Visual Merchandising March Delivery 2011

VISUAL MERCHANDISINGSELLING OUT — MARCH DELIVERY

DEAR STORE MANAGER

The following material / tool has been made for the sole purpose of assisting you in creating a merchandising setup that will benefit your sales turnover in your store.The articles with the highest sale turnover has been used on all key ar-eas, ie. face outs / tables and T-racks.There is also used less styles in the walls in order to ensure a look that is “CLEAN” and easy for the customer to understand.

Please ensure you build the walls be-fore you place any kind of articles on it. You can use the build setup I have used here or see your BLEND guidelines for inspiration. If you have any questions what so ever please do not hesitate to contact me.

Tine LauridsenMail: [email protected]: +45 3062 2518

WALL NO. 01

When merchandising a wall please pay more attention to style and colour and less attention to the MIND-SETS! The whole purpose of this is to en-sure you end up with a wall that is in balance and easy for customers to respond to.Make sure you take the time to style it properly.The whole purpose of this is to ensure you end up with a wall that is in balance and easy for customers to respond to.Make sure you take the time to style it properly.

04

Use 2 articles per T- rack. Add accessories for max sales oppor-tunities

T–RACK NO. 01

05

Use 2 articles per T- rack. Add accessories for max sales oppor-tunities

T–RACK NO. 02

06

When merchandising a wall please pay more attention to style and colour and less attention to the MIND-SETS! The whole purpose of this is to ensure you end up with a wall that is in balance and easy for customers to respond to.Make sure you take the time to style it properly.When merchandising a wall please pay more attention to style and colour and less attention to the MIND-SETS! The whole purpose of this is to ensure you end up with a wall that is in balance and easy for customers to respond to.Make sure you take the time to style it properly.

TABLE NO. 01

07

When merchandising a wall please pay more attention to style and colour and less attention to the MIND-SETS! The whole purpose of this is to ensure you end up with a wall that is in balance and easy for customers to respond to.Make sure you take the time to style it properly.When merchandising a wall please pay more attention to style and colour and less attention to the MIND-SETS! The whole purpose of this is to ensure you end up with a wall that is in balance and easy for customers to respond to.Make sure you take the time to style it properly.

TABLE NO. 02

08

282 580

FREE & EASY

CLASSIC COOL

039 050 100 239

032005 042018 100 154 221 245 247

345258 513304

002 018

560

COLOUR CHARTS

09

WALL NO. 01

When merchandising a wall please pay more attention to style and colour and less attention to the MIND-SETS! The whole purpose of this is to en-sure you end up with a wall that is in balance and easy for customers to respond to.Make sure you take the time to style it properly.The whole purpose of this is to ensure you end up with a wall that is in balance and easy for customers to respond to.Make sure you take the time to style it properly.

10

Use 2 articles per T- rack. Add accessories for max sales oppor-tunities

T–RACK NO. 01

11

Use 2 articles per T- rack. Add accessories for max sales oppor-tunities

T–RACK NO. 02

12

When merchandising a wall please pay more attention to style and colour and less attention to the MIND-SETS! The whole purpose of this is to ensure you end up with a wall that is in balance and easy for customers to respond to.Make sure you take the time to style it properly.When merchandising a wall please pay more attention to style and colour and less attention to the MIND-SETS! The whole purpose of this is to ensure you end up with a wall that is in balance and easy for customers to respond to.Make sure you take the time to style it properly.

TABLE NO. 01

13

When merchandising a wall please pay more attention to style and colour and less attention to the MIND-SETS! The whole purpose of this is to ensure you end up with a wall that is in balance and easy for customers to respond to.Make sure you take the time to style it properly.When merchandising a wall please pay more attention to style and colour and less attention to the MIND-SETS! The whole purpose of this is to ensure you end up with a wall that is in balance and easy for customers to respond to.Make sure you take the time to style it properly.

TABLE NO. 02

14

COLOUR CHARTS

100

332 279 100

FREE & EASY

CLASSIC COOL

DARING SPIRIT

234 231 233 259 135 332

005 016 031 020 017 034

005 016 017 031 493 575 503 501 168

328 335 240 245 162 244 332 813 100

15