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© 2010 ITVibes, Inc. All rights reserved. Material may not be reproduced or distributed in any form without permission.
Viral Marketing with YouTube
by
Siva YennetiITVibes, Inc.
2 10/18/2010
1. Web Solutions
1. Websites, Ecommerce, CMS, Blogs
2. Social Media
1. Marketing, Branding, Integration
3. Business Apps
1. CRM, Email Marketing, Schedulers
4. Custom Solutions
1. .NET, PHP, Portals
2. JavaOnline Marketing
Our Value Proposition
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Doing the same thing over and over again and expecting different results.
– Albert Einstein
In Business this is a
BIG No-No!
What’s Wrong?
4 10/18/2010
1. Remove bus(y)ness and put bus(i)ness back.
2. Work smarter. And Harder too.
3. Work ‘on’ your business. Not ‘in’ your business.
4. Marketing is putting your brand where people are looking.
Business operations
5 10/18/2010
Have you spread the word out?
6 10/18/2010
Marketing Techniques
1. Traditional Marketing2. Local Networking3. Email Marketing4. Social Media & Viral Marketing5. Search Engine Optimization
(SEO)
7 10/18/2010
Social Media Marketing
1. Powerful marketing tool2. ROI = Return On Influence3. Networking is Social Branding4. Who you know? matters over
What you know? 5. Word of Mouth (Online)6. Organic SEO
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Being Viral is Marketing
Consumer Driven MarketingDelivering a market message that
spreads quickly and exponentially among consumers.
Word of Mouth Onlineon Steroids.
910/18/2010
Key Ingredients
1. There’s no recipe for instant success
2. Add fun and creative factor3. Share it with friends4. Have a clear message5. Add music, graphics, commentary6. Create Social Impact
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Ways to Get Viral
1. Message-boards and forums2. Blogs3. Email blast4. Social networks5. Websites6. Article submission7. Directory Listings
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Being Viral is Marketing
1. Free Video Sharing2. Gets more eyeballs3. User generated video content4. Music, Movies, Games etc.5. Demos, Presentations etc.6. Upload once, Publish Anywhere7. Greater SEO
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YouTube Facts
•2nd largest search engine •24 Hours of Video is Uploaded Every Minute•2M Mins of Video a day (34,560 hrs)•Total time spent watching 9.305 yrs•One needs over 1000 years of time to watch all videos on YouTube
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Viral is more than YouTube
I like it on the couch…I like it on the floor…I like it in the closet…
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Social Media Integration
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Sit down, and Think
1. Marketing Strategy2. Business Goals3. Technical Skills4. Reusability5. Professional help
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Build Customer-centric web presence
1710/18/2010
Connect with us
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Youtube.com/itvibes
itvibes.com
(281) 826 4880
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