Victoria Cross Paving Stones Launch of the winning design ’ 45 tweets 148 retweets 9.7m impressions Victoria Cross Paving Stones – four stage campaign In August 2013, Eric Pickles announced a campaign to honour Victoria Cross recipients from WW1, with commemorative paving stones laid in their birth place to: honour their bravery; provide a lasting legacy of local heroes within communities; enable residents to gain a greater understanding of how their area fitted into the First World War story. 1. August 2013 – launch of Competition to design a stone 2. October 2014 - Expert panel of judges announced 3. November 2014 - Winning design announced 4. August 2013 – launch of 1 st paving stones @ LivesOfWW1 Aug 22, 2:31pmThe first #WW1 #vcpavingstones are being laid tomorrow. Find out more about their life stories on the our blog ow.ly/ABxJb 17 RT’s @ BritEmbDublin Aug 23, 5.28pm Lt.Maurice Dease was the first VC winner #WW1 for his courageous role at the battle of Mons #vcpavingstones 17 RT’s @1/2 Commemorative paving stones will be laid in the birth place of Victoria Cross recipients to honour their bravery in #WW1 #Vcpavingstones 28 RT’s 86,500 followers First Victoria Cross paving stone in #London bit.ly/1qBcUP2 honours Brent Hero #WW1centenary #VC pic.twitter.com/VvKoRUPiFM 100 RT’s 88, 000 followers. Encouraging partners to post their own tweets Tweets around #Vcpavingstones 23 August