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Georgia Military COLLEGE CHARACTER ABOVE ALL OFFICIAL SEAL: DESIGN ELEMENT: e seal uses Arno Pro Bold Caption font reversed out of red band, and encompasses the historic Old Capitol Building. e seal uses two colors: the official red (PMS 200) and black. e background gray of the OCB and the two outer rings of the seal are a 35% tint of black. e seal may also be used in one color: black. WORDMARK: e official font for “Georgia Military College” is Garamond Premier Pro Semibold; small caps “Character Above All” is Garamond Regu- lar font; 65% tint black. PURPOSE: Office of the President; formal / state documents; graduation diplomas. e design of identity incorporates the core elements of branding: name, font, color, and visual mark. G E O R G I A M I L I T A R Y C O L L E G E C h a r a c t e r A b o v e A l l VISUAL IDENTITY STYLE GUIDE Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER PREP SCHOOL LOGO: DESIGN ELEMENT: e design features the oval shape with GMC in PMS 200 red and black outline . e logo may also be used in one color - black | or black with lettering in 40% tint. WORDMARK: “Preparatory School”- Garamond Premier Pro Subhead black; small caps “Develop.../Elevate...” - Garamond Bold, font; 70% tint. PURPOSE: Prep School - Stationery packages (letterhead, BC, envelopes etc.), apparel and other GMC novelty items. Preparatory School DEVELOP THE INTELLECT|ELEVATE THE CHARACTER CORPS OF CADETS CREST: DESIGN ELEMENT: Designed by MAJ Grady Daniel, a GMC teacher in the 1960s. Symbols: the star represents our honor military rating; the ivy stands for higher education; the battlement shows defen- sive gothic architecture. Logo colors: PMS 200 red, PMS 1245 gold, and black. May also be used in black only with tint. e crest was approved by the Army Institute of Heraldry. LATIN: Translation of Opera Cum Fidelitate: To serve with fidelity. PURPOSE: Corps of Cadets - Military-related apparel and other GMC novelty items. Developing Champions since 1932 L e t t e r m e n s C l u b ATHLETIC LOGO: DESIGN ELEMENT: Walking Bulldog Logo colors: PMS 200 red and black with black tint indicating gray. PURPOSE: Athletic material, advertising, uniforms LETTERMEN’S CLUB FONT: Nulshock Cambria font “Developing...”: Cambria Italic PURPOSE: Athletic Department use. INSTITUTIONAL LOGO: DESIGN ELEMENT: Oval surrounds “GMC” as emphasis to accommodate campuses throughout the state. Logo colors: PMS 200 red and black, black only or reversed LOGOTYPE: Georgia Bold font PURPOSE: College-wide - Stationery packages (letterhead, BC, envelopes etc.), apparel and other GMC novelty items. OFFICIAL COLORS: For Print: Red: Pantone 200 or in 4-color process, 100-M 70-Y 10-K Solid Black Gray: tint of black, or metallic silver FOR WEB Red: #CC0000 Black: #000000 Gray: #999999 SEAL AND LOGOS: May be reproduced in: • Black and red • All black • All gray • All white against a contrasting color GMC CREST: • PMS 200 red, PMS 4505 gold and black • All black (with tint to show detail) One Word. One Gift. The Annual Fund for Georgia Military College ANNUAL FUND LOGO: DESIGN ELEMENT: Casual Illustration of the OCB Logo colors: PMS 200 red and black with black tint indicating gray. FONTS: Angelina / OptimusPrincepsSemibold PURPOSE: Encourage donors to give one word that tells what GMC means to them | and give one giſt. EMAIL SIGNATURE: Minimum info required - Name Office Phone number(s) GMC Logo website: gmc.edu Any or all of the tagline/slogans: Start Here...Go Anywhere! "Start Here... Go Anywhere!" "Develop the Intellect ,Elevate the Character" "Character Above All" "Duty Honor Country" 140 YEARS LOGO: DESIGN ELEMENT: Image of OCB with stylized 140 Logo colors: PMS 7555 gold and black with black tint indicating gray. FONTS: Blacksword / Lato PURPOSE: To inform and celebrate the 140th year of our institution. Character Above All.
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VISUAL IDENTITY STYLE GUIDEsive gothic architecture. Logo colors: PMS 200 red, PMS 1245 gold, and black. May also be used in black only with tint. The crest was approved by the Army

Apr 06, 2020

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Page 1: VISUAL IDENTITY STYLE GUIDEsive gothic architecture. Logo colors: PMS 200 red, PMS 1245 gold, and black. May also be used in black only with tint. The crest was approved by the Army

Georgia MilitaryC O L L E G E

CHARACTER ABOVE ALL

OFFICIAL SEAL:DESIGN ELEMENT: The seal uses Arno Pro Bold Caption font reversed out of red band, and encompasses the historic Old Capitol Building. The seal uses two colors: the official red (PMS 200) and black. The background gray of the OCB and the two outer rings of the seal are a 35% tint of black. The seal may also be used in one color: black.

WORDMARK: The official font for “Georgia Military College” is Garamond Premier Pro Semibold; small caps “Character Above All” is Garamond Regu-lar font; 65% tint black.

PURPOSE: Office of the President; formal / state documents; graduation diplomas.

The design of identity incorporates the core elements of branding: name, font, color, and visual mark.

GEO

RGIA

MILITARY COLLEGE

Character Above All

V I S U A L I D E N T I T Y S T Y L E G U I D E

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

PREP SCHOOL LOGO:DESIGN ELEMENT: The design features the oval shape with GMC in PMS 200 red and black outline . The logo may also be used in one color - black | or black with lettering in 40% tint.

WORDMARK: “Preparatory School”- Garamond Premier Pro Subhead black; small caps “Develop.../Elevate...” - Garamond Bold, font; 70% tint.

PURPOSE: Prep School - Stationery packages (letterhead, BC, envelopes etc.), apparel and other GMC novelty items.

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

CORPS OF CADETS CREST:DESIGN ELEMENT: Designed by MAJ Grady Daniel, a GMC teacher in the 1960s.Symbols: the star represents our honor military rating; the ivy stands for higher education; the battlement shows defen-sive gothic architecture. Logo colors: PMS 200 red, PMS 1245 gold, and black. May also be used in black only with tint.

The crest was approved by the Army Institute of Heraldry.

LATIN: Translation of Opera Cum Fidelitate: To serve with fidelity.

PURPOSE: Corps of Cadets - Military-related apparel and other GMC novelty items.

Developing Champions since 1932

Lettermen’s Club

ATHLETIC LOGO:DESIGN ELEMENT: Walking BulldogLogo colors: PMS 200 red and black with black tint indicating gray.

PURPOSE:Athletic material, advertising, uniforms

LETTERMEN’S CLUBFONT: Nulshock Cambria font“Developing...”: Cambria Italic

PURPOSE: Athletic Department use.

INSTITUTIONAL LOGO:DESIGN ELEMENT: Oval surrounds “GMC” as emphasis to accommodate campuses throughout the state. Logo colors: PMS 200 red and black, black only or reversed

LOGOTYPE: Georgia Bold font

PURPOSE: College-wide - Stationery packages (letterhead, BC, envelopes etc.), apparel and other GMC novelty items.OFFICIAL COLORS:

For Print: Red: Pantone 200 or in 4-color process, 100-M 70-Y 10-K

Solid BlackGray: tint of black, or metallic silver

FOR WEB Red: #CC0000 Black: #000000Gray: #999999

SEAL AND LOGOS:May be reproduced in:• Black and red • All black• All gray • All white against a contrasting color

GMC CREST:• PMS 200 red, PMS 4505 gold and black• All black (with tint to show detail)

One Word.One Gift.

The Annual Fund for Georgia Military College

ANNUAL FUND LOGO:DESIGN ELEMENT: Casual Illustration of the OCB

Logo colors: PMS 200 red and black with black tint indicating gray.

FONTS: Angelina / OptimusPrincepsSemibold

PURPOSE: Encourage donors to give one word that tells what GMC means to them | and give one gift.

EMAIL SIGNATURE:Minimum info required -NameOfficePhone number(s)GMC Logowebsite: gmc.edu Any or all of the tagline/slogans: Start Here...Go Anywhere!

"Start Here... Go Anywhere!""Develop the Intellect ,Elevate the Character" "Character Above All""Duty Honor Country"

140 YEARS LOGO:DESIGN ELEMENT: Image of OCB with stylized 140

Logo colors: PMS 7555 gold and black with black tint indicating gray.

FONTS: Blacksword / Lato

PURPOSE: To inform and celebrate the 140th year of our institution. Character Above All.

Page 2: VISUAL IDENTITY STYLE GUIDEsive gothic architecture. Logo colors: PMS 200 red, PMS 1245 gold, and black. May also be used in black only with tint. The crest was approved by the Army

C A M P U S I D E N T I T Y S T Y L E G U I D E

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

070119

Albany Campus

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Augusta Campus

Albany CampusAlbany Campus

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Augusta CampusAugusta Campus

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Columbus CampusPreparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Columbus CampusColumbus Campus

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Dublin CampusDublin CampusDublin Campus

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Eastman CampusEastman CampusEastman Campus

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Fairburn CampusFairburn CampusFairburn Campus

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Fayetteville CampusFayetteville CampusFayetteville Campus

OFFICIAL COLORS:For Print: Red: Pantone 200 or in 4-color process, 100-M 70-Y 10-K

Solid BlackGray: tint of black, or metallic silver

FOR WEB Red: #CC0000 Black: #000000Gray: #999999

LOGOS:May be reproduced in:• Black and red • All black• All red• All gray • All white against a contrasting color

INSTITUTIONAL LOGO:DESIGN ELEMENT: Oval surrounds “GMC” as emphasis to accommodate campuses throughout the state. Logo colors: PMS 200 red and black, black only, red only or reversed

LOGOTYPE: Georgia Bold font

PURPOSE: College-wideStationery packages (letterhead, BC, envelopes etc.), apparel and other GMC novelty items.

TWO-COLOR: ONE-COLOR: ONE-COLOR:PMS 200 Red & Black Black or PMS 200 Red Black and 40% tint

Page 3: VISUAL IDENTITY STYLE GUIDEsive gothic architecture. Logo colors: PMS 200 red, PMS 1245 gold, and black. May also be used in black only with tint. The crest was approved by the Army

C A M P U S I D E N T I T Y S T Y L E G U I D E

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

070119

Milledgeville Campus

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Global Online Campus

Milledgeville CampusMilledgeville Campus

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Global Online CampusGlobal Online Campus

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Sandersville CampusPreparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Sandersville CampusSandersville Campus

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Stone Mountain CampusStone Mountain CampusStone Mountain Campus

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Valdosta CampusValdosta CampusValdosta Campus

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Warner Robins CampusWarner Robins CampusWarner Robins Campus

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Zebulon CampusZebulon CampusZebulon Campus

OFFICIAL COLORS:For Print: Red: Pantone 200 or in 4-color process, 100-M 70-Y 10-K

Solid BlackGray: tint of black, or metallic silver

FOR WEB Red: #CC0000 Black: #000000Gray: #999999

LOGOS:May be reproduced in:• Black and red • All black• All red• All gray • All white against a contrasting color

INSTITUTIONAL LOGO:DESIGN ELEMENT: Oval surrounds “GMC” as emphasis to accommodate campuses throughout the state. Logo colors: PMS 200 red and black, black only, red only or reversed

LOGOTYPE: Georgia Bold font

PURPOSE: College-wideStationery packages (letterhead, BC, envelopes etc.), apparel and other GMC novelty items.

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Preparatory SchoolDEVELOP THE INTELLECT|ELEVATE THE CHARACTER

Madison CampusMadison CampusMadison Campus