec-

tive practices and provide data detailing the program's mea-

surable successes including tonnage of paper recovered.

The six categories, in which a $2000 first prize will be

awarded are:

Statellocal government with 100,000 population and over

State and local governments with population of 100,000

and under

Businesses and institutions with 50 employees and over

Businesses and institutions with 50 employees and under

Non-profit organizations

Most improved paper quality

In addition to the $2000 cash prize, award winners will

receive a framed certificate presented in the winners'

hometown.

Eligible entries must be postmarked by May 15, 1998.

To request a copy of the Best Paper Recycling Award appli-

cation or for more information please call the AF&PA at

(202) 463-2592.

Paper Recycling PI

of Mayors

NW, 6th Floor

20006

roje