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Using the Internet to Your Advantage Websites and Social Media By Cherie Lejeune, Northern District Communications Chair
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Using the Internet to Your Advantage Websites and Social Media By Cherie Lejeune, Northern District Communications Chair.

Dec 23, 2015

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Page 1: Using the Internet to Your Advantage Websites and Social Media By Cherie Lejeune, Northern District Communications Chair.

Using the Internet to Your Advantage

Websites and Social Media

By Cherie Lejeune, Northern District Communications Chair

Page 2: Using the Internet to Your Advantage Websites and Social Media By Cherie Lejeune, Northern District Communications Chair.

2013 GFWCVA Digital Pulse

Websites/Facebook by District•Alice Kyle 5/ 2 facebook•Blue Ridge 3/2 /1 Facebook •Lee 18/3 Facebook •Northern 11/5 Facebook •Shenandoah 2•Southwestern 3•Southside 6 / 3 Facebook •Tidewater 3/1 Facebook / 1 Linkedin

Page 3: Using the Internet to Your Advantage Websites and Social Media By Cherie Lejeune, Northern District Communications Chair.

OPTIONS Social Media Presence

• ONE/Multiple PAGE websiteUSE Resources that are FREE: Wordpress-Google- Weebley-freewebs

Page 4: Using the Internet to Your Advantage Websites and Social Media By Cherie Lejeune, Northern District Communications Chair.

Facebook Presence

Page 5: Using the Internet to Your Advantage Websites and Social Media By Cherie Lejeune, Northern District Communications Chair.

Using Blogging Software

Page 6: Using the Internet to Your Advantage Websites and Social Media By Cherie Lejeune, Northern District Communications Chair.

If you don’t have a Social Media Presence…How do you BEGIN

Page 7: Using the Internet to Your Advantage Websites and Social Media By Cherie Lejeune, Northern District Communications Chair.

Together as a Club…MAKE A LIST- who are youNEXT Find a Member(s) who is willing to tackle the

job at hand

Page 8: Using the Internet to Your Advantage Websites and Social Media By Cherie Lejeune, Northern District Communications Chair.

What should that list be..

• Who are we,-what is our purpose, what do we do and accomplish in the community

• Gather photos, press pieces of what you have done in the last 2 years

• HINT: look at other Federated Women’s Club websites to get ideas

Gfwcvirginia.org

Page 9: Using the Internet to Your Advantage Websites and Social Media By Cherie Lejeune, Northern District Communications Chair.

“We have a Website but…..”• NUMBER ONE ISSUE with Current Women’s

Club websites not just in Virginia but Nationally….

• NOT BEING CURRENT…found this 8/9/13 on Home Page of a VA Club’s website…

Page 10: Using the Internet to Your Advantage Websites and Social Media By Cherie Lejeune, Northern District Communications Chair.

RULE #!, #2, #3: Keep you Online Material

• No excuses about updating• Most club calendars are fixed months in advance, sometimes a year.

• So please…do not use any material more than 8 months aging on your home page.

Page 11: Using the Internet to Your Advantage Websites and Social Media By Cherie Lejeune, Northern District Communications Chair.

But, but, but…our members aren’t online..

You are never too old to learn.

PERIOD

Page 12: Using the Internet to Your Advantage Websites and Social Media By Cherie Lejeune, Northern District Communications Chair.

• Benefit of pushing social media : non digital members could gain new connections, learn the tools, like using a tablet or similar.

• Get members to volunteer to help them get started…for example start with getting them an email account.

Page 13: Using the Internet to Your Advantage Websites and Social Media By Cherie Lejeune, Northern District Communications Chair.

Social Media includes Learning new ways to communicate with each other on the internet..

• GOOGLE HANGOUT Or Skype….

Page 14: Using the Internet to Your Advantage Websites and Social Media By Cherie Lejeune, Northern District Communications Chair.

and just watch and have fun…

You can upload and SHARE…

Page 15: Using the Internet to Your Advantage Websites and Social Media By Cherie Lejeune, Northern District Communications Chair.

Cherie’s Approach

• Social Media is about storying telling….

• I weave personal interests and community connections for all my social media platforms

Page 16: Using the Internet to Your Advantage Websites and Social Media By Cherie Lejeune, Northern District Communications Chair.

Cherie’s Social Media…using my daily footprint

to share..example- Longwood Garden this week.

Page 17: Using the Internet to Your Advantage Websites and Social Media By Cherie Lejeune, Northern District Communications Chair.

Cherie’s Social Media…from my business page..High Performance Aging.

Page 18: Using the Internet to Your Advantage Websites and Social Media By Cherie Lejeune, Northern District Communications Chair.

Telling Your Story becomes

your voice in the Community

it is all about projecting caring

Page 19: Using the Internet to Your Advantage Websites and Social Media By Cherie Lejeune, Northern District Communications Chair.

Getting the Rythmn going..

• Every club has a story to tell related to their community work or even their membership• For those who have Facebook personal accounts, what kind of stories do you like to share?

Page 20: Using the Internet to Your Advantage Websites and Social Media By Cherie Lejeune, Northern District Communications Chair.

• The more you add from your club perspective either on Facebook or your website…you will find your local voice will carry louder….

• If you live in a community that has a good online news….you can be a citizen journalist…

• the community will follow your lead…

Page 21: Using the Internet to Your Advantage Websites and Social Media By Cherie Lejeune, Northern District Communications Chair.

The Best is Yet to Come…

• You validate your time, your energy, your goals• Social Media is the easiest tool to make your community engagement as a club known

AND• Using Social Media is the easiest way to tell your story/mission for new members

Page 22: Using the Internet to Your Advantage Websites and Social Media By Cherie Lejeune, Northern District Communications Chair.

!!!!!HELP!!!!!SUPPORT:•You can “hangout” with me anytime via •Google + NEED CHROME : Google’s Browser•I’ll explain…•Up to 10 people can visit me online •(FACE optional—you can turn your camera off) •ask me questions, show me what your material HOW? By using screen share…YEP, it’s that easy.•Call me anytime : 203-400-3668•[email protected]•there are no dumb questions and getting digitally connected is a huge plus on all levels.

Thank you!