Virginia Housing Development Authority VHDA Social Media Strategy
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Virginia Housing Development Authority
VHDA Social Media
Strategy
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vhda.com | 800-227-VHDA
Our Presence
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vhda.com | 800-227-VHDA
History
YouTube2010
Facebook2012
Blog2013
LinkedIn2013
Google+2014
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vhda.com | 800-227-VHDA
The Team
Community Managers
PR Manager
Community Contributors
Copywriter
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vhda.com | 800-227-VHDA
Editorial Review
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Management Tools
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Results LinkedIn
• 660 Followers • Recruitment Tool
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vhda.com | 800-227-VHDA
Results Facebook
• 591 Likes • Resource for Lenders and Real Estate Agents
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Benefits
• More timely communication than our quarterly eNewsletter
• Opportunity to provide Customer Service
• Low cost tool to increase brand awareness
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Challenges
• Determining ROI
• Creating comprehensive reports
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