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VISUAL IDENTITY STYLE GUIDE sive gothic architecture. Logo colors: PMS 200 red, PMS 1245 gold, and black. May also be used in black only with tint. The crest was approved by the Army

Apr 06, 2020

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  • Georgia Military C O L L E G E

    CHARACTER ABOVE ALL

    OFFICIAL SEAL: DESIGN ELEMENT: The seal uses Arno Pro Bold Caption font reversed out of red band, and encompasses the historic Old Capitol Building. The seal uses two colors: the official red (PMS 200) and black. The background gray of the OCB and the two outer rings of the seal are a 35% tint of black. The seal may also be used in one color: black.

    WORDMARK: The official font for “Georgia Military College” is Garamond Premier Pro Semibold; small caps “Character Above All” is Garamond Regu- lar font; 65% tint black.

    PURPOSE: Office of the President; formal / state documents; graduation diplomas.

    The design of identity incorporates the core elements of branding: name, font, color, and visual mark.

    G EO

    RG IA

    MIL ITARY COLLEG

    E

    Character Above Al

    l

    V I S U A L I D E N T I T Y S T Y L E G U I D E

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER

    PREP SCHOOL LOGO: DESIGN ELEMENT: The design features the oval shape with GMC in PMS 200 red and black outline . The logo may also be used in one color - black | or black with lettering in 40% tint.

    WORDMARK: “Preparatory School”- Garamond Premier Pro Subhead black; small caps “Develop.../Elevate...” - Garamond Bold, font; 70% tint.

    PURPOSE: Prep School - Stationery packages (letterhead, BC, envelopes etc.), apparel and other GMC novelty items.

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER

    CORPS OF CADETS CREST: DESIGN ELEMENT: Designed by MAJ Grady Daniel, a GMC teacher in the 1960s. Symbols: the star represents our honor military rating; the ivy stands for higher education; the battlement shows defen- sive gothic architecture. Logo colors: PMS 200 red, PMS 1245 gold, and black. May also be used in black only with tint.

    The crest was approved by the Army Institute of Heraldry.

    LATIN: Translation of Opera Cum Fidelitate: To serve with fidelity.

    PURPOSE: Corps of Cadets - Military-related apparel and other GMC novelty items.

    Developing Champions since 1932

    Lettermen’s Cl ub

    ATHLETIC LOGO: DESIGN ELEMENT: Walking Bulldog Logo colors: PMS 200 red and black with black tint indicating gray.

    PURPOSE: Athletic material, advertising, uniforms

    LETTERMEN’S CLUB FONT: Nulshock Cambria font “Developing...”: Cambria Italic

    PURPOSE: Athletic Department use.

    INSTITUTIONAL LOGO: DESIGN ELEMENT: Oval surrounds “GMC” as emphasis to accommodate campuses throughout the state. Logo colors: PMS 200 red and black, black only or reversed

    LOGOTYPE: Georgia Bold font

    PURPOSE: College-wide - Stationery packages (letterhead, BC, envelopes etc.), apparel and other GMC novelty items.OFFICIAL COLORS:

    For Print: Red: Pantone 200 or in 4-color process, 100-M 70-Y 10-K

    Solid Black Gray: tint of black, or metallic silver

    FOR WEB Red: #CC0000 Black: #000000 Gray: #999999

    SEAL AND LOGOS: May be reproduced in: • Black and red • All black • All gray • All white against a contrasting color

    GMC CREST: • PMS 200 red, PMS 4505 gold and black • All black (with tint to show detail)

    One Word. One Gift.

    The Annual Fund for Georgia Military College

    ANNUAL FUND LOGO: DESIGN ELEMENT: Casual Illustration of the OCB

    Logo colors: PMS 200 red and black with black tint indicating gray.

    FONTS: Angelina / OptimusPrincepsSemibold

    PURPOSE: Encourage donors to give one word that tells what GMC means to them | and give one gift.

    EMAIL SIGNATURE: Minimum info required - Name Office Phone number(s) GMC Logo website: gmc.edu Any or all of the tagline/slogans: Start Here...Go Anywhere!

    "Start Here... Go Anywhere!" "Develop the Intellect ,Elevate the Character" "Character Above All" "Duty Honor Country"

    140 YEARS LOGO: DESIGN ELEMENT: Image of OCB with stylized 140

    Logo colors: PMS 7555 gold and black with black tint indicating gray.

    FONTS: Blacksword / Lato

    PURPOSE: To inform and celebrate the 140th year of our institution. Character Above All.

  • C A M P U S I D E N T I T Y S T Y L E G U I D E

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER

    070119

    Albany Campus

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER

    Augusta Campus

    Albany CampusAlbany Campus

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER Augusta CampusAugusta Campus

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER

    Columbus Campus Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER Columbus CampusColumbus Campus

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER

    Dublin CampusDublin CampusDublin Campus

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER Eastman CampusEastman CampusEastman Campus

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER Fairburn CampusFairburn CampusFairburn Campus

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER

    Fayetteville CampusFayetteville CampusFayetteville Campus

    OFFICIAL COLORS: For Print: Red: Pantone 200 or in 4-color process, 100-M 70-Y 10-K

    Solid Black Gray: tint of black, or metallic silver

    FOR WEB Red: #CC0000 Black: #000000 Gray: #999999

    LOGOS: May be reproduced in: • Black and red • All black • All red • All gray • All white against a contrasting color

    INSTITUTIONAL LOGO: DESIGN ELEMENT: Oval surrounds “GMC” as emphasis to accommodate campuses throughout the state. Logo colors: PMS 200 red and black, black only, red only or reversed

    LOGOTYPE: Georgia Bold font

    PURPOSE: College-wide Stationery packages (letterhead, BC, envelopes etc.), apparel and other GMC novelty items.

    TWO-COLOR: ONE-COLOR: ONE-COLOR: PMS 200 Red & Black Black or PMS 200 Red Black and 40% tint

  • C A M P U S I D E N T I T Y S T Y L E G U I D E

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER

    070119

    Milledgeville Campus

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER

    Global Online Campus

    Milledgeville CampusMilledgeville Campus

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER

    Global Online CampusGlobal Online Campus

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER

    Sandersville Campus Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER Sandersville CampusSandersville Campus

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER

    Stone Mountain CampusStone Mountain Campus Stone Mountain Campus

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER

    Valdosta CampusValdosta Campus Valdosta Campus

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER

    Warner Robins CampusWarner Robins Campus Warner Robins Campus

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER Zebulon CampusZebulon Campus

    Zebulon Campus

    OFFICIAL COLORS: For Print: Red: Pantone 200 or in 4-color process, 100-M 70-Y 10-K

    Solid Black Gray: tint of black, or metallic silver

    FOR WEB Red: #CC0000 Black: #000000 Gray: #999999

    LOGOS: May be reproduced in: • Black and red • All black • All red • All gray • All white against a contrasting color

    INSTITUTIONAL LOGO: DESIGN ELEMENT: Oval surrounds “GMC” as emphasis to accommodate campuses throughout the state. Logo colors: PMS 200 red and black, black only, red only or reversed

    LOGOTYPE: Georgia Bold font

    PURPOSE: College-wide Stationery packages (letterhead, BC, envelopes etc.), apparel and other GMC novelty items.

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER

    Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER Madison CampusMadison CampusMadison Campus

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