UW-Extension Wisconsin Rural Partners Summit: Keynote 2015

Tying Technology to Development in Rural Wisconsin

Richard Klemme

Dean and Director, Cooperative Extension

April 23, 2015

Wisconsin Rural Partners Summit

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How can we develop people and communities with technology?

In order for people to gain the most benefit from the technology available today, they need to

• Have it• Know how to use it• Create with it

Infrastructure: Access

Adoption of technology Application

Technology is changing our lives

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Flipped classrooms

Interaction between school-student-parent

Fab Labs

Education

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Technology is changing our lives

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Herd management in the Cloud

Robotic milking

Drones monitoring crops

Smart phone management apps

Agriculture

6By Gunnar Richter Namenlos.net (Own work) [CC BY-SA 3.0 (http://creativecommons.org/licenses/by-sa/3.0)], via Wikimedia Commons

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Technology is changing our lives

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Online certifications

Workforce Development

Broadband is responsible for 23.4% of all new jobs

35%

30%

25%

20%

15%

10%

5%

0%

Percent of New JobsRelated to InternetBy Size of Employer Group

Small businesses create 12x more Internet jobs relative to large firms

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Technology is changing our lives

30.9%29.1%

21.1%19.1%

23.4%

Source: SNG Digital Economy Database n = 6,177

Economy

Gigabit business parks

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American Community Survey asks what means of transportation people take to work

State of Wisconsin

2005 – 3.8% of population reported “work from home”

2013 - 4.1 % of population reported “work from home”

Rural counties, 2013:

Adams – 4.1%

Trempealeau – 4.5%

Iowa – 7.4%

Clark – 10.2%12

Telecommuting

Work from anywhere!

Nationally…

85% of the US population have access to what the FCC defines as broadband: 25 Mbps download, 3 Mbps upload.

The breakdown

94% in urban areas

55% in rural areas

32% on tribal lands

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Broadband access disparities

Source: National Telecommunications and Information Administration: March 2015

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Technology should improve lives in rural Wisconsin

Research in the U.S. shows…

56% of businesses and organizations say broadband is essential for remaining in current location

56% of households say they would definitely/likely relocate if broadband was not available

32% of households work from home or have a home-based business

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The Internet has become the highway for technology

Source: SNG Digital Economy Database n = 19,951 businesses and 9,318 households

Technology…

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Availability Adoption Utilization

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The cost of internet exclusion to individuals

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The cost of internet exclusion to organizations

photo credit: HA! Designs - Artbyheather

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The cost of exclusion to communities

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The cost of exclusion to communities

The Biggest Barrier is Not KnowingFear of the unknown overrules slow Internet as a barrier

Security concerns

Privacy concerns

High cost of development/maintenance

Available Internet is too slow

Lack of internal expertise and knowledge

Loss of personal contact with clients

0% 10% 20% 30% 40% 50%

Percentage of Establishments defining above barriers to using the Internet as “Very Important”

Source: SNG Digital Economy DatabaseN = 18,086

44.3%

33.6%

24.7%

22.1%

18.1%

23.1%

access (availability)

adoption (how to use it)

utilization (being creative with it)

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UW-Extension is your partner

We help people with

Broadband Boot Camps

UW-Extension educators and community partners

Sponsored by the Broadband and E-Commerce Education Center

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Access to technology

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Adoption of technology

Agriculture: helping farmers learn how to manage nutrients to save on fertilizer costs

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Adoption of technology

Mobile technology expands STEM education into the outdoors

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Utilization of technology

Students are generators, not just consumers, of knowledge through programs in 4-H and Youth Development

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Utilization of technology

Utilization of technology

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Utilization of technology

April 30, 2015 Budget messages: Thank legislators for their support Ask them to continue the support and reduce

the $300 million cut to the UW System Share personal stories of the value that UW-

Extension brings to you, your family, businesses, community

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Capitol Connections