I’m Vanessa Méndez Graphic Designer, from Cali-Colombia And this is part of my academic projects
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I’m Vanessa MéndezGraphic Designer, from Cali-Colombia
And this is part of my academic projects
Branding
Editorial
Web Design
Print Design
3D Modeling
BRANDING
BRAN
DING
Redesigning imagotype unit transplants Valle del Lili clinic aims to express the concept of unity and solidarity, through figurative models, so it is transmitted in a simple and concrete way the principles underlying the Transplant Unit . Concepts that bear the organ donation (discussed above), union and solidarity as such a body to do the organs transplanted commonly sought in the first
The font is selected in order to keep a balance between aesthetic Organ Transplant Unit and Fundación Valle del Lili, since the unit despite being an independent, continues to operate as a single entity with the Clinic. In addition, the selected typography, like the Transplant Unit, is simple, balanced and steady; is legible through their against forms and is suitably adjusted to the range of sizes.
The color range was located in the blue, as this color represents calm, security, confidence and tranquility, and is considered a beneficial color for both body and mind for its relaxing effect, adapting successfully in areas proposed for treatment of patients . Furthermore, blue is a suitable color to promote high-tech or high-precision, which incorporates largely declared by the Organ Transplant Unit of Clínica Valle del Lili vision, in their steady progress technology.
instance, and translate them into a shape that encloses the relationship between this concept, in this case and a stable / accurate figure to represent the union of two bodies, in order to symbolize what organ donation means to a person. Therefore imagotype defined in the figure of two hearts intertwined.
CONC
EPTT
BRAN
DING
Creating Brand for the transplant unit Clinic Foundation Colombia Valle del Lili in Cali
Graphic Workshop Corporate Brand and Visual Identity, 2012
USES
BRAN
DING
The redesign of the ice cream parlor imagotype "Cream Factory" aims to express the concept of "dynamic" or "taste" through key elements in the field of ice cream, so it is transmitted in a simple and concrete way operations the ice cream "Cream Factory".The concept that highlights the mission and vision of the ice cream was sought in the first instance (previously exposed), and translate them into a shape that encloses the relationship between this concept, in this case the dominant figure of ice cream, because the ice cream here is dedicated to making it, and a few free lines to represent the dynamism that characterizes the factory. Therefore imagotype defined in the figure of a ice cream in the foreground that highlights on those lines.
The color range was located mostly in the range of cool tones, as they approach greatly to the notion of "ice cream". This amount of purple, because it is a color that provides the stability of blue and the energy of red, and this suggests wealth and sophistication, which helps to express the quality of the organization. In addition, the company quality policy, sets as one of its purposes being a young brand, which binds properly with the color purple and also with pinks lines seen in the background of the symbol, as reflects the color pink represents fun and creativity.
The font is selected in order to keep a balance between aesthetic symbol created and the structure of this font, so that it was thought that the best thing is that its shape is asymmetrical to demonstrate the concept of "dynamism" again. Furthermore, the selected font is legible through their against forms and is suitably adjusted to the range of sizes.
CONC
EPT
T
FactoryCream
FactoryCream
BRAN
DING
Graphic Redesign for the ice cream brand Cream Factory in Cali Colombia
Graphic Workshop Corporate Brand and Visual Identity, 2012
USES
FactoryCream
FactoryCream
FactoryCream
FactoryCream Factory
CreamFactoryCream
BRAN
DING
The design of the “Paso a Paso, Niños Saludables para Madres Saludables” imagotype purports to represent the concept "germinate" which in this case is selected based on the relationship between growth and development of a life, expressed by the germination of a seed Tilo, a tree that represents "Joy, beauty, femininity, health and fertility"This concept and its representation It is closely related to the project for which it was developed, as in this, not only the child but also the mother thematic aspect and care of both is about.
The color range is selected in a range of cool tones, accented in blue by its successful application in thematic health allows us to enhance these properties, as well as it is a social project, these shades allow us and help evoke trust in people, not just those who participate in it, but those who perform it.
The font is selected to create a high contrast decrease the linearity of the brand, as it is a project aimed at a young audience, however, the main typography follows the geometric parameters that support the figure of symbol, also some organic their ends which function in the same way, giving coherence to the smooth edges of the brand as such. On the other hand, the style "hand made", typography allows us to break a little with the geometrical characteristics giving some freshness to the brand.
CONC
EPT
T
Paso A PasoMadres Saludables para ninos Saludables
Madres Saludables para ninos Saludables
Paso aPaso
BRAN
DING
Graphic Design for the Social Project brand “Paso a Paso” in Cali Colombia
Health and Entrepreneurship Project for low-income mothers, 2014
USES
Paso A PasoMadres Saludables para ninos Saludables
Paso A PasoMadres Saludables para ninos Saludables
Paso A PasoMadres Saludables para ninos Saludables
Madres Saludables para ninos Saludables
Paso aPaso
Madres Saludables para ninos Saludables
Paso aPaso
Madres Saludables para ninos Saludables
Paso aPaso
EDITORIAL
EDIT
ORIA
L
Design of a cooking magazine and a 2 cover editions
Branding, Photography, Diagramming
Diagramming Creative Workshop, 2012
EDIT
ORIA
L
Redesign of a reference book
Editorial Workshop, 2013
PRINT DESIGN
PRIN
T DE
SIGN
Finished arts and POP design pieces for a product brand Grissly
Redesign sub brand, use of special colors and finishes applying filters
Prepress Workshop, 2013
PRIN
T DE
SIGN
Finished arts and redesigned menu for Wings and Beers brand.
Use special colors and finishes applying filters
Prepress Workshop, 2013
3D MODELING
3D M
ODEL
ING
3D modeling and animation
Product modeling in polygons, creation of graphic marking, packaging and others
Workshop on 3D modeling and animation, 2013
https://www.youtube.com/watch?v=2rVwNg1UYRA&feature=youtu.be
3D M
ODEL
ING
3D Modeling
Character creation modeling in polygons, Occlusion and Wireframe Render
Workshop on modeling and texturing, 2013
https://www.youtube.com/watch?v=eHelrhjJEyc&list=UUdfT0AT2GWFVWbHyXuVLE2g
3D M
ODEL
ING
3D Modeling
Vehicle creation modeling in polygons, Occlusion and Wireframe Render
Workshop on modeling and texturing, 2013
3D M
ODEL
ING
3D Modeling
Bicycle model in Nurbs
Workshop on 3D modeling and animation, 2013
3D M
ODEL
ING
3D Modeling
Bicycle model in Nurbs
Workshop on 3D modeling and animation, 2013
WEB DESIGN
WEB
DES
IGN
WWF, Workshop Proposal
Web Design and Functional Slider / HTML5-CSS Develop
Web Design Workshop, 2014
WEB
DES
IGN
GoFresh Proposal
Web Design / HTML5-CSS Develop
Web Design Workshop, 2014
WEB
DES
IGN
GAP Workshop Proposal
Web Design / HTML5-CSS Develop
Web Design Workshop, 2014
WEB
DES
IGN
Multiple Workshop Proposal
Web Design, Web Responsive, Functional Log / HTML5-CSS Develop
Web Design Workshop, 2014
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