VitaStr ips By: David Walker, Pastor Perez, Lauren Valdes, Kate Melendi , Reman Algurishi
Feb 24, 2016
VitaStrips
By: David Walker, Pastor Perez, Lauren Valdes, Kate Melendi , Reman Algurishi
Overview of VitaStrips
By combining Vitamin C supplements to a starch based, digestible tablet, VitaStrips has created an easy to use vitamin for people on the go.
A teacher in collaboration with nutrition experts and herbalists formulated one of the leading immune support systems.
It all came out of a need: a busy person who couldn’t always take care of herself the way she wanted to and thought immune system support could help.
History of Airborne
Helping to support immune systems might not sound glamorous, but it makes us all warm and fuzzy inside.
Every one of us at Airborne, Inc. - including the Airborne guy himself – is dedicated to bringing you the best products possible.
Brand Image
Taste is KeyVitaStrips are manufactured to meet the expected taste that the Airborne Company is known for. A blend of orange citrus flavor will leave the mouth feeling refreshed after each use.
Nutritional FactsStrips should be ingested with caution for exceeding the suggested use can cause an upset stomach.
StrengthsEasy to use
Portable
WeaknessesLow DoseOne flavor
OpportunitiesStudents and Travelers
Limited Market
ThreatsSimilar Companies
FDA shut down
SWOT
VitaStrips will be sold in packs of 24 strips. The price per pack will be around $5.00 and may vary between locations.
PRICES
Distribution
AlbertsonsBJ’s Wholesale ClubCVSKmartPublixTargetWalgreensWalmartWinn Dixie
» VitaStrips will be marketed and distributed under the Airborne trademark.
» Our VitaStrips will be sold at this major stores:
Competitors
AthletesKidsPeople on the goHealth Aware
Target Audience